Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (4,722) Arrow Down
Filter Results: (4,722) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (4,722)
    • People  (18)
    • News  (931)
    • Research  (3,094)
    • Events  (25)
    • Multimedia  (23)
  • Faculty Publications  (2,006)

Show Results For

  • All HBS Web  (4,722)
    • People  (18)
    • News  (931)
    • Research  (3,094)
    • Events  (25)
    • Multimedia  (23)
  • Faculty Publications  (2,006)
← Page 132 of 4,722 Results →
  • Profile

Jake Flomenberg

startups and companies who are leaders in various technology fields and build relationships that I maintain to this day. How has HBS prepared you for your current role & your long term career? As a View Details
Keywords: Technology
  • 2020
  • Working Paper

Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach

By: Eva Ascarza
The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details
Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Customer Value and Value Chain; Consumer Behavior; Analytics and Data Science; Mathematical Methods; Retail Industry
Citation
SSRN
Related
Padilla, Nicolas, and Eva Ascarza. "Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach." Harvard Business School Working Paper, No. 19-091, February 2019. (Revised May 2020. Accepted at the Journal of Marketing Research.)
  • 19 Nov 2001
  • Research & Ideas

Alfred Chandler on the Electronic Century

Consider the title. "The Electronic Century" is the twenty-first century. The "inventing" refers to the creation of the technological and institutional foundations—the "infrastructure"—during the latter... View Details
Keywords: by Alfred D. Chandler, Takashi Hikino & Andrew Von Nordenflycht; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products
  • 20 Aug 2024
  • Book

Why Competing With Tech Giants Requires Finding Your Own Edge

resources—be it the myriad Amazon product reviews, a rich collection of free videos on YouTube, or Google’s open-source algorithms. Thanks to these tech giants, a significant portion of your ecosystem is already established and readily... View Details
Keywords: by Feng Zhu; Technology; Technology
  • 26 Aug 2024
  • Research & Ideas

Can AI Match Human Ingenuity in Creative Problem-Solving?

When ChatGPT and other large language models began entering the mainstream two years ago, it quickly became apparent the technology could excel at certain business functions, yet it was less clear how well artificial intelligence could... View Details
Keywords: by Michael Blanding; Information Technology; Information Technology; Information Technology
  • 09 Feb 2017
  • Blog Post

Alumni: Where Are They Now? Featuring: Anddria Varnado (Clack-Rogers)

and cross-brand initiatives across Williams-Sonoma’s iconic eight-brand portfolio. I joined WSI after a few years in management consulting, where I managed projects across my firm’s retail and technology portfolios, and pre-MBA roles in... View Details
Keywords: Consumer Products / Retail

    Vincent C. Ziegler

    position in the highly competitive shaving arena. He also introduced the Cricket Lighter (one of the fastest growing new product introductions in Gillette history) and acquired selected non-toiletry companies to View Details
    Keywords: Personal Care & Home Products
    • 05 Aug 2010
    • What Do You Think?

    What Is Customer Opinion Good For?

    Summing Up Customer inputs to the product development process count, but in different ways and at different times, according to many responding to this month's column. As Alexander Gat put it, competing and pioneering View Details
    Keywords: by Jim Heskett; Technology
    • 01 Jun 2004
    • News

    The Sky’s the Limit

    diversified technology company. For Hamilton, this marked the electronics-testing industry’s transition to mature market status — an unwelcome development. “I was bored,” he says. “It was time for a change.”... View Details
    Keywords: Seattle Avionics; Transportation; Air Transportation; Transportation
    • 12 Mar 2012
    • Research & Ideas

    Crowded at the Top: The Rise of the Functional Manager

    titles such as chief financial officer, chief marketing officer, chief technology officer, and chief human resources officer. “In companies that have more related businesses, it makes sense to have these positions toward the top with the... View Details
    Keywords: by Carmen Nobel
    • 25 Sep 2000
    • Research & Ideas

    More Than the Sum of Its Parts: The Impact of Modularity on the Computer Industry

    whole system. In effect, each module was free to evolve along its own trajectory. By accommodating unforeseen, after-the-fact improvements, the modular approach unleashed value for the system as a whole. At the request of Working Knowledge, Dean Clark, an expert in... View Details
    Keywords: by Staff; Consumer Products; Consumer Products; Consumer Products
    • Career Coach

    Oscar Mak

    Oscar is currently a Senior Director at NORD/LB, a leading bank in financing renewable energy and infrastructure projects. He previously led strategic investments (e.g., M&A, corporate VC, joint ventures) in North America for Toyota Tsusho, a View Details
    Keywords: Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology
    • 16 Feb 2011
    • News

    Healthy Growth

    has been chairman and CEO of IDEXX, a Maine-based firm that develops diagnostics and information technology for veterinarians, as well as testing technologies that ensure safe water, milk, and livestock... View Details
    Keywords: veterinary medicine; Health, Social Assistance
    • 12 Feb 2020
    • News

    Culture Shift at Big Blue

    it. Red Hat’s success boils down the power of collaborative culture, Bacon writes. Which is just what IBM needs now, as it aims to become more competitive in the cloud wars. “His clear understanding of the technology and enterprise market... View Details
    Keywords: Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing
    • 18 Apr 2005
    • Research & Ideas

    Selling Luxury to Everyone

    houses—Morse noted that Estée Lauder has 400 chemists—selling products to customers who come in for services help it compete. Daniel Langer, executive director of marketing for hair products maker Bumble and... View Details
    Keywords: by Julie Jette; Consumer Products

      Amory Houghton

      Houghton diversified Corning Glass products and expanded, for the first time, into the field of consumer goods. He sharply reduced the prices for beakers, Pyrex ovenware, and electric light bulbs, making... View Details
      Keywords: Fabricated Goods

        Robert H. Sorensen

        Sorensen led Perkin-Elmer to become one of the premier diversified technology companies in the United States. It developed the first commercial super minicomputer in 1979. During his CEO tenure, sales and... View Details
        Keywords: Computers & Electronics
        • 07 Dec 2016
        • HBS Case

        Why Millennials Flock to Fintech for Personal Investing

        Millennials are disruptive bunch. The first generation to grow up with the internet, consumers born after 1980 are used to relying on technology and engineering to do almost everything—including shopping (Amazon), listening to music... View Details
        Keywords: by Michael Blanding; Financial Services
        • July 1994 (Revised March 1995)
        • Case

        Microsoft: Multimedia Publications (B)

        By: Marco Iansiti and Ellen Stein
        Microsoft is about to release an apparently successful CD-ROM baseball product. The company is trying to determine what product(s) should be developed next, how it should organize itself, and what role it should play in the development of such products. View Details
        Keywords: Product Development; Applications and Software; Product Design; Organizational Structure; Product Launch; Business Strategy; Consumer Products Industry; Consumer Products Industry; Washington (state, US)
        Citation
        Educators
        Purchase
        Related
        Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (B)." Harvard Business School Case 695-006, July 1994. (Revised March 1995.)

          Floyd L. Carlisle

          manufacturing firm in the nation. Carlisle diversified St