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      Strategic Decision MakingRemove Strategic Decision Making →

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      • November 1994
      • Case

      Bain & Company: International Expansion

      By: Michael Y. Yoshino and J. Peter Williamson
      Bain & Co., a leading strategy consulting firm, faces major strategic and organizational issues regarding global expansion. The Bain partners must choose a course among many exciting and attractive opportunities for growth. Also explores organizational and managerial... View Details
      Keywords: Business or Company Management; Growth and Development Strategy; Management; Expansion; Global Strategy; Decision Making; Organizations; Partners and Partnerships; Consulting Industry
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      Yoshino, Michael Y., and J. Peter Williamson. "Bain & Company: International Expansion." Harvard Business School Case 395-102, November 1994.
      • November 1994 (Revised February 1996)
      • Case

      Toy World, Inc.

      By: W. Carl Kester
      A shift from seasonal to level production of toys will change the seasonal cycle of Toy World's working capital needs and necessitate new bank credit arrangements. A rewritten version of an earlier case. View Details
      Keywords: Working Capital; Business Cycles; Cash Flow; Forecasting and Prediction; Investment Funds; Financial Statements
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      Kester, W. Carl. "Toy World, Inc." Harvard Business School Case 295-073, November 1994. (Revised February 1996.)
      • November 1994
      • Case

      Pilkington Float Glass--1955

      By: Kim B. Clark
      The case examines the development of the float glass process at Pilkington in the mid-1950s. Pilkington has pursued the development of a radically new process for flat glass production, but has experienced serious problems at each stage of development. The senior... View Details
      Keywords: Transformation; Decision Choices and Conditions; Technological Innovation; Product Development; Research and Development; Commercialization; Technology
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      Clark, Kim B. "Pilkington Float Glass--1955." Harvard Business School Case 695-024, November 1994.
      • October 1994 (Revised January 1997)
      • Case

      Nestle Refrigerated Foods: Contadina Pasta and Pizza (A)

      By: V. Kasturi Rangan and Marie Bell
      Nestle Co.'s Refrigerated Foods Division has very successfully launched its Contadina brand pasta and sauces. The new product has achieved nearly $100 million in sales in three years. The division now considers an extension into the pizza line. This case provides a... View Details
      Keywords: Business Divisions; Forecasting and Prediction; Marketing Strategy; Product Launch; Sales; Commercialization; Consumer Products Industry; Food and Beverage Industry
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      Rangan, V. Kasturi, and Marie Bell. "Nestle Refrigerated Foods: Contadina Pasta and Pizza (A)." Harvard Business School Case 595-035, October 1994. (Revised January 1997.)
      • October 1994
      • Supplement

      Frito-Lay, Decision Support System Software: Windows Network Version

      By: Lynda M. Applegate
      Keywords: Decision Making; Applications and Software; Digital Platforms
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      Applegate, Lynda M. "Frito-Lay, Decision Support System Software: Windows Network Version." Harvard Business School Spreadsheet Supplement 195-727, October 1994.
      • October 1994
      • Supplement

      Frito-Lay, Decision Support System Software: Windows Version

      By: Lynda M. Applegate
      Keywords: Decision Making; Applications and Software; Digital Platforms; Food and Beverage Industry
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      Applegate, Lynda M. "Frito-Lay, Decision Support System Software: Windows Version." Harvard Business School Spreadsheet Supplement 195-724, October 1994.
      • October 1994
      • Case

      Allegheny Ludlum Steel Corporation (Abridged)

      By: Steven C. Wheelwright
      Describes a decision facing Allegheny Ludlum Steel Corp. in June 1985: whether to continue to compete in the silicon steel business in the face of stiff competition from imports. Includes a complete description of the company's productivity improvement systems and... View Details
      Keywords: Decision Choices and Conditions; Business Strategy; Performance Improvement; Management Systems; Technology; Steel Industry
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      Wheelwright, Steven C. "Allegheny Ludlum Steel Corporation (Abridged)." Harvard Business School Case 695-023, October 1994.
      • October 1994 (Revised August 2006)
      • Case

      Sport Obermeyer Ltd.

