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Show Results For
- All HBS Web
(9,695)
- People (19)
- News (2,433)
- Research (2,509)
- Events (38)
- Multimedia (250)
- Faculty Publications (1,800)
- 02 Oct 2015
- News
Business Can Do a Better Job Supporting Public Education
- 17 Jan 2020
- News
She's Pushing the World's Largest Hotel Chain to Be More Like Airbnb
- 11 Jan 2016
- News
Startup Studio Launched in New York City
- 10 Dec 2013
- First Look
First Look: December 10
affiliate marketing programs in which merchants oversee thousands of affiliates they have never met. Some merchants hire specialist outside advisors to set and enforce policies for affiliates, while other merchants ask their ordinary... View Details
Keywords: Sean Silverthorne
- 20 Jun 2023
- Research & Ideas
Looking to Leave a Mark? Memorable Leaders Don't Just Spout Statistics, They Tell Stories
social programs was a much bigger problem than it was. “Even when unrepresentative of reality at large,” stories “are more easily recalled than statistics,” the study notes. “This selective recall can give rise to misperceptions about... View Details
Keywords: by Scott Van Voorhis
- 26 Apr 2023
- In Practice
Is AI Coming for Your Job?
time to focus on building relationships, managing, and selling. Software engineers can use services to autogenerate programming code for basic purposes, allowing them to write code more efficiently while spending more time on other... View Details
- 03 Oct 2023
- Research Event
Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips
science matters. We have a class, it's a very popular class at the Harvard Business School. Some of you will take it in the spring if you're HBS students in the MBA program second year. It's called Leadership and Happiness. And here's... View Details
Keywords: by HBS Staff
- July–August 2025
- Article
Don’t Let an AI Failure Harm Your Brand
How companies market their AI systems affects the repercussions they face when their products fail. Marketers must promote their AI products with potential failure in mind. To do that, they must first understand consumers’ unique attitudes toward AI. Marketers who... View Details
Keywords: AI and Machine Learning; Brands and Branding; Product Marketing; Consumer Behavior; Attitudes
De Freitas, Julian. "Don’t Let an AI Failure Harm Your Brand." Harvard Business Review 103, no. 4 (July–August 2025): 126–133.
- December 1992
- Case
Du Pont: Corporate Advertising for 1992
By: Stephen A. Greyser and Norman Klein
Describes Du Pont's 1992 corporate advertising campaign, and its objectives and key messages. The campaign is set in the context of Du Pont's historical corporate positioning ("better things for better living"). Includes target audiences, budget considerations, and the... View Details
Keywords: Advertising Campaigns; Brands and Branding; Marketing Communications; Marketing Strategy; Corporate Strategy; Chemical Industry
Greyser, Stephen A., and Norman Klein. "Du Pont: Corporate Advertising for 1992." Harvard Business School Case 593-023, December 1992.
- 15 Apr 2022
- News
Cash House Honors a Prolific Teacher, Author, and Scholar
- 18 Mar 2020
- News
Why it’s so hard to hit pause on the economy
Working Conditions in Supply Chains microsite
This microsite is a new resource for managers of global supply chains, including brands who want to source products from suppliers that avoid problematic working conditions, auditors who assess factory working conditions, and NGOs focused on this area. The site... View Details
Jenny Wang
Jenny Shan Wang is a doctoral student in the Technology and Operations Management program at Harvard Business School (HBS). She is broadly interested in interpretable machine learning (ML), identity and inequality, and improving existing methods... View Details
- Web
Technology & Operations Management - Faculty & Research
review a centerpiece policy on this topic: the U.S. Small Business Innovation Research (SBIR) program. We trace its legislative history and summarize program evaluations over the past four decades. Using newly matched data on SBIR awards... View Details
- Research Summary
Risk, Trust and Escalation Behavior of Owner Managers
Professor Montgomery and Professor Deepak Malhotra (HBS), together with scientists from Harvard's Program on Evolutionary Dynamics, are studying risk-related decision making of owner managers in newly-founded and established companies. This experimental... View Details
- Research Summary
Experiential Learning and Knowledge Mentors
Dorothy Leonard’s research on innovation and knowledge transfer has always emphasized learning by doing. During the past several years, she has been exploring how organizations can foster faster skills learning. While there are generational differences in... View Details
- 2021
- White Paper
Go Out and Innovate! Perspectives on Educating Health Care Leadership in the Time of Innovation
By: Regina E. Herzlinger, Anthony Stanowski, Edward Schumacher, Eugene Schneller, Kaveh Safavi, Quint Studer, Andrew Jay, Tom Robinson and Kevin Mahoney
The CAHME Innovation Council unanimously believes that education is essential. In evaluating the competency domain of management and leadership, and learning from programs that prioritize innovation, we ask how do we develop competencies in future leaders to succeed in... View Details
Keywords: Health Care; Health Care Industry; Health Care Entrepreneurship; Innovation; Innovation ＆ Entrepreneurship; Health Industry
Herzlinger, Regina E., Anthony Stanowski, Edward Schumacher, Eugene Schneller, Kaveh Safavi, Quint Studer, Andrew Jay, Tom Robinson, and Kevin Mahoney. "Go Out and Innovate! Perspectives on Educating Health Care Leadership in the Time of Innovation." White Paper, Commission on Accreditation of Healthcare Management Education (CAHME), November 2021.
- 28 May 2025
- News
Harvard Business School Announces 2025-2026 Leadership Fellows
- 30 Aug 2019
- Video