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  • All HBS Web  (14,259)
    • People  (41)
    • News  (3,678)
    • Research  (8,135)
    • Events  (67)
    • Multimedia  (64)
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← Page 133 of 14,259 Results →
  • 03 Dec 2012
  • HBS Case

HBS Cases: Against the Grain

he respects have said that in Russia it is almost impossible not to pay bribes to get things done. Why? Because local and federal laws conflict as if by design, which leads to gaps that some officials believe they can exploit. But, across... View Details
Keywords: by Martha Lagace; Food & Beverage
  • 01 Jul 2002
  • Research & Ideas

What it Takes to Lead Through Turmoil

improvisational theater." When chief executive Scott McNealy decided to push Sun Microsystems beyond workstation sales and into service and other opportunities around the Internet, every department in the company came up with ideas of how they could capitalize on... View Details
Keywords: by Sean Silverthorne
  • 21 Sep 2020
  • Video

Pedro Gómez

Pedro Gómez, who founded the construction company Pedro Gómez y Cia in Colombia in 1968, discusses how he built the first shopping mall in Bogotá by visiting foreign projects and contacting an old friend to secure finance. View Details
  • 11 Mar 2009
  • HBS Case

The Energy Politics of Russia vs. Ukraine

domestic and internecine dynamics affect the management of a state-controlled company. "Reinserting itself in the energy sector, the Russian state has installed a world-class, market-oriented management... View Details
Keywords: by Garry Emmons; Energy; Utilities
  • 18 Sep 2000
  • Research & Ideas

Big Deals: Financing Large-Scale Investments

has chosen to examine make them difficult to manage and generate conflicts between actual and optimal investment behavior. Indeed, he points out that managers often forgo large, risky projects—even those... View Details
Keywords: by Julia Hanna
  • February 2018 (Revised October 2019)
  • Technical Note

The Art and Science of Brand Valuation

By: Jill Avery
Brand valuation, the art and science of calculating the economic value accruing to a firm from its use of an intangible brand asset, yields frustratingly inconsistent, discrepant, and, therefore, controversial results. While it is widely accepted that brands are... View Details
Keywords: Brand Valuation; Brand Value; Brand; Brand Management; Marketing ROI; Brand Equity; Analytics; Return On Investment; Brands and Branding; Valuation; Marketing; Marketing Strategy; Investment Return; Consumer Behavior; Advertising Industry; Consumer Products Industry; Apparel and Accessories Industry; Auto Industry; Beauty and Cosmetics Industry; Electronics Industry; Fashion Industry; Food and Beverage Industry
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Avery, Jill. "The Art and Science of Brand Valuation." Harvard Business School Technical Note 518-086, February 2018. (Revised October 2019.)
  • 24 Mar 2002
  • Research & Ideas

Are Assets Only for America’s Wealthy?

enough money to prosper, low-income families' access to health benefits, their civic participation, family stability, and mental wellbeing are all diminished by their low success rate in building assets. Peter Tufano, Sylvan C. Coleman... View Details
Keywords: by Carla Tishler
  • 29 Jan 2019
  • Research & Ideas

'Green Bonds' May Be Our Best Bet for Environmental Damage Control

environment by accessing finance at better terms. “The whole idea of ESG investing is predicated on the notion that by tilting their portfolios towards securities that have better ESG properties, investors... View Details
Keywords: by Michael Blanding; Energy; Utilities; Construction; Green Technology; Public Administration
  • 08 Sep 2011
  • What Do You Think?

What’s Apple’s Biggest Challenge: Replacing Steve or Wall Street?

training, and a master touch with the iPod world, and ceaseless curiosity . Put them in the same room, watch what happens . Get out of the way." Whatever else is needed, C. J. Cullinane suggests that "Jobs will have to be replaced View Details
Keywords: by James Heskett; Computer
  • 28 Feb 2011
  • Research & Ideas

The Importance of ‘Don’t’ in Inducing Ethical Employee Behavior

to the Ten Commandments, the vast majority (eight) of which dictate what thou shalt not do. Meanwhile, in virtually every other aspect of business there is a focus on what to do. Do meet sales projections. Do outperform competitors. Do impress the boss View Details
Keywords: by Carmen Nobel
  • 03 Mar 2008
  • Research & Ideas

Marketing Your Way Through a Recession

advertisements by shifting from 30-second to 15-second advertisements, substituting radio for television advertising, or increasing the use of direct marketing, which gives more immediate sales impact. 4. Adjust product portfolios.... View Details
Keywords: by John Quelch
  • 10 Jan 2005
  • Research & Ideas

How to Put Meaning Back into Leading

organizational behavior. Our ideas have been profoundly influenced by these early scholars. Q: What concerns you about the emphasis of leadership studies on economic performance rather than social impact? A: In more recent organizational... View Details
Keywords: by Martha Lagace
  • 05 Aug 2002
  • Research & Ideas

Five questions for Regina E. Herzlinger

Professor Herzlinger shared her vision for health care in an email interview with HBS Working Knowledge senior editor Martha Lagace. Herzlinger's next book, Consumer-Driven Health Care, will be published in January 2003 by... View Details
Keywords: by Martha Lagace
  • 18 Jul 2018
  • Research & Ideas

No More General Tso's? A Threat to 'Knowledge Recombination'

Management Unit at Harvard Business School. Perhaps even more surprising was what came next. Seeing the success, American researchers began investigating the use of turmeric as well, combining it with other chemicals to file their own... View Details
Keywords: by Michael Blanding; Health; Food & Beverage; Accounting
  • 21 Sep 2009
  • Research & Ideas

Excessive Executive Pay: What’s the Solution?

that led to the financial crisis. And while the intricate details of pay plans don't evoke the outrage of multimillion-dollar paydays, curbing the risk-taking incentives embedded in those plans is key to resolving the current crisis and preventing another. That task... View Details
Keywords: by Roger Thompson
  • 02 Sep 2014
  • Research & Ideas

Food Stamp Entrepreneurs: How Public Assistance Enables Business Bootstrapping

"Delivering phone books is the worst way to spend a Sunday when you're a kid," says Olds, now an assistant professor in the Entrepreneurship Management unit at Harvard Business School. The family lived paycheck to paycheck. And... View Details
Keywords: by Carmen Nobel; Health
  • 02 May 2008
  • What Do You Think?

What is the Future of State Capitalism?

respondents. Shann Turnbull points out that "National governments can deal with globalisation as they can determine the rules of ownership and control applicable in their jurisdictions." Nevertheless, he proposes the creation of a "Community Investment... View Details
Keywords: by Jim Heskett
  • 23 Aug 2019
  • Sharpening Your Skills

Has the Corporate Mission Just Been Disrupted?

Pons discusses what it means for US business leaders in confronting environmental challenges. 4 Ways Managers Can Exercise Their 'Agency' to Change the World In the face of today’s many messy problems, businesses must strive to help find... View Details
Keywords: by Sean Silverthorne; Green Technology
  • 14 Jun 2004
  • Research & Ideas

The Big Money for Big Projects

financing requirements—typically north of $500 million. Why study large projects? Because they offer clear examples into the process used by managers to make important financing and structuring decisions, he... View Details
Keywords: by Ann Cullen; Financial Services
  • 02 Aug 2010
  • Research & Ideas

Modern Indian Art: The Birth of a Market

Indian art was being reinterpreted and redefined by academics. Entrepreneurs need to recognize that markets are not merely created at the intersection of supply and demand. Rather, markets have cognitive underpinnings in addition to... View Details
Keywords: by Sean Silverthorne
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