      By: Janice H. Hammond and Ananth Raman
      The case describes operations at a skiwear design and merchandising company and its supply partner. Introduces production planning for short-life-cycle products with uncertain demand and allows students to analyze a reduced version of the company's production planning... View Details
      Keywords: Product; Supply Chain; Demand and Consumers; Production; Planning; Globalized Markets and Industries; Forecasting and Prediction; Industry Growth; Apparel and Accessories Industry; Sports Industry; United States; Hong Kong
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      Hammond, Janice H., and Ananth Raman. "Sport Obermeyer Ltd." Harvard Business School Case 695-022, October 1994. (Revised August 2006.)
      • October 1994
      • Article

      Issues in the Estimation and Application of Latent Structure Models of Choice

      By: Ulf Bockenholt, Melinda S. de Borrero, Ham Bozdogan, Wayne DeSarbo, William R. Dillon, Sunil Gupta, Wagner Kamakura, Ajith Kumar, V. Ramaswamy and Michael Zenor
      Keywords: Decision Choices and Conditions
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      Bockenholt, Ulf, Melinda S. de Borrero, Ham Bozdogan, Wayne DeSarbo, William R. Dillon, Sunil Gupta, Wagner Kamakura, Ajith Kumar, V. Ramaswamy, and Michael Zenor. "Issues in the Estimation and Application of Latent Structure Models of Choice." Marketing Letters 5, no. 4 (October 1994): 323–334.
      • Article

      Law, Ethics, and Managerial Judgment

      By: L. S. Paine
      Keywords: Law; Ethics; Management; Judgments
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      Paine, L. S. "Law, Ethics, and Managerial Judgment." Journal of Legal Studies Education 12, no. 2 (June 1994): 153–169. (Reprinted in A Companion to Business Ethics, Blackwell Companions to Philosophy, edited by Robert E. Frederick, 194-206. Malden, Massachusetts: Blackwell Publishers Ltd., 1999.)
      • October 1994
      • Article

      When Worlds Collide: The Implications of Panel Data-Based Choice Models for Consumer Behavior

      By: R. S. Winer, R.E. Bucklin, J. A. Deighton, J. Erdem, P.S. Fader, J.J. Inman, H. Katahira, Katherine N. Lemon and A. Mitchell
      Keywords: Analytics and Data Science; Consumer Behavior; Decision Choices and Conditions
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      Winer, R. S., R.E. Bucklin, J. A. Deighton, J. Erdem, P.S. Fader, J.J. Inman, H. Katahira, Katherine N. Lemon, and A. Mitchell. "When Worlds Collide: The Implications of Panel Data-Based Choice Models for Consumer Behavior." Marketing Letters 5, no. 4 (October 1994).
      • September 1994
      • Supplement

      Otis Elevator Company: China Joint Venture (C)

      By: Michael Y. Yoshino
      Presents the decision made by the company. A rewritten version of an earlier case. View Details
      Keywords: Joint Ventures; Decision Making; Construction Industry; Manufacturing Industry; China
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      Yoshino, Michael Y. "Otis Elevator Company: China Joint Venture (C)." Harvard Business School Supplement 395-060, September 1994.
      • September 1994 (Revised January 1997)
      • Case

      This Case Sucks: Beavis, Butt-head, and TV Content (A)

      By: Joseph L. Badaracco Jr. and Jerry Useem
      Beginning in 1992, "Beavis and Butt-head," an animated series on MTV about two uncivilized teenaged misfits, became both a runaway popular sensation and the symbol of a heated national debate about violent and inappropriate programming on television. Especially after... View Details
      Keywords: Debates; Decision Choices and Conditions; Animation Entertainment; Fairness; Governance Controls; Media; Outcome or Result; Social Issues; Entertainment and Recreation Industry
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      Badaracco, Joseph L., Jr., and Jerry Useem. "This Case Sucks: Beavis, Butt-head, and TV Content (A)." Harvard Business School Case 395-053, September 1994. (Revised January 1997.)
      • September 1994 (Revised October 2002)
      • Case

      Citibank: Launching the Credit Card in Asia Pacific (A)

