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Show Results For
- All HBS Web
(4,232)
- People (11)
- News (977)
- Research (2,800)
- Events (5)
- Multimedia (11)
- Faculty Publications (1,703)
- 01 Apr 1999
- News
HBS Alumni Association Board of Directors: President's Report
club operations, development of continuing education, and the marketing of programs and services to alumni. Three committees have been formed to focus on these issues, and they are presently hard at work... View Details
- Web
Related Resources - The High Art of Photographic Advertising - Baker Library | Bloomberg Center
Tractor Company Photographs The Caterpillar Tractor Company, one of the world's leading manufacturers of tractors, was formed in 1925. From early on the company mounted extensive marketing campaigns advertising their products for farming,... View Details
- July 2010 (Revised March 2016)
- Case
MacroMarkets LLC
By: Robin Greenwood and Luis M. Viceira
MacroMarkets co-founder and CEO Samuel Masucci III is meeting with a strategic partner for his firm. Co-founded with Yale University Professor Robert Shiller, MacroMarkets' main innovation is the "MacroShare," which allows investors to take long or short, levered or... View Details
Keywords: Macroeconomics; Financial Instruments; Financial Markets; Investment Funds; Investment Portfolio; Innovation and Invention; Risk Management; Product Positioning; Demand and Consumers; Financial Services Industry
Greenwood, Robin, and Luis M. Viceira. "MacroMarkets LLC." Harvard Business School Case 211-006, July 2010. (Revised March 2016.)
- November 2005 (Revised October 2012)
- Case
The Auction for Burger King (A)
By: Carliss Y. Baldwin and James Quinn
Paul Walsh, CEO of Diageo, must evaluate bids received in an auction of the Burger King restaurant unit. Describes how Diageo came to own Burger King, the attempts to turn the unit around, the strategic reasons for its sale, the auction process, and various bidders'... View Details
Keywords: Management Teams; Leveraged Buyouts; Bids and Bidding; Valuation; Auctions; Decision Choices and Conditions; Negotiation Tactics; Service Industry; Service Industry
Baldwin, Carliss Y., and James Quinn. "The Auction for Burger King (A)." Harvard Business School Case 906-012, November 2005. (Revised October 2012.)
- Article
Why Build in Web3
By: Jad Esber and Scott Duke Kominers
A major change is coming to the internet. While today’s dominant platforms have guarded their troves of user data and maintained an advantage through network effects, new companies—working in what they're calling a “Web3” model—are proposing a new value proposition to... View Details
Keywords: Blockchain; User Experience; Digital Platforms; Network Effects; Internet and the Web; Competition; Web Services Industry
Esber, Jad, and Scott Duke Kominers. "Why Build in Web3." Harvard Business Review Digital Articles (May 16, 2022).
- February 2010
- Teaching Note
Sealed Air China (TN)
By: Regina M. Abrami, William C. Kirby and F. Warren McFarlan
Teaching Note for [308051]. View Details
- 01 Sep 2004
- News
A Market-Based Prescription
they price their products depend on consumer demand, value, and traditional market forces. Our present system suppresses these forces and innovation. Doctors can only provide services that fit static billing... View Details
- 21 Jan 2013
- Research & Ideas
Altruistic Capital: Harnessing Your Employees’ Intrinsic Goodwill
"Work done in the spirit of service is the highest form of worship." —Abdu'l-Bahá The field of economics is rife with the concept of "capital." There's financial capital—cold hard cash or cashable assets. There's fixed capital—the... View Details
Keywords: by Carmen Nobel
Edward J. Bednarz
Bednarz secured Pinkerton’s position as the market leader in the office security business. Between 1968 and 1976, Pinkerton’s financial performance was among the top 50 companies in the United States in terms of both return on assets and... View Details
Keywords: Services
- Fast Answer
Digital Innovation and Transformation: Resources useful for Course Assignments
service providers across the private investment lifecycle. Strong valuation information. View Details
Thomas J. Burrell
Burrell created his agency to capitalize on the untapped potential of the black market in America, and in the process, he became a pioneer of target marketing and built the largest black-owned advertising... View Details
Keywords: Services
- 01 Oct 1999
- News
HBS Clubs Help Nonprofits Succeed
is the Community Partners (CP) program of the HBS Association of Northern California. Founded in 1986, CP has involved more than four hundred alumni in providing pro bono consulting services to nearly 130 nonprofit organizations. CP... View Details
- March 2020
- Case
Sizmek Chapter 11: Surviving Walled Gardens in Their Ad Tech Empire
By: Ayelet Israeli, Danilo Tauro and Sarah Gulick
This case provides a post-mortem of the advertising technology (adtech) company Sizmek. Sizmek grew via multiple acquisitions, with the vision of becoming an integrated adtech company that could leverage AI to buy digital media, while creating and serving display and... View Details
Keywords: Digital Marketing; Insolvency and Bankruptcy; Mergers and Acquisitions; Applications and Software; Internet and the Web; Competition; Marketing; Web Services Industry; Web Services Industry; United States; Europe
Israeli, Ayelet, Danilo Tauro, and Sarah Gulick. "Sizmek Chapter 11: Surviving Walled Gardens in Their Ad Tech Empire." Harvard Business School Case 520-087, March 2020.
- 01 Mar 2006
- News
End of Campaign Celebrated
managerial decisions they will confront in business. Said Paine, “It’s not just a matter of teaching. Ethics must be built into the culture to work. That is the challenge we’re helping our students grapple with.” Building World-Class Companies in Emerging View Details
- 06 Mar 2007
- First Look
First Look: March 6, 2007
Chuck" advertising campaign. This campaign aims to differentiate Schwab in the cluttered financial services marketplace. Test market results facilitate discussion of advertising objectives, message... View Details
Keywords: Martha Lagace
- 09 Jun 2003
- Research & Ideas
Incentives and Operational Excellence
technology was introduced to create a more valuable contract between parties. Looking at the home-video market in general, Narayanan learned that between 20 and 25 percent of customers can't find the video they want when they go to their... View Details
Keywords: by Martha Lagace
- June 2005
- Article
Currency Returns, Intrinsic Value, and Institutional Investor Flows
By: K. A. Froot and T. Ramadorai
Keywords: Currencies; Exchange Rates; Purchasing Power Parity; Real Exchange Rate; Forecasting and Prediction; Behavioral Finance; Investment Return; Market Transactions; Performance Expectations; Personal Characteristics; Asset Pricing; Financial Services Industry
Froot, K. A., and T. Ramadorai. "Currency Returns, Intrinsic Value, and Institutional Investor Flows." Journal of Finance 60, no. 3 (June 2005): 1535–1566. (Revised from NBER Working Paper no. 9101, August 2002 and Harvard Business School Working Paper no. 04-036, December 2003.)
- September 2004
- Article
Decomposing the Persistence of International Equity Flows
By: Kenneth A. Froot and J. Tjornhom Donohue
- May 2011
- Article
Think Customers Hate Waiting? Not So Fast...
By: Ryan W. Buell and Michael I. Norton
Managers typically look for ways to reduce wait time to increase customer satisfaction. New research suggests there's a better approach: showing customers a representation of the effort, whether literal or not, being expended on their behalf while they wait. (The... View Details
Keywords: Customer Relationship Management; Service Delivery; Consumer Behavior; Performance Effectiveness; Customer Satisfaction
Buell, Ryan W., and Michael I. Norton. "Think Customers Hate Waiting? Not So Fast..." Harvard Business Review 89, no. 5 (May 2011).
- 01 Jun 2007
- News
A Big Deal
muscle of the country’s manufacturing sector. But Tata said that India cannot rely on the manufacturing and service sectors to produce jobs; it needs to add jobs in the agricultural sector. “We have to understand the magnitude of the... View Details
Keywords: Manufacturing