Publications

January 2023 (Revised January 2023)
Case

Belden and Digital Transformation: From Product Sales to Solutions Sales

By: Frank V. Cespedes and Amy Klopfenstein

This case concerns the industrial automation division at Belden, a hardware manufacturer. While Belden historically sold products such as cables, wires, and other networking devices, EVP of Industrial Automation Ashish Chand recognized that IT vendors were entering the... View Details

Keywords: Implementation; Sales Cycle; Digital Transformation; Sales; Product Positioning; Business Model; Market Entry and Exit; Customer Focus and Relationships; Business and Stakeholder Relations; Supply and Industry; Technology Industry; North America; United States

June 2016
Teaching Note

N12 Technologies: Building an Organization and Building a Business

By: David A. Garvin

N12 Technologies was a startup founded in 2010 that employed nanotechnology to manufacture a patented material to improve the performance of carbon fiber composites, which were used in a wide variety of products, ranging from bicycles to automobiles to aircraft parts.... View Details

Keywords: Startup; Organizational Structure; Nanotechnology; Business Processes; Organizational Change and Adaptation; Organizational Design; Management Systems; Commercialization; Industrial Products Industry; Manufacturing Industry; Auto Industry; Bicycle Industry; Transportation Industry; United States

September 2018
Case

Sealed Air Corporation: Deciding the Fate of VTID (Abridged)

By: Elie Ofek

In mid-2010 the Sealed Air Corporation has to decide on next steps for its novel video tracking technology (called VTID) after unsuccessful attempts to market it in three different industry settings. The company must determine whether its most recent target market, the... View Details

Keywords: Budgets and Budgeting; Customer Focus and Relationships; Decision Choices and Conditions; Technological Innovation; Marketing Strategy; Problems and Challenges; Commercialization; Service Industry

18 Jan 2016
Research & Ideas

Hazard Warning: The Unacceptable Cost of Toxic Workers

Minor’s definition of a toxic worker isn’t the employee who is gratingly loud or who leaves her lunch in the office refrigerator until fossilized. He is focusing on employees who damage the company itself or... View Details

Keywords: by Roberta Holland

23 Jun 2022
News

The C-Suite Skills That Matter Most

31 Jan 2022
News

Where Can Digital Transformation Take You? Insights from 1,700 Leaders

Keywords: Digital transformation

Web

Research Community - Doctoral

Research Community Innovative Research, Lasting Relationships Harvard Business School invests more than $140 million in research annually—more than any other school. These funds give researchers at the School the freedom, flexibility, and... View Details

December 2007
Article

The Malleability of Environmentalism

By: Kimberly A. Wade-Benzoni, Min Li, Leigh L. Thompson and Max Bazerman

In this paper, we predict and find that self-perceptions of environmentalism are changed by subtle manipulations of context and, in turn, affect environmental behavior. In Study 1, we found that people exhibit greater positive assessments of their environmental... View Details

Keywords: Research; Environmental Sustainability; Behavior; Cognition and Thinking; Identity; Perception; Personal Characteristics

Find at Harvard

01 Feb 2001
News

What Makes a Good Leader

Is it the ability to navigate in the choppy waters of change? Do leaders see the hidden opportunity in every setback? Is there really any such thing as a "born leader"? Five HBS faculty and some prominent alumni offer their perspectives on an increasingly essential... View Details

Keywords: Management

2013
Working Paper

Span of Control and Span of Attention

By: Oriana Bandiera, Andrea Prat, Raffaella Sadun and Julie Wulf

Using novel data on CEO time use, we document the relationship between the size and composition of the executive team and the attention of the CEO. We combine information about CEO span of control for a sample of 65 companies with detailed data on how CEOs allocate... View Details

Keywords: Conferences; Analytics and Data Science; Leadership Style; Management Style; Managerial Roles; Time Management; Planning

SSRN

Read Now

01 Sep 2021
What Do You Think?

Can We Train for Trust?

concluded that “trust in leadership positively affects employees’ job performance, overall job satisfaction, and commitment to their organizations.” One study of 6,500 Holiday Inn employees concluded that when they rated their trust in... View Details

Keywords: by James Heskett

14 Feb 2011
Research & Ideas

Clay Christensen’s Milkshake Marketing

publish a book on the subject of jobs-to-be-done marketing, explains that there's an important difference between determining a product's function and its job. "Looking at the market from the function of a product really originates from your competitors or your own... View Details

Keywords: by Carmen Nobel; Retail; Service; Consumer Products; Food & Beverage

January 2009 (Revised June 2010)
Case

Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture

By: Ranjay Gulati

Customer centricity has been an important part of the culture at Cisco Systems since its inception. While part of this is attributable to values put in place by the founders and retained by subsequent management, it is also closely interwoven with its organizational... View Details

Keywords: Customer Satisfaction; Organizational Design; Organizational Structure; Organizational Change and Adaptation; Change Management; Organizational Culture; Research and Development; Job Cuts and Outsourcing; Employees; Brands and Branding; Customer Relationship Management; Business Units

29 Nov 2021
News

How to Create a Culture of Appreciation at Your Office

2008
Working Paper

The Decentering of the Global Firm

By: Mihir A. Desai

This paper describes recent changes in the relationship between firms and nation states. Firms are typically linked to the nation in which they began and are considered to have fixed national identities. While firms have reallocated various activities around the world... View Details

Keywords: Business Headquarters; Geographic Location; Globalized Firms and Management; Policy; Business and Government Relations

Read Now

August 2011 (Revised July 2012)
Case

Sealed Air Corporation: Deciding the Fate of VTID

By: Elie Ofek

In mid 2010 the Sealed Air Corporation has to decide on next steps for its novel video tracking technology (called VTID) after unsuccessful attempts to market it in three different industry settings. The company must determine whether its most recent target market, the... View Details

Keywords: Budgets and Budgeting; Customer Focus and Relationships; Decision Choices and Conditions; Technological Innovation; Marketing Strategy; Problems and Challenges; Commercialization; Service Industry

January 2020 (Revised December 2024)
Case

Governing PG&E

By: Lynn S. Paine and Will Hurwitz

The five commissioners of the California Public Utilities Commission (CPUC) listened intently at a public forum in April 2019 as PG&E Corporation’s out-going chairman Richard Kelly described the company’s proposed new board. PG&E, which provided electricity and natural... View Details