General Business - Publications - Faculty & Research

02 Sep 2002
Research & Ideas

Foreign Multinationals in the U.S.: A Rocky Road

What can companies today take away from the experience of myriad multinationals in the United States? A lot, says HBS professor Geoffrey G. Jones, a specialist in business history and international business. In the following e-mail... View Details

Keywords: by Sarah Jane Johnston & Martha Lagace

31 Jan 2005
Research & Ideas

Rethinking Marketing’s Conventional Wisdom

generating goodwill in a nonaggressive way. Q: You write a lot about interactions between humans and technology. Are computers the perfect tool for customized marketing? A: The tailoring of messages via computer technology to a person's... View Details

Keywords: by Garry Emmons; Service

Research Summary

Understanding Customers

In conventional business case studies, protagonists almost never have the option of stepping back to seek a new understanding of the customer. But to be effective in practice, managers need both the self-assurance and ability to initiate and pursue, with rigor and... View Details

10 Nov 2003
Research & Ideas

The Hard Numbers on Social Investments

In what is believed to be the largest study of its kind, MBA students at Harvard Business School recently analyzed the financial returns generated by 110 early-stage companies backed by Investors' Circle, a... View Details

Keywords: by Manda Salls

Web

Polaroid: At The Intersection of Science & Art: Edwin H. Land and the Polaroid Corporation

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA... View Details

August 2019 (Revised February 2020)
Teaching Note

Sidewalk Labs: Privacy in a City Built from the Internet Up

By: Leslie John and Mitch Weiss

Email mking@hbs.edu for a courtesy copy.

The case serves as a microcosm of issues of digital privacy: the availability of data – personal data in particular – has tremendous potential to improve people’s lives... View Details

Keywords: Privacy; Privacy By Design; Privacy Regulation; Platforms; Data; Data Security; Behavioral Science; Analytics and Data Science; Safety; Entrepreneurship; Business and Government Relations; Consumer Behavior; Digital Platforms

Citation

Purchase

08 Aug 2005
Research & Ideas

Decision Rights: Who Gives the Green Light?

for executives there to absorb and react to it, reduced the company's ability to respond to bid requests on a timely basis. Alert to this change, a European rival added a 24-hour limit to its competing bids, forcing quick decisions from clients—and winning new View Details

Keywords: by Peter Jacobs

08 Mar 2004
Research & Ideas

Secret to Success: Go for “Just Enough”

success over the top. You may be immune to the grosser forms of celebration—how many really believed Dennis Koslowski's financial excesses at Tyco were a sign of good business leadership?—but culture is a strong shaper of worldview. These... View Details

Keywords: by Laura Nash & Howard Stevenson

14 Jan 2019
Op-Ed

These 4 CEOs Created a New Standard of Leadership

experience and perspective, these leaders will influence business and society for decades to come. Now global leaders such as General Motors’s Mary Barra, Merck’s Ken Frazier, BlackRock’s Larry Fink, and... View Details

Keywords: by Bill George; Health; Banking; Food & Beverage; Consumer Products

13 Dec 2010
Research & Ideas

Managing the Support Staff Identity Crisis

tackled the identity issue when he helped General Electric revamp its marketing department, a process described in the October 2010 Harvard Business Review article Unleashing the Power of Marketing, in which... View Details

Keywords: by Carmen Nobel

11 Jun 2001
Research & Ideas

E-Commerce Unplugged

In this excerpt, Nohria and Leestma outline the challenges and rewards awaiting businesses that target the mobile-commerce customer. The best place to start? Develop a thorough knowledge of consumer behavior.The race for dominance in... View Details

Keywords: by Nitin Nohria & Marty Leestma

23 Dec 2014
First Look

First Look: December 23

gap discourages research effort directed towards clean technologies. Carbon taxes and research subsidies may nonetheless encourage production and innovation in clean technologies, though the transition will typically be slow. We characterize certain View Details

Keywords: Carmen Nobel

Web

Terms of Use - Alumni

Help Terms of Use 22ms Harvard Business School has provided a suite of alumni services through its Alumni Website for the benefit of the HBS community. Services exclusive to the HBS community are protected by HBS Login and require a... View Details

08 Jan 2007
Research & Ideas

Who Rises to Power in American Business?

doors. During this time, education as a prerequisite for success in business was more ornamental than practical. Education generally further showcased one's social standing, especially for those attending... View Details

Keywords: by Sean Silverthorne

25 May 2023
News

Brazil’s Nubank Turns 10

these products will help propel the company into its second decade, as it transforms into a money platform that serves individual and business customers by connecting them with financial and non-financial services, according to the... View Details

Keywords: Funds, Trusts, and Other Financial Vehicles; Finance

28 Jun 2004
Research & Ideas

Microfinance: A Way Out for the Poor

for someone to get off the ground: enough to buy inventory, rent space, and begin to generate an income in order to feed, clothe, and shelter a family. A legal loan of that amount from a real bank is also the difference between paying... View Details

Keywords: by Martha Lagace

18 May 2015
Research & Ideas

Advertisers Get Serious About Playing With Their Brands

governed by a set of rules, the rules of play, according to John A. Deighton, Harold M. Brierley Professor of Business Administration at Harvard Business School, and Leora Kornfeld, adjunct faculty, Schulich... View Details

Keywords: by Dina Gerdeman; Advertising

05 Aug 2021
Blog Post

Closing the Education Gap with Kei Takatsuka (MBA 2022)

available to students living in larger cities and began to consider how to close the education gap not just in Japan, but around the world. This question eventually led Takatsuka to Harvard Business School, Nairobi, Kenya, and then back... View Details

Keywords: Venture Capital; Technology; Entrepreneurship

27 Feb 2017
Research & Ideas

Reputation is Vital to Survival in Turbulent Markets

organizations? Khanna: Leaders interviewed for the Emerging Markets project are generally considered to be iconic stewards of their society. They may be great business people, they may be prominent... View Details