Publications

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September 2019 (Revised December 2019)
Case

Anthony Soohoo at Dot & Bo: Bringing Storytelling to Furniture E-Commerce

By: Thomas R. Eisenmann, Allison M. Ciechanover and George Gonzalez

The case provides students an opportunity to examine the founding of an e-commerce startup that used storytelling and compelling images to sell furniture and home accessories to millennials. The case describes the rapid sales growth the company experienced, as well as... View Details

Keywords: E-commerce; Startups; Furnishing; Leadership; Business Startups; Entrepreneurship; Internet and the Web; Failure; United States

Article

Dissecting Costs of CT Study: Application of TDABC (Time-driven Activity-based Costing) in a Tertiary Academic Center

By: Robert S. Kaplan, Yoshimi Anzai, Marta E. Heilbrun, Derek Haas, Luca Boi, Kirk Moshre, Satoshi Minoshima and Vivian S. Lee

The lack of understanding the true costs (not charges) of delivering health care services poses tremendous challenges in the containment of health care costs. In this study, we applied an established cost accounting method, time-driven activity-based costing (TDABC),... View Details

Keywords: Healthcare Costs; Medical Imaging; Computed Tomography; Activity-Based Costing; Cost Accounting; Activity Based Costing and Management; Health Care and Treatment; Performance Efficiency; Health Industry

2010
Report

Vietnam Competitiveness Report 2010

By: Christian H.M. Ketels, Nguyen Dinh Cung, Nguyen Thi Tue Anh and Do Hong Hanh

The 2010 Vietnam Competitiveness Report contains a broad assessment of Vietnam's current competitiveness, an analysis of the key challenges and opportunities ahead, and a proposal for an economic strategy to enable Vietnam to reach a higher level of sustainable growth.... View Details

Keywords: Economic Growth; Trade; Governing Rules, Regulations, and Reforms; Policy; Labor; Industry Clusters; Performance Capacity; Performance Productivity; Competitive Strategy

December 2008
Supplement

Procter & Gamble in the 21st Century (B): Welcoming Gillette (Abridged)

By: Rosabeth M. Kanter and Matthew Bird

A.G. Lafley and P&G leaders decided to approach the Gillette integration differently from previous mergers. Using P&G's purpose, values, and principles (PVP) it treated the acquisition as a merger which sought to take the "best of both" from each company. In the... View Details

Keywords: Mergers and Acquisitions; Integration; Mission and Purpose; Values and Beliefs; Change Management; Organizational Change and Adaptation

June 2003 (Revised September 2003)
Background Note

Acquisitions & Alliances: Introduction to the Course

By: Carliss Y. Baldwin

Helps students understand the multiple forms M&A deals can take, while framing the underlying dimensions that managers must consider when designing or assessing a given deal. Begins by introducing students to the ways in which M&A activity creates value, proceeds by... View Details

Keywords: Alliances; Mergers and Acquisitions

1994
Book

Contrived Competition: Regulation and Deregulation in America

By: Richard H. K. Vietor

This book explains how four major firms--American Airlines, El Paso Natural Gas, AT&T, and Bank America--and their respective managements were challenged by the deregulation of markets starting in the late 1970s. The four stories illustrate the dynamic process of... View Details

Keywords: Governing Rules, Regulations, and Reforms; United States

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July 1996
Case

Williams-Sonoma, Inc.--1990

By: Nancy F. Koehn and Michael Dearing

Howard Lester, chairman and CEO, has just completed a second offering of common stock in Williams-Sonoma, Inc. ($218.2 million 1989 sales). Having targeted $500 million in retail sales, Lester's challenge is to: 1) prioritize growth investments in five existing catalog... View Details

Keywords: Corporate Strategy; Alignment; Customer Value and Value Chain; Competitive Strategy; Retail Industry

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December 1997 (Revised February 2000)
Case

Hewlett Packard: Creating, Running, and Growing an Enduring Company

By: H. Kent Bowen and Courtney Purrington

Traces the development of Hewlett-Packard Co. from a small start-up company in 1938 to a world-class manufacturer of electronic instruments and computer products. Examines the challenges of starting and running a small company, including financing, human resources... View Details

Keywords: Business or Company Management; Product Positioning; Business Growth and Maturation; Business Startups; Brands and Branding; Computer Industry; Electronics Industry

March 1992 (Revised June 1993)
Case

Lada do Brasil

By: James E. Austin and Helen Shapiro

In an effort to capitalize on the entrepreneurial opportunity presented by the Brazilian government's trade liberalization, a Panamanian automobile trading company launched a business of importing the Russian made Lada cars into Brazil. The company confronts a complex... View Details

Keywords: Business Startups; Transformation; Economics; Corporate Entrepreneurship; Capital; Policy; Competition; Auto Industry; Brazil

05 Jul 2022
News

The Burgeoning Psychedelics Industry Is Full of Money and Good Intentions. But Can It Avoid All Of Cannabis's Mistakes?

14 Aug 2019
News

Fintech on Main Street: How small businesses are banking on new technology

2021
Working Paper

Two Case Studies on the Financing of Forest Conservation

By: Andrew Baxter, Connor Cash, Josh Lerner and Ratnika Prasad

A variety of factors is leading to fresh approaches to the ownership and management of forestland, with an emphasis on the combination of conservation goals and private investments. But the barriers to successfully achieving attractive financial returns and desirable... View Details

Keywords: Financing; Forestry; Environmental Management; Natural Resources; Financing and Loans

SSRN

July 2011
Article

Kidney Paired Donation

By: C. Bradley Wallis, Kannan P. Samy, Alvin E. Roth and Michael A. Rees

Kidney paired donation (KPD) was first suggested in 1986, but it was not until 2000 when the first paired donation transplant was performed in the U.S. In the past decade, KPD has become the fastest growing source of transplantable kidneys, overcoming the barrier faced... View Details

Keywords: Philanthropy and Charitable Giving; Health Care and Treatment; Growth and Development Strategy; Success; Problems and Challenges; Programs; System; United States

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April 2023 (Revised September 2023)
Case

Levels: The Remote, Asynchronous, Deep Work Management System

By: Joseph B. Fuller and George Gonzalez

Levels is a highly innovative startup in the health care space. They intend to revolutionize health by linking behavior—eating, exercise, sleeping, etc.—to changes in metabolism. They believe metabolic health can be managed through careful monitoring of changes in... View Details

Keywords: Applications and Software; Business Startups; Organizational Culture; Management Style; Technology Industry; United States