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  • All HBS Web  (4,058)
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  • December 1995 (Revised October 1996)
  • Case

Maureen Frye at Quaker Steel and Alloy Corporation

By: John J. Gabarro
Maureen Frye, assistant product manager at Quaker Steel and Alloy Corp., is asked to implement an action plan for changing the call pattern of the salesforce. Currently the salesforce is spending too much time on small accounts. Earlier Frye attempted to change their... View Details
Keywords: Management Teams; Managerial Roles; Organizational Culture; Planning; Salesforce Management; Strategy; Steel Industry
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Gabarro, John J. "Maureen Frye at Quaker Steel and Alloy Corporation." Harvard Business School Case 496-024, December 1995. (Revised October 1996.)

    James Stillman

    Benefiting from his close ties to William Rockefeller and “the Rockefeller crowd,” Stillman was able to not only grow National City’s commercial banking business, but also to expand operations into the investment banking arena. Under Stillman’s leadership, National... View Details
    Keywords: Finance
    • Fast Answer

    Music & Activism: Market Research Resources

    education. Our subscription also allows access to Experian Simmons Local for market research data. PolicyMap captures data through custom demographic maps, tables, reports and Analytics. Available data includes demographics, home View Details
    • 09 Dec 2015
    • Research Event

    How Do You Predict Demand and Set Prices For Products Never Sold Before?

    Ferreira was a doctoral student at the Massachusetts Institute of Technology. Rue La La is a so-called flash sales business, offering deeply discounted, extremely-limited-time offers on designer clothes and accessories. Often, these... View Details
    Keywords: by Carmen Nobel; Retail; Apparel & Accessories
    • 15 Jul 2015
    • Research & Ideas

    Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday

    billion in revenue during the 24-hour sale. Another e-tailing competitor, India's Flipkart, hosted its own "Big Billion Day Sale" in October of 2014 and managed to attract 1.5 million shoppers and top $100 million in sales in... View Details
    Keywords: Re: Sunil Gupta; Retail
    • 23 Apr 2014
    • HBS Case

    Are Electronic Cigarettes a Public Good or Health Hazard?

    and analysis," says Quelch. A Smoking Market Uncertainty over health data hasn't hurt the product's popularity. In 2013, electronic cigarettes tripled in sales in the US to approximately $3 billion. (The overall tobacco retail market... View Details
    Keywords: by Michael Blanding; Food & Beverage; Advertising

      John W. Marriott

      Marriott built the fastest growing, most diversified and most profitable lodging company in the United States. By 1964, it had approximately $85 million in annual sales with 122 units in 14 states. Its business lines included 73... View Details
      Keywords: Restaurants & Lodging
      • October 1989 (Revised June 1993)
      • Case

      RKO Warner Video, Inc.: Incentive Compensation Plan

      By: George P. Baker III
      Details the design and implementation of an incentive bonus plan for video store managers. The problem for top management of the chain is to induce the store managers to "sweat the details," to keep the stores neat and well organized, and to deal courteously and... View Details
      Keywords: Acquisition; Change; Strategic Planning; Performance Improvement; Sales; Management; Employee Relationship Management; Situation or Environment; Success; Motion Pictures and Video Industry; Entertainment and Recreation Industry
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      Baker, George P., III. "RKO Warner Video, Inc.: Incentive Compensation Plan." Harvard Business School Case 190-067, October 1989. (Revised June 1993.)
      • 01 Dec 2020
      • News

      The Fine Print: Alumni Recommend Their Best Reads

      front: Bob Moesta’s Demand-Side Sales 101. On the personal development side: Dan Harris’s 10% Happier: How I Tamed the Voice in My Head, Reduced Stress Without Losing My Edge, and Found Self-Help That Actually Works—A True Story. And in... View Details

        William Rosenthal

        After discovering a need for the product in their dress making business, William and Ida Rosenthal created the “first modern uplift brassiere” in 1923. After the success of that item, business was expanded into lingerie, swimwear and other products, growing Maidenform... View Details
        Keywords: Fabric & Apparel

          Samuel H. Kress

          Kress built a discount chain store based on an economies of scale model. He started offering fewer items than traditional 5- and 10- cent stores, in order to offer bargain prices to a lower-income clientele. Kress’ stores were a great success and he managed to increase... View Details
          Keywords: Retail

            James A. Farrell

            While head of United States Steel, Farrell increased the steel output of the company from 6 million tons to 29 million tons. Upon his retirement, United States Steel owned over 1 million acres of coal and coke properties, 25 railroad lines with nearly 3,000 miles of... View Details
            Keywords: Metals
            • 17 Mar 2021
            • Research & Ideas

            Beyond Pajamas: Sizing Up the Pandemic Shopper

            came true. Sales of pajamas more than doubled in 2020 compared with 2019, the fastest growth among clothing categories, while sales of suits and dresses fell. In contrast to popular opinion, View Details
            Keywords: by Ayelet Israeli, Eva Ascarza, and Laura Castrillo; Retail
            • August 2018
            • Teaching Note

            IguanaFix

            By: Frank V. Cespedes and Thomas Eisenmann
            Teaching Note for HBS No. 817-056. IguanaFix, based in Argentina, is a platform business that connects consumers with home improvement contractors. The founders are evaluating growth options and an investment offer. The case focuses on scaling issues for a venture... View Details
            Keywords: Entrepreneurial Marketing; Home Improvement Services; Marketing Management; Scaling; Entrepreneurship; Marketing; Sales; Digital Platforms; Growth and Development Strategy
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            Cespedes, Frank V., and Thomas Eisenmann. "IguanaFix." Harvard Business School Teaching Note 819-029, August 2018.
            • September 1992 (Revised July 1993)
            • Case

            Staples, Inc.

            By: David E. Bell
            Staples is dissatisfied with the merchandising of its office furniture. The case reviews the situation, allowing students to consider whether the category should be dropped or changed. Permits consideration of the portfolio of products a positioning implies, and... View Details
            Keywords: Change; Product Positioning; Supply Chain; Salesforce Management; Manufacturing Industry
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            Bell, David E. "Staples, Inc." Harvard Business School Case 593-034, September 1992. (Revised July 1993.)
            • Profile

            Minal Mehta

            When did you and your cofounders come up with the idea of a Bollywood-inspired dance and fitness program? "I grew up splitting my time between swimming pools and dance studios. When I wasn't choreographing synchronized swimming routines, I was immersed in my next... View Details
            Keywords: Entrepreneurship; Services

              C. Peter McColough

              Working at Xerox for over three decades, McColough was instrumental in leveraging the company’s unique technology and product line. His sales and marketing efforts helped to establish the company as a worldwide leader in office equipment.... View Details
              Keywords: Fabricated Goods

                Christine A. Hefner

                gain popularity. Though magazine sales have stalled, Hefner’s foresight to bet on cable and Internet outlets has given the company a new avenue for growth and profitability. View Details
                Keywords: Publishing & Print Media

                  Francis Boyer

                  Boyer presided over a dramatic expansion of the Smith Kline & French business. Under his leadership, Smith Kline increased their sales threefold from $43 million to $124 million and increased their earnings fivefold from $4 million to... View Details
                  Keywords: Healthcare
                  • 31 May 2017
                  • Sharpening Your Skills

                  10 Harvard Business School Research Stories That Will Make Your Mouth Water

                  looks at how industry players and regulators collectively decided what butter, oranges, and other foods should look like—and how they redefined the meaning of “natural.” Clay Christensen's Milkshake Marketing Clayton Christensen explains how a fast food chain improved... View Details
                  Keywords: by Sean Silverthorne; Food & Beverage
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