Publications

July 2010
Supplement

Marketing Analysis Toolkit: Customer Lifetime Value Analysis (CW)

By: Thomas J. Steenburgh and Jill Avery

Customers are increasingly being viewed as assets that bring value to the firm. Customer lifetime value is a metric which allows managers to understand the overall value of their customer base and relate it to three customer strategies firms employ: asset acquisition -... View Details

Keywords: Competency and Skills; Customer Relationship Management; Customer Value and Value Chain; Decisions; Framework; Management Practices and Processes; Marketing; Marketing Strategy; Strategic Planning; Mathematical Methods; Value

February 2009 (Revised April 2011)
Supplement

Mistry Architects (B)

By: Amy C. Edmondson, Robert G. Eccles and Mona Sinha

This case is a follow-up of Mistry Architects: Innovating for Sustainability (A) (Case 609-044). In Case (A) Sharukh and Renu Mistry found and run an architectural firm dedicated to being both client-oriented and environmentally responsible. The case uses a difficult... View Details

Keywords: Problems and Challenges; Emerging Markets; Business and Stakeholder Relations; Natural Disasters; Environmental Sustainability; Product Design; Innovation and Invention; Construction Industry

Alan MacCormack is the MBA Class of 1949 Adjunct Professor of Business Administration at the Harvard Business School, a member of The Digital, Data, and Design (D^3) Institute at Harvard, and a core faculty member... View Details

Keywords: automotive; communications; computer; e-commerce industry; electronics; high technology; information technology industry; internet; semiconductor; software; telecommunications; venture capital industry

2022
Book

Deep Purpose: The Heart and Soul of High-Performance Companies

By: Ranjay Gulati

This book offers a compelling reassessment and defense of purpose as a management ethos, documenting the vast performance gains and social benefits that become possible when firms manage to get purpose right. Few business topics have aroused more skepticism in recent... View Details

Keywords: Purpose; Business And Society; Organizations; Mission and Purpose; Performance Effectiveness; Organizational Culture

July–August 2017
Article

Why Outlet Stores Exist: Averting Cannibalization in Product Line Extensions

By: Donald Ngwe

Outlet stores are a large and growing component of many firms' retailing strategies, particularly in the fashion industry. Outlet stores offer attractive prices in locations far from central shopping districts. The main perspectives on why outlet stores exist can be... View Details

Keywords: Fashion; Industrial Organization; Outlet Stores; Price Discrimination; Retail; Channel Management; Luxury; Product Marketing; Price; Retail Industry; Fashion Industry

In industry after industry, data, analytics, and AI-driven processes are transforming the nature of work. While we often still treat AI as the domain of a specific skill, business function, or sector, we have entered a new era in which AI is challenging the very... View Details

Web

Podcast - Business & Environment

APR 2024 | Climate Rising In this episode in our adaptation series, Peter Hall, Managing Director at Resonance Impact Advisory, draws upon his experience in global engineering and professional services firms to share how consulting and... View Details

Article

Drive Innovation with Better Decision-Making

By: Linda A. Hill, Emily Tedards and Taran Swan

Despite their embrace of agile methods, many firms striving to innovate are struggling to produce breakthrough ideas. A key culprit, according to the authors, is an outdated, inefficient approach to decision-making. Today’s discovery-driven innovation processes involve... View Details

Keywords: Innovation and Invention; Decision Making; Decision Choices and Conditions; Organizational Change and Adaptation

Register to Read

2016
Article

Scandal and Stigma: Does Corporate Misconduct Affect the Future Compensation of Bystander Managers?

By: Boris Groysberg, Eric Lin and George Serafeim

This paper explores whether a firm’s misconduct can affect the compensation of former managers who were neither at the firm at the time of misdeeds nor involved in the scandal. Results suggest that stigma may influence compensation of former managers, even in cases... View Details

Keywords: Corporate Misconduct; Stigma; Executive Compensation

Register to Read

October 2014
Article

Do Analysts Add Value When They Most Can? Evidence from Corporate Spinoffs

By: Emilie Feldman, Stuart C. Gilson and Belen Villalonga

This paper investigates how securities analysts help investors understand the value of diversification. By studying the research that analysts produce about companies that have announced corporate spinoffs, we gain unique insights into how analysts portray diversified... View Details

Keywords: Analysts; Spin-offs; Diversification Discount; Information Asymmetry; Value Creation; Business Subsidiaries; Diversification; Corporate Strategy; Investment

December 2007 (Revised June 2009)
Case

KPMG (A): A Near-Death Experience

By: Robert G. Eccles and Eliot Sherman

Describes the way in which "Big Four" auditor KPMG dealt with an indictment stemming from the firm's sale of tax shelters. In 2005 Tim Flynn has been KPMG Chairman for a matter of days when he learns that the government is preparing to indict the firm on charges of... View Details

Keywords: Accounting Audits; Crime and Corruption; Taxation; Lawsuits and Litigation; Crisis Management; Partners and Partnerships; Accounting Industry; Service Industry

Educators

2001
Working Paper

Contextuality Within Activity Systems

By: Michael E. Porter and Nicolaj Siggelkow

Research on the interactions among activities in firms and the extent to which these interactions help create and sustain competitive advantage has rapidly expanded in recent years. In this research, the two most common approaches have been the complementarity... View Details

Keywords: Value Chain; Strategy; Competitive Strategy

Web

Finding Job Opportunities - Alumni

development and growth. Executive Search Firms Search firms are grouped into retained firms, working on exclusive assignments and paid by the client whether or not the position is filled, and contingency... View Details

03 Feb 2015
First Look

First Look: February 3

Dennis A. Yao Abstract—This article examines how antitrust law and policy can benefit from ideas developed in the academic strategy field. Because accurate assessment and prediction of the effects of firm conduct depend in part on... View Details

Keywords: Sean Silverthorne

Research Summary

Regulatory Change/Business-Government Relations

“Sources of Learning Heterogeneity: Discontinuous Regulatory Shock and its Impact on Organizational Search Behaviors”

Co-authoring with Jerry Kim, in this study I look at how discontinuous regulatory shock shapes organizational... View Details

Keywords: Business ＆ Government Relations; Regulations; Regulatory Capture; Pharmaceutical Industry; United States

June 2024 (Revised October 2024)
Case

Equifruit

By: Elizabeth A. Keenan and Annelena Lobb

Jennie Coleman, president of Fairtrade banana company Equifruit, considered how best to position her firm and brand to increase sales of Fairtrade bananas in the U.S. and Canada. She saw her biggest challenge as convincing retailers that consumers would be OK spending... View Details

Keywords: Plant-Based Agribusiness; Food; Goods and Commodities; Brands and Branding; Product Positioning; Sales; Social Enterprise; Agriculture and Agribusiness Industry; Food and Beverage Industry; Ecuador; Guatemala; Canada; United States

Educators