Product Change - Publications - Faculty & Research

26 May 2015
First Look

First Look: May 26

for two completely different reasons. The first is a change in technology that reduces the value of co-location (stickiness). This tends to lead to the decoupling of design and production activities and to a... View Details

Keywords: Sean Silverthorne

20 May 2014
First Look

First Look: May 20

(inflows minus outflows of private capital) are positively correlated with countries' productivity growth; (2) net sovereign debt flows (government borrowing minus reserves) are negatively correlated with growth only if net public debt is... View Details

Keywords: Sean Silverthorne

01 Mar 2006
News

The Little Ice-Cream Company That Could

his position. He threatened to print on the side panel of every container of Dreyer’s ice cream the following message: “Kraft, manufacturer of such quality products as Velveeta, Cheez Whiz, and the like, has come to us after we’ve used... View Details

Keywords: Roger Thompson; Food Manufacturing; Manufacturing

07 Dec 2015
News

Nurturing a Healthy Food System for Producers and Consumers

Andrew Kendall (MBA 1988) is on a mission to change the way New England eats. As executive director of the Henry P. Kendall Foundation, his family’s philanthropic organization, he is dedicated to creating a “resilient and healthy food... View Details

01 Sep 2009
News

Letters to the Editor

’59; OPM 13, 1988) Potomac, MD Levitt’s Personal Touch Changed Lives and Institutions I just read Julia Hanna’s piece on Professor Ted Levitt in the September 2008 Bulletin and belatedly hasten to add the story of how Ted Levitt View Details

01 Mar 2012
News

Alumni Book Briefs

government, and civil society all focus on the poor as producers. The main emphasis must be, he says, on creating employment opportunities for the poor and increasing their productive capacities by ensuring basic public services. What the... View Details

Keywords: Publishing Industries (except Internet); Information

01 Mar 2018
News

March 2018 Alumni and Faculty Books

of risk capital are contributing increasingly to a massive expansion in new business, all underpinned by a deep social change and a willingness to “do things differently,” especially among the young. Drawing on his experiences and more... View Details

13 Mar 2007
First Look

First Look: March 13, 2007

paradox by considering the enabling role of actors' social position. Adopting a relational view of human agency, I model the impact of their social position on the likelihood that actors will initiate changes that diverge from the... View Details

Keywords: Martha Lagace

23 Apr 2007
Research & Ideas

Are Great Teams Less Productive?

landscape of possibilities, while a product development team struggles to understand customers' changing needs and to invent new ways to serve them, and a production team seeks... View Details

Keywords: by Sarah Jane Gilbert

August 1991 (Revised September 1994)
Background Note

What Is Industrial Marketing?

By: V. Kasturi Rangan

Discusses the key distinguishing aspects of industrial as compared to consumer marketing. These differences are highlighted for organizational as well as marketing mix aspects. View Details

Keywords: Customer Relationship Management; Innovation Strategy; Growth and Development Strategy; Marketing Channels; Marketing Strategy; Marketplace Matching; Organizational Change and Adaptation; Core Relationships; Industrial Products Industry; Industrial Products Industry

Citation

Educators

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15 Feb 2023
News

Grand Ambitions in the Great Plains

That's when removing carbon dioxide from the atmosphere at scale becomes less a question of science and more a question of economics. The United Nations' climate change commission, the Intergovernmental Panel on Climate Change, or IPCC,... View Details

01 Dec 1999
News

New Releases

Apparel and Textile Industries is based on eight years of study. The keys to success in an age of product proliferation, the authors found, are no longer economies of scale and cheap labor but an up-to-the-minute knowledge of what is... View Details

01 Mar 2011
News

Tax and Grow

© politicalcartoons.com/Jimmy Margulies With the U.S. economic recovery stuck in low gear and traditional monetary and fiscal policy options seemingly exhausted, now is a good time to consider more novel approaches to stimulating growth. In particular, Congress should... View Details

Keywords: Mihir A. Desai; Administration of Economic Programs; Government; Corporate, Subsidiary, and Regional Managing Offices; Management

01 Jun 2020
What Do You Think?

Will Challenged Amazon Tweak Its Retail Model Post-Pandemic?

product offerings, start treating the third party suppliers like partners, and invest in local distribution centers.” Other concerns included those associated with changing customer shopping habits, the use... View Details

Keywords: by James Heskett; Retail

25 Aug 2022
News

Open Market

and changing market dynamics, all while still launching new products and services to remain competitive. Robinhood has adapted to many changes and, if anything, has proven to... View Details

Keywords: Dan Morrell; illustration by Keith Negley; Securities, Commodities, and Other Financial Investments; Finance

12 Oct 1999
Research & Ideas

Building Competitive Advantage Through Operations

It's the set of processes that transforms either materials or information into a product or service. EE: How has this definition evolved over the past decade? Upton: There have been some exciting changes in... View Details

Keywords: by Staff

12 Oct 1999
Research & Ideas

Where Main Street Meets Wall Street

information made available to consumers; and on the nature and variety of products being offered. Not surprisingly, competition has heightened activity and stimulated change in these areas." Tufano adds... View Details

Keywords: by Garry Emmons; Financial Services

12 Feb 2008
First Look

First Look: February 12, 2007

Malloy, and Felicia Marston Abstract Comparing two snapshots of the historical I/B/E/S database of research analyst stock recommendations, taken in 2002 and 2004 but each covering the same time period 1993-2002, we identify 54,729 ex-post View Details