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  • All HBS Web  (8,428)
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    • News  (1,393)
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Show Results For

  • All HBS Web  (8,428)
    • People  (17)
    • News  (1,393)
    • Research  (5,997)
    • Events  (23)
    • Multimedia  (24)
  • Faculty Publications  (4,407)
← Page 137 of 8,428 Results →
  • April 2021
  • Teaching Note

Drinkworks: Home Bar by Keurig

By: Sunil Gupta and Jonathan Levav
Teaching Note for HBS Case No. 521-010. In the summer of 2018, Drinkworks CEO Nathaniel Davis needed to make a number of go-to-market decisions ahead of his company’s upcoming product launch. Formed through a joint venture between Keurig Dr. Pepper and Anheuser-Busch... View Details
Keywords: Marketing; Marketing Strategy; Product Marketing; Product Launch; Product Positioning; Markets; Bids and Bidding; Demand and Consumers; Consumer Behavior; Market Design; Distribution; Distribution Channels; Product; Product Design; Product Development; Business Model; Customers; Customer Value and Value Chain; Decision Making; Decisions; Goods and Commodities; Innovation and Invention; Technological Innovation; Business or Company Management; Growth and Development Strategy; Research; Research and Development; Strategy; Adoption; Competitive Advantage; Segmentation; Information Technology; Information Infrastructure; Value; Value Creation; Food and Beverage Industry; Consumer Products Industry; North and Central America; United States
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Gupta, Sunil, and Jonathan Levav. "Drinkworks: Home Bar by Keurig." Harvard Business School Teaching Note 521-089, April 2021.
  • May 20, 2024
  • Article

Porter’s Five Forces and Competitive Advantage in Web3

By: Scott Duke Kominers and Liang Wu
Competitive strategy — the art of crafting and executing plans to achieve an advantageous position in the market — is integral to any business, and especially relevant for platforms because it determines their ability to achieve network effects and scale. But web3... View Details
Keywords: Five Forces Framework; Competitive Strategy; Business Strategy; Network Effects; Digital Transformation
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Kominers, Scott Duke, and Liang Wu. "Porter’s Five Forces and Competitive Advantage in Web3." a16zcrypto.com (May 20, 2024).
  • September 2023
  • Teaching Note

Esquel Group

By: William C. Kirby and Noah B. Truwit
Teaching Note for HBS Case Nos. 307-076 and 322-058. These cases focus on the experience of China's largest shirt manufacturer, Esquel Group, and how it manages various aspects of government relations in China and abroad. The A case identifies a wide variety of social... View Details
Keywords: International Relations; Trade; Globalized Markets and Industries; Fashion Industry; China
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Kirby, William C., and Noah B. Truwit. "Esquel Group." Harvard Business School Teaching Note 324-042, September 2023.
  • Program

Leading Change and Organizational Renewal

challenges and career decisions Who Should Attend This program is designed for senior executives at companies of all sizes and stages—from current market leaders to fast-growing midsize competitors to dynamic emerging companies. HBS gives... View Details
  • 2013
  • Working Paper

Do Display Ads Influence Search?: Attribution and Dynamics in Online Advertising

By: Sunil Gupta
As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online marketing spend by referring to online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard online... View Details
Keywords: Internet and the Web; Digital Marketing
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Kireyev, Pavel, Koen Pauwels, and Sunil Gupta. "Do Display Ads Influence Search? Attribution and Dynamics in Online Advertising." Harvard Business School Working Paper, No. 13-070, February 2013.
  • Program

Building a Legacy

Summary Wealth management for high-net-worth families has grown increasingly complex. For some families, the responsibility of wealth management has shifted to younger generations who have less experience... View Details
  • 12 Nov 2008
  • First Look

First Look: November 12, 2008

Development (TvT) of Amsterdam, Holland, was deeply worried about the status of his largest ongoing project: the Amsterdam World Trade Center (WTC). As the discretionary developer, van Tartwijk needed to present his firm's recommendations to WTC owners and municipal... View Details
Keywords: Martha Lagace
  • 08 Mar 2016
  • First Look

March 8, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=50668 forthcoming Journal of Marketing Research Design of Search Engine Services: Channel Interdependence in Search Engine Results By: Edelman, Benjamin, and Zhenyu Lai Abstract—The authors... View Details
Keywords: Sean Silverthorne
  • September 2011
  • Case

Vibco Industrial Vibrators

By: Das Narayandas, Kerry Herman and Matthew Preble
Karl Wadensten, president of Vibco Vibrators, was deciding whether to grow his small company through a marketing push for one of two technologies that he believed could launch his company to the next level of sales, or if he should continue to grow his company through... View Details
Keywords: Budgets and Budgeting; Customer Relationship Management; Decision Choices and Conditions; Marketing; Product Launch; Customization and Personalization; Expansion; Manufacturing Industry
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Narayandas, Das, Kerry Herman, and Matthew Preble. "Vibco Industrial Vibrators." Harvard Business School Case 512-005, September 2011.
  • Web

CSV Explained - Institute For Strategy And Competitiveness

minimizes employee absences and lost productivity. The graphic depicts some areas where connections are strongest. Social Needs & Economic Value Creation How can companies create shared value opportunities? Companies need to think differently about customers, products,... View Details
  • August 1990 (Revised December 1993)
  • Case

Talbots

By: Walter J. Salmon
Describes the entry of this store and catalog retailer of classic women's clothing into the Japanese market place. Introduces such issues as cross-border management, multi-national retailing, and joint venturing. View Details
Keywords: Joint Ventures; Cross-Cultural and Cross-Border Issues; Management; Market Entry and Exit; Apparel and Accessories Industry; Retail Industry; Japan
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Salmon, Walter J. "Talbots." Harvard Business School Case 591-006, August 1990. (Revised December 1993.)
  • 11 Oct 2016
  • First Look

October 11, 2016

litigation strategically respond to increased litigation risks in this industry. We find that as patent wars intensify, smartphone vendors not involved in any litigation focus more of their business in markets with weaker intellectual... View Details
Keywords: Sean Silverthorne
  • 2025
  • Working Paper

The Invention of Corporate Governance

By: Yueran Ma and Andrei Shleifer
The analysis of corporate governance begins with a central feature of modern capitalism—the separation of ownership and control in large corporations—first empirically documented by Berle and Means (1932). Such separation entails several agency problems reflecting... View Details
Keywords: Corporate Governance; Law; Business and Shareholder Relations
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Ma, Yueran, and Andrei Shleifer. "The Invention of Corporate Governance." NBER Working Paper Series, No. 33710, April 2025.
  • December 2011 (Revised September 2014)
  • Case

The Kid Grows Up: Decisions at the Sundance Institute

By: Mukti Khaire and Eleanor Kenyon
The Sundance case raises the question of how markets for innovative cultural products can be created and what the role of intermediaries in creative industries ought to be. The case describes the history of the Sundance Institute, which was founded by actor/director... View Details
Keywords: Entertainment; Entrepreneurship; Decision Making; Film Entertainment; Motion Pictures and Video Industry; United States
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Khaire, Mukti, and Eleanor Kenyon. "The Kid Grows Up: Decisions at the Sundance Institute." Harvard Business School Case 812-051, December 2011. (Revised September 2014.)
  • 15 Apr 2015
  • News

2015 Best 40 Under 40 Professors: Francesca Gino, Harvard Business School

  • June 1993 (Revised December 1994)
  • Case

Milkpak Limited.: International Joint Venture

By: John A. Quelch
Considers a Pakistani company's decision to conduct a joint venture with a foreign multinational. In 1987, Milkpak Ltd. had successfully developed a market for sterilized milk and wanted to produce other value-added food products. The company was evaluating the best... View Details
Keywords: Negotiation; Multinational Firms and Management; Joint Ventures; Developing Countries and Economies; Food and Beverage Industry; Pakistan
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Quelch, John A. "Milkpak Limited.: International Joint Venture." Harvard Business School Case 593-113, June 1993. (Revised December 1994.)
  • 10 May 2012
  • Working Paper Summaries

The Flattened Firm—Not as Advertised

Keywords: by Julie Wulf
  • June 1992 (Revised January 1994)
  • Case

Coopers & Lybrand in Hungary (A)

Multinational professional services firm Coopers & Lybrand has decided to enter the Hungarian market and weighs its strategic options in light of the environment in which it will operate and its resources. View Details
Keywords: Strategy; Multinational Firms and Management; Market Entry and Exit; Service Industry; Hungary
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Loveman, Gary W., and Roger H. Hallowell. "Coopers & Lybrand in Hungary (A)." Harvard Business School Case 692-112, June 1992. (Revised January 1994.)
  • November 2005 (Revised September 2007)
  • Case

Beijing Hualian

By: David E. Bell and Mary L. Shelman
China's fifth largest domestic retailer faced intensifying competition from Wal-Mart and Carrefour with the opening of China's fast-growing retail market in January 2005. In response, Beijing Hualian developed a new "Family Store" format targeted at the nation's... View Details
Keywords: Marketing Strategy; Product Positioning; Consumer Behavior; Competition; Corporate Strategy; Retail Industry; China
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Bell, David E., and Mary L. Shelman. "Beijing Hualian." Harvard Business School Case 906-403, November 2005. (Revised September 2007.)
  • August 2019 (Revised November 2022)
  • Case

Paradigm Capital Value Fund

By: Luis M. Viceira and Elena Corsi
Karl Jan Erick Hummel had founded Paradigm Capital Value Fund in 2007 together with Columbia Business School Professor Bruce Greenwald, an expert in value investing and now chairman of the fund. The fund followed the principles of value investing to their target... View Details
Keywords: Investment Activism; Investment Portfolio; Financial Management; Growth and Development Strategy; Investment Funds; Financial Services Industry
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Viceira, Luis M., and Elena Corsi. "Paradigm Capital Value Fund." Harvard Business School Case 220-014, August 2019. (Revised November 2022.)
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