      By: V. Kasturi Rangan
      Consumer Bank pondered the possibilities of launching a credit card in the Asia Pacific region. The bank's New York headquarters, and several of its country managers in the region, were not enthusiastic. But others were supportive because of the opportunity to expand... View Details
      Keywords: Product Launch; Service Operations; Value Creation; Customer Focus and Relationships; Trade; Business Strategy; Expansion; Laws and Statutes; Banking Industry; Asia; New York (city, NY)
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      Rangan, V. Kasturi. "Citibank: Launching the Credit Card in Asia Pacific (A)." Harvard Business School Case 595-026, September 1994. (Revised October 2002.)
      • September 1994
      • Case

      Leadership Problems at Salomon (A)

      By: Lynn S. Paine and Michael Santoro
      Deryck Maughan, a vice chairman and co-head of investment banking at Salomon Brothers, learns that his superiors have been less than candid about their knowledge of bidding improprieties by the firm's government trading desk. He must decide what, if anything, he should... View Details
      Keywords: Leadership; Decision Choices and Conditions; Ethics; Moral Sensibility; Values and Beliefs; Crime and Corruption; Rank and Position; Financial Services Industry
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      Paine, Lynn S., and Michael Santoro. "Leadership Problems at Salomon (A)." Harvard Business School Case 395-044, September 1994.
      • August 1994
      • Case

      Intuit, Inc.

      By: William E. Fruhan Jr.
      The merger of two computer software firms with very rapidly growing non-overlapping products makes great strategic sense, but presents difficult valuation and accounting problems. How can a firm pay $225 million to acquire another firm with negligible current earnings,... View Details
      Keywords: Valuation; Mergers and Acquisitions; Applications and Software; Accounting; Financial Strategy; Goodwill Accounting; Corporate Finance; Information Technology Industry; United States
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      Fruhan, William E., Jr. "Intuit, Inc." Harvard Business School Case 295-028, August 1994.
      • July 1994 (Revised August 1998)
      • Case

      The King-Size Company

      By: David E. Bell and Dinny Starr Gordon
      King-Size is a mail-order company specializing in apparel for big and tall men. The case describes their operations in some detail. Issues include appropriate marketing decisions and expansion strategy. View Details
      Keywords: Decisions; Marketing Strategy; Operations; Perception; Expansion; Apparel and Accessories Industry; Web Services Industry
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      Bell, David E., and Dinny Starr Gordon. "The King-Size Company." Harvard Business School Case 595-013, July 1994. (Revised August 1998.)
      • June 1994 (Revised September 1994)
      • Background Note

      Beating the Commodity Magnet

      By: V. Kasturi Rangan and George T. Bowman
      All markets follow a cycle of growth and maturity, then commoditization and decline. This note argues that while commoditization of an industry may seem inevitable, the better managed firms find a way to make money in the commodity cycle. These firms know how and when... View Details
      Keywords: Goods and Commodities; Financial Markets; Competitive Strategy; Financial Services Industry
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      Rangan, V. Kasturi, and George T. Bowman. "Beating the Commodity Magnet." Harvard Business School Background Note 594-122, June 1994. (Revised September 1994.)
      • May 1994 (Revised September 1994)
      • Case

      STAR TV (A)

      By: Michael Y. Yoshino and J. Peter Williamson
      Concerns the decision whether or not to launch a satellite television service in Asia in the 1990-1991 period. STAR TV was a joint venture between Hutchison Whampoa and Li-Ka Shing and was established to launch such a service. Li-Ka Shing's son, Richard, was CEO.... View Details
      Keywords: Joint Ventures; Decisions; Product Launch; Service Delivery; Adaptation; Entertainment and Recreation Industry; Asia; Europe; United States
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      Yoshino, Michael Y., and J. Peter Williamson. "STAR TV (A)." Harvard Business School Case 394-212, May 1994. (Revised September 1994.)
      • May 1994
      • Background Note

      Designing Channels of Distribution

      By: V. Kasturi Rangan
      Presents a framework and a method for addressing the new product channel choice decision. Offers a six-step method that involves: 1) disaggregating and prioritizing a distribution channel by customers' channel function requirements; 2) obtaining and combining... View Details
      Keywords: Distribution Channels; Framework; Cost; Customers; Cost vs Benefits; Management
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      Rangan, V. Kasturi. "Designing Channels of Distribution." Harvard Business School Background Note 594-116, May 1994.
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