Publications

March 2023 (Revised March 2024)
Case

The Purdue Pharma Bankruptcy: Settling the Opioid Crisis

By: Kristin Mugford, Carin-Isabel Knoop and Susan Pinckney

How to get to a fair outcome for claimants in the Purdue Pharma bankruptcy given its significant role in the U.S. opioid crisis. View Details

21 Jul 2009
First Look

First Look: July 21

practitioners. Researchers have built upon the work in behavioral decision theory, examining the ways in which negotiators may deviate from rationality. The 1990s brought a renewed interest in social factors, as work on View Details

Keywords: Martha Lagace

20 May 2008
First Look

First Look: May 20, 2008

variable labor supply, social security benefits and portfolio choice over safe bonds and risky equities. Our analysis reinforces prior findings that equities are the preferred asset for young households, with the optimal share of equities... View Details

Keywords: Martha Lagace

22 Mar 2017
Research & Ideas

What's the Ideal Frequency for a Sales Quota?

from a Field Experiment, authored by Harvard Business School marketing professors Doug J. Chung and Das Narayandas. “With so many people and resources at stake, the design of the sales force compensation plan becomes of great strategic... View Details

Keywords: by Carmen Nobel

12 May 2009
First Look

First Look: May 12, 2009

international awards. How could the company capitalize on this success? Should Grace expand its operations to multiple Chinese provinces? Should Grace continue as a premium boutique winery serving a growing but ultimately limited niche View Details

Keywords: Martha Lagace

01 May 2018
First Look

First Look at New Research and Ideas, May 1, 2018

behavior and explore how they make a negotiator particularly vulnerable to ethical fading, resulting in subsequent unethical behavior. We discuss several opportunities for future research in the negotiation discipline and other disciplines that draw on motivated View Details

Keywords: Sean Silverthorne

01 Mar 2011
First Look

First Look: March 1

Duke KominersHarvard Business School Case 911-033 Describes a wallet maker's application of seven Internet marketing technologies: display ads, algorithmic search, sponsored search, social media, interactive... View Details

Keywords: Sean Silverthorne

18 Aug 2011
Lessons from the Classroom

Business Plan Contest: 15 Years of Building Better Entrepreneurs

An online shipping platform that uses social networks and smartphones. Low-cost medical care and monitoring that helps seniors to live at home. The "Skype" of broadband, offering free Internet service. On an April morning known as "Super... View Details

Keywords: by Julia Hanna; Education

01 Jun 2021
What Do You Think?

Are Employers Ready for a Flood of 'New' Talent Seeking Work?

unfreezing a labor market that saw jobs going unfilled even as people were looking for work? Has it created a pool of “new” talent—that is, prospective employees with work experience seeking new career opportunities? The female labor... View Details

Keywords: by James Heskett

21 Jun 2011
First Look

First Look: June 21

Moreover, there is something resembling "intelligent design" in finance, whereby regulators and legislators act in a quasidivine capacity, putting dinosaurs on life support. The danger is that such interventions in the natural processes of the View Details

Keywords: Sean Silverthorne

May 2010
Article

Bye Bye Bundles: The Unbundling of Music in Digital Channels

By: Anita Elberse

Fueled by digital distribution, unbundling is prevalent in many information industries. What is the effect of this unbundling on sales? And what bundle characteristics drive this effect? I empirically examine these questions in the context of the music industry, using... View Details

Keywords: Unbundling; Bundling; Digital Distribution; System-of-equations Modeling; Sales; Distribution Channels; Framework; Mathematical Methods; Revenue; Reputation; Internet and the Web; System; E-commerce; Information Industry; Music Industry

June 2007 (Revised January 2008)
Case

The Vanguard Group, Inc. in 2006 and Target Retirement Funds

By: Luis M. Viceira

The Vanguard Group is one of the largest asset managers in the U.S., with over $1 trillion in assets, ninety percent of which are mutual fund assets, and more than 12,000 employees at year-end 2006. Vanguard has built a strong reputation as the manager of reference for... View Details

Keywords: Asset Management; Investment Funds; Personal Finance; Brands and Branding; Retirement; Trust; Financial Services Industry; United States

November 2002 (Revised January 2004)
Case

Gary Rodkin at Pepsi-Cola North America (B)

By: David A. Thomas, Gina Carioggia and Ayesha Kanji

After assuming the position of CEO of Pepsi-Cola North America (PCNA), Gary Rodkin faces organizational problems within PCNA and external friction between PCNA and its largest bottler, the Pepsi Bottling Group. In addition to the challenge of organizational alignment,... View Details

Keywords: Restructuring; Leadership; Brands and Branding; Problems and Challenges; Situation or Environment; Conflict Management; Alignment; Food and Beverage Industry; North America

October 2002 (Revised July 2003)
Case

Gary Rodkin at Pepsi-Cola North America (A)

By: David A. Thomas, Gina Carioggia and Ayesha Kanji

After assuming the position of CEO of Pepsi-Cola North America (PCNA), Gary Rodkin faces organizational problems within PCNA and external friction between PCNA and its largest bottler, the Pepsi Bottling Group. In addition to the challenge of organizational alignment,... View Details

Keywords: Restructuring; Leadership; Brands and Branding; Problems and Challenges; Situation or Environment; Conflict Management; Alignment; Food and Beverage Industry; North America