Publications

09 Mar 2016
News

In This Classroom, Beer Can Improve Your Grade

02 Feb 2021
Blog Post

Finding My Focus in Health care Amidst a Global Pandemic

I applied to the HBS and Harvard Kennedy School (HKS) MBA/MPP (Master of Public Policy) Class of 2023 to learn about the interplay between the public and private sectors in... View Details

21 Sep 2016
Blog Post

Meet the Global Business Club

The Global Business Club is a student-run organization at the Harvard Business School. We provide services to support students interested in growing their global intelligence, exchanging ideas about global issues and View Details

Keywords: All Industries

Teaching Interest

Designing Winning Organizations

The course focuses on only one thing: how to design an organization that executes strategy better than competitors. This course will not teach you how to formulate strategy. Instead, taking strategy as given, you will learn the practical tools, tips, and techniques... View Details

February 2007
Tutorial

Measuring Marketing Performance

By: John A. Quelch

In many organizations, marketing exists far from the executive suite and the boardroom. This tutorial instructs students how to improve the link between high level corporate strategy and the marketing function. First, students are exposed to three companies in which... View Details

Keywords: Marketing Strategy; Corporate Strategy; Performance Evaluation

03 Jan 2019
Blog Post

Leveraging Transferable Skills

This is a repost from the HBS Recruiting blog. Shelby, Jasmyn and Katie (MBA 2019) describe their summer internship experiences. All three students utilized transferable skills from their previous work experience to transition into new... View Details

2019
Book

Fintech, Small Business & the American Dream: How Technology Is Transforming Lending and Shaping a New Era of Small Business Opportunity

By: Karen G. Mills

Fintech, Small Business & the American Dream describes the needs of small businesses for capital and demonstrates how technology—novel data sources, artificial intelligence, machine learning—will transform the small business lending market. This market has been... View Details

Find at Harvard

April 1988 (Revised January 1989)
Case

Korea's Technology Strategy

Describes Korea's efforts to improve its technological capability and learn to produce and export high technology goods. The roles of government policy, domestic firms, and foreign firms are explored. Special attention is paid to how technology flows across borders,... View Details

Keywords: Technology; Strategy; North Korea

15 Aug 2016
Research & Ideas

Black Swans and Big Trends Can Ruin Anyone's Internet Prediction

"What I’ve said that turned out to be right will be considered obvious, and what was wrong will be humorous" —Bill Gates, The Road Ahead, 1995 In 2001, I wrote a book explaining why accelerated growth strategies created value for some... View Details

Keywords: by Thomas R. Eisenmann; Technology

23 Aug 2016
Video

HBS/HKS Webinar for MLT Fellows

13 Feb 2020
Video

Meet Liz | Leadership Principles Participant Testimonial

21 Mar 2014
News

Harvard Business School Launches First Online Offering

October 2021 (Revised December 2021)
Case

Customer-Centric Design with Artificial Intelligence: Commonwealth Bank

By: Karim R. Lakhani, Yael Grushka-Cockayne, Jin Hyun Paik and Steven Randazzo

As Commonwealth Bank (CommBank) CEO Matt Comyn delivered the full financial year results in August 2021 over videoconference, it took less than two minutes for him to make his first mention of the organization's Customer Engagement Engine (CEE), the AI-driven customer... View Details

Keywords: Artificial Intelligence; Customer-centricity; Banks and Banking; Customer Focus and Relationships; Technological Innovation; Transformation; Organizational Change and Adaptation; Performance; AI and Machine Learning; Financial Services Industry; Australia

April 1976 (Revised September 1996)
Background Note

Use of Cases in Management Education

Briefly describes the process of case writing, the general nature of cases, and the advantages to students of learning by the case method. An approach to studying a case, individually or as a group member, for classroom discussion is outlined. Also summarizes the basic... View Details

Keywords: Cases; Business Education