Customer Focused Organization - Publications - Faculty & Research

26 Nov 2001
Op-Ed

Why Corporate Budgeting Needs To Be Fixed

encourage customers to place orders by year-end so they could hit their annual sales goals. But the price increase was out of line with the competition and undoubtedly ended up costing the company sales and market share. Even more... View Details

Keywords: by Michael C. Jensen

10 Sep 2012
HBS Case

HBS Cases: Branding Yoga

Bikram yoga” (The Hindu American Foundation (HAF) has weighed in on the debate as well. The organization launched an awareness campaign called "Take Back Yoga—Bringing to Light Yoga's Hindu Roots." The goal was not to convert... View Details

Keywords: by Kim Girard; Entertainment & Recreation

18 Apr 2024
Blog Post

African American Student Union Spotlight on Emerging Markets

Engagement Manager at McKinsey & Company. There, I collaborated with both private and public sector clients across various industries in Africa, focusing on speeding up private sector growth and thereby contributing to the wider... View Details

10 May 2012
Working Paper Summaries

The Flattened Firm—Not as Advertised

Keywords: by Julie Wulf

01 Feb 2002
News

It's academic. (Not!)

compensation dynamics, board evolution, entrepreneurial finance, and founder-CEO succession. He's also turning the spotlight on venture capital firms. "VC firms have an interesting organizational structure compared with other View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

Web

Electricity - Business & Environment

“I’m focused on creating a sustainable future in which the private sector wields its influence to encourage a higher penetration of renewables on the grid – both because of environmental stewardship and sound economics.” Taylor Leyden HBS... View Details

24 Jul 2012
First Look

First Look: July 24

several factors associated with suppliers being especially willing to share this information with buyers, focusing on attributes of the buyers seeking this information and of the suppliers being asked to provide it. We test our hypotheses... View Details

Keywords: Sean Silverthorne

28 Apr 2022
Blog Post

Harvard Team Wins Second Place in MIINT Impact Investing Competition

help students take on the role of an impact investor, walking them through topics such as how to measure impact or how to analyze a term sheet. MIINT at Harvard is organized by the HBS Impact Investing Club and HBS Senior Lecturer Brian... View Details

05 Jul 2006
Research & Ideas

The Accidental Innovator

away and what to keep seems to arise from experience, from study, from command of fundamentals, and—interestingly—from being a bit skeptical of preset intentions and plans that commit you too firmly to the endpoints you can envision in advance. Knowing too clearly... View Details

Keywords: by Sarah Jane Gilbert

Web

Helping and harnessing business to address society’s greatest challenges. | Institute for Business in Global Society

for Business in Global Society (BiGS) in 2022 to help business leaders understand and respond to these new demands. Building on HBS's strong foundation of work on issues like responding to climate change and building inclusive organizations, BiGS View Details

25 Mar 2015
HBS Case

Tate’s Digital Makeover Transforms the Traditional Museum

exhibitions. As they began to see the benefits, staff members increasingly generated content themselves. "They were able to sell the idea of digital throughout the organization and get people to see it as an opportunity, not a... View Details

Keywords: by Michael Blanding; Education

04 Jan 2012
First Look

First Look: January 4

and New Methods Authors:Jordan I. Siegel and Prithwiraj Choudhury Abstract The corporate governance literature of the past decade has focused on identifying drivers of superior or deficient corporate governance. One of the most rigorous... View Details

Keywords: Carmen Nobel

01 Dec 2022
News

Action Plan: To the Letter

Massachusetts, as well as at offices in London, Berlin, New Delhi, Shanghai, Hong Kong, and Tokyo. Strongest in the Latin typefaces, where the company got its start, Monotype is growing the number of offerings available in Chinese, Japanese, Korean, and other Asian... View Details

Keywords: April White; design; typography; change management; leadership; Special Design Services; Professional Services

11 Jan 2010
Research & Ideas

Mixing Open Source and Proprietary Software Strategies

something to lose by creating a direct OS competitor. So the firm opens the extensions, because it can benefit from user innovation, but customers can't use the OS software without purchasing the core product. It's a relatively... View Details

Keywords: by Julia Hanna; Web Services

22 Jul 2019
Book

How to Be a Digital Platform Leader

was focused on what we call today innovation platforms. With the emergence of Amazon, eBay, and other firms in the late 1990s and early 2000s, it was clear that a very different kind of technology platform was emerging, which we call... View Details

Keywords: by Martha Lagace

26 Apr 2016
First Look

April 26

its stores and its supply chain, lower levels of greenhouse gas emissions, safer products for customers and manufacturers, and better treatment of its workers. The company promoted the idea that its size gave it significant influence in... View Details

Keywords: Sean Silverthorne

12 Mar 2014
Lessons from the Classroom

Managing the Family Business: Firing the CEO

something has gone very wrong and the organization could be in trouble. It implies that the person was a bad choice to begin with, which impugns the judgment of those who hired the CEO. And there's also the personal confrontation that... View Details

01 Jan 2013
News

Joanna M. Jacobson, MBA 1987

Colgate–Palmolive, Product Manager 1991 Named SVP of Marketing and Product Development, Converse 1994 Joins Core Strategy Group, Partner 1996 Named President, Keds 2002 Launches Strategic Grant Partners 2013 SGP has granted more than $40 million to 30 View Details

Keywords: Susan Young

17 Dec 2008
Lessons from the Classroom

‘Ted Levitt Changed My Life’

"Ted Levitt changed my life," wrote Barry Koh (HBS PMD 30, 1975). "In our very first class he opened my eyes to how people are motivated to make decisions. Before, I thought as an engineer—the best attributes and the best price sells the product. From... View Details

Keywords: by Julia Hanna; Education; Retail

July 2020
Case

Amanda and Kristen: Mented Cosmetics

By: Steven Rogers, Jeffrey J. Bussgang and Alterrell Mills

The co-founders (Black HBS alumnae) of an e-commerce beauty startup explore the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the Black community... View Details

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