Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (12,714) Arrow Down
Filter Results: (12,714) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (12,714)
    • People  (50)
    • News  (3,141)
    • Research  (7,060)
    • Events  (30)
    • Multimedia  (176)
  • Faculty Publications  (4,906)

Show Results For

  • All HBS Web  (12,714)
    • People  (50)
    • News  (3,141)
    • Research  (7,060)
    • Events  (30)
    • Multimedia  (176)
  • Faculty Publications  (4,906)
← Page 138 of 12,714 Results →
  • March 2021
  • Article

Last Place Aversion in Queues

By: Ryan W. Buell
This paper documents the effects of last place aversion in queues and its implications for customer experiences and behaviors as well as for operating performance. An observational analysis of customers queuing at a grocery store, and four online studies in which... View Details
Keywords: Behavioral Operations; Queues; Reference Effects; Last Place Aversion; Transparency; Customers; Behavior; Satisfaction; Service Operations
Citation
Find at Harvard
Read Now
Related
Buell, Ryan W. "Last Place Aversion in Queues." Management Science 67, no. 3 (March 2021): 1430–1452.
  • 16 Jan 2024
  • Cold Call Podcast

How SolarWinds Responded to the 2020 SUNBURST Cyberattack

Keywords: Information Technology
  • June 1998 (Revised June 1998)
  • Background Note

Bankruptcy: A Debtor's Perspective

By: Howard H. Stevenson and Michael J. Roberts
Describes the business and legal context surrounding personal and corporate bankruptcy. View Details
Keywords: Insolvency and Bankruptcy; Financial Condition; Legal Liability; Personal Finance; Loss; Business or Company Management
Citation
Educators
Purchase
Related
Stevenson, Howard H., and Michael J. Roberts. "Bankruptcy: A Debtor's Perspective." Harvard Business School Background Note 898-278, June 1998. (Revised June 1998.)
  • 06 Dec 2020
  • Working Paper Summaries

'Repayment-by-Purchase' Helps Consumers to Reduce Credit Card Debt

Keywords: by Grant E. Donnelly, Cait Lamberton, Stephen Bush, Zoe Chance, and Michael I. Norton
  • 19 May 2014
  • Research & Ideas

Why Companies Should Compete for Your Privacy

competition among firms? In the working paper Competing with Privacy, Ramon Casadesus-Masanell and Andrés Hervás-Drane "consider a market where firms set prices and disclosure levels for consumer... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • May 1995
  • Article

The Influence of Supervisory Promotion and Network Location on Subordinate Careers in a Dual Ladder RD&E Setting

By: R. Katz, Michael Tushman and T. Allen
Keywords: Human Resources; Personal Development and Career; Research and Development
Citation
Find at Harvard
Related
Katz, R., Michael Tushman, and T. Allen. "The Influence of Supervisory Promotion and Network Location on Subordinate Careers in a Dual Ladder RD&E Setting." Management Science 41, no. 5 (May 1995): 848–863.
  • March 2024
  • Case

Madrigal: Conducting a Customer-Base Audit

By: Eva Ascarza, Bruce Hardie, Michael Ross and Peter S. Fader
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an... View Details
Keywords: Customer Relationship Management; Analytics and Data Science; Growth and Development Strategy; Customer Value and Value Chain; Retail Industry; United States
Citation
Educators
Purchase
Related
Ascarza, Eva, Bruce Hardie, Michael Ross, and Peter S. Fader. "Madrigal: Conducting a Customer-Base Audit." Harvard Business School Case 524-046, March 2024.
  • Blog

Two-Year Action Plan Update: Q+A with Terrill Drake, Chief Diversity and Inclusion Officer at Harvard Business School

together quite nicely. When I came on board, Jen Eliason, our associate director of diversity, inclusion and belonging, was the only person in the School with a formal DEI role. Soon after I started, she... View Details
  • Web

Influence of the China Trade and the Heard Legacy - A Chronicle of the China Trade

records Augustine Heard & Co. preserved for posterity. The company kept shipping receipts, custom documents, export lists, telegrams, insurance vouchers, accounting books, ship designs, factory plans, and... View Details
  • January 2021 (Revised March 2021)
  • Exercise

E-Commerce Analytics for CPG Firms (C): Free Delivery Terms

By: Ayelet Israeli and Fedor (Ted) Lisitsyn
The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details
Keywords: Data; Data Analysis; Data Analytics; Data Sharing; CPG; Consumer Packaged Goods (CPG); Delivery Planning; Customer Lifetime Value; Online Channel; Retail; Retail Analytics; Retailing Industry; Ecommerce; Grocery; Grocery Delivery; Margins; Analytics and Data Science; Retention; E-commerce; Retail Industry; Consumer Products Industry; United States
Citation
Purchase
Related
Israeli, Ayelet, and Fedor (Ted) Lisitsyn. "E-Commerce Analytics for CPG Firms (C): Free Delivery Terms." Harvard Business School Exercise 521-080, January 2021. (Revised March 2021.)
  • March–April 1979
  • Article

How Competitive Forces Shape Strategy

By: M. E. Porter
Many factors determine the nature of competition, including not only rivals, but also the economics of particular industries, new entrants, the bargaining power of customers and suppliers, and the threat of substitute services or products. A strategic plan of action... View Details
Keywords: Competition; Strategy
Citation
Find at Harvard
Related
Porter, M. E. "How Competitive Forces Shape Strategy." Harvard Business Review 57, no. 2 (March–April 1979): 137–145.
  • January 2014 (Revised January 2017)
  • Case

Nivea (A)

By: Karim R. Lakhani, Johann Fuller, Volker Bilgram and Greta Friar
The case describes the efforts of Beiersdorf, a worldwide leader in the cosmetics and skin care industries, to generate and commercialize new R&D through open innovation using external crowds and "netnographic" analysis. Beiersdorf, best known for its consumer brand... View Details
Keywords: Innovation; Innovation Management; Crowdsourcing; Big Data; Innovation Strategy; Innovation and Management; Knowledge Management; Knowledge Sharing; Research and Development; Social and Collaborative Networks; Collaborative Innovation and Invention; Analytics and Data Science; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry
Citation
Educators
Purchase
Related
Lakhani, Karim R., Johann Fuller, Volker Bilgram, and Greta Friar. "Nivea (A)." Harvard Business School Case 614-042, January 2014. (Revised January 2017.)
  • 22 Dec 2008
  • Research & Ideas

10 Reasons to Design a Better Corporate Culture

Why is it that many of the same companies appear repeatedly on lists of the best places to work, the best providers of customer service, and the most profitable in their industries? In their new book, The... View Details
Keywords: by James L. Heskett, W. Earl Sasser & Joe Wheeler
  • 26 Aug 2020
  • Blog Post

Two sides, same coin: How I left the Bay Area as an operator and returned as an investor

Janelle Teng is from the Class of 2020 and a proud member of Section C. From completing her undergraduate studies at Stanford University to working as a product manager at SalesforceIQ, Janelle has spent most of her academic View Details

    Byju’s The Learning App

    BYJU’S The Learning App (BYJU’s) is India’s largest K-12 education app with approximately 300,000 annual paid subscribers. The mobile app uses a mix of video lessons and interactive tools to personalize learning for every student. Although there is room to grow... View Details
    • January 2021 (Revised March 2021)
    • Supplement

    E-Commerce Analytics for CPG Firms (C): Free Delivery Terms

    By: Ayelet Israeli and Fedor (Ted) Lisitsyn
    The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details
    Keywords: Data; Data Analysis; Data Analytics; Data Sharing; CPG; Consumer Packaged Goods (CPG); Delivery Planning; Customer Lifetime Value; Online Channel; Retail; Retail Analytics; Retailing Industry; Ecommerce; Grocery; Grocery Delivery; Margins; Retention; Analytics and Data Science; Analysis; Retail Industry; Consumer Products Industry; United States
    Citation
    Purchase
    Related
    Israeli, Ayelet, and Fedor (Ted) Lisitsyn. "E-Commerce Analytics for CPG Firms (C): Free Delivery Terms." Harvard Business School Spreadsheet Supplement 521-714, January 2021. (Revised March 2021.)
    • January 8, 2025
    • Article

    Why Retailers Are Turning to Third-Party Marketplaces

    By: Antonio Moreno
    Some traditional retailers—including Walmart, Target, and Best Buy—are adopting third-party marketplaces, which connect customers with external sellers and thereby offer customers a much broader selection. Many other traditional retailers are considering whether to... View Details
    Keywords: Marketplace Matching; Distribution Channels; Customer Focus and Relationships; Cost vs Benefits; Retail Industry
    Citation
    Register to Read
    Related
    Moreno, Antonio. "Why Retailers Are Turning to Third-Party Marketplaces." Harvard Business Review Digital Articles (January 8, 2025).
    • March 2024
    • Supplement

    Madrigal: Conducting a Customer-Base Audit

    By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross
    This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an... View Details
    Keywords: Customer Relationship Management; Analytics and Data Science; Growth and Development Strategy; Retail Industry; United States
    Citation
    Purchase
    Related
    Ascarza, Eva, Bruce Hardie, Peter S. Fader, and Michael Ross. "Madrigal: Conducting a Customer-Base Audit." Harvard Business School Spreadsheet Supplement 524-707, March 2024.
    • Article

    Beyond the Target Customer: Social Effects in CRM Campaigns

    By: Eva Ascarza, Peter Ebbes, Oded Netzer and Matthew Danielson
    Customer relationship management (CRM) campaigns have traditionally focused on maximizing the profitability of the targeted customers. The authors demonstrate that in business settings characterized by network externalities, a CRM campaign that is aimed at changing the... View Details
    Keywords: Social Effects; Field Experiment; Mobile; Customer Relationship Management; Network Effects; Consumer Behavior
    Citation
    Find at Harvard
    Read Now
    Related
    Ascarza, Eva, Peter Ebbes, Oded Netzer, and Matthew Danielson. "Beyond the Target Customer: Social Effects in CRM Campaigns." Journal of Marketing Research (JMR) 54, no. 3 (June 2017): 347–363.
    • August 2003 (Revised October 2003)
    • Case

    C&S Wholesale Grocers: Self-Managed Teams

    By: Thomas J. DeLong, Tejal Mody and David Ager
    Rick Cohen, president and CEO of C&S Wholesale Grocers, is trying to decide whether and how to implement the self-managed teams concept in his warehouse. Eight months earlier, C&S had begun to act as principal wholesaler to A&P throughout New England, a decision that... View Details
    Keywords: Customer Satisfaction; Decision Making; Labor Unions; Growth and Development Strategy; Distribution Channels; Organizational Change and Adaptation; Organizational Structure; Groups and Teams; New England
    Citation
    Educators
    Purchase
    Related
    DeLong, Thomas J., Tejal Mody, and David Ager. "C&S Wholesale Grocers: Self-Managed Teams." Harvard Business School Case 404-025, August 2003. (Revised October 2003.)
    • ←
    • 138
    • 139
    • …
    • 635
    • 636
    • →
    ǁ
    Campus Map
    Harvard Business School
    Soldiers Field
    Boston, MA 02163
    →Map & Directions
    →More Contact Information
    • Make a Gift
    • Site Map
    • Jobs
    • Harvard University
    • Trademarks
    • Policies
    • Accessibility
    • Digital Accessibility
    Copyright © President & Fellows of Harvard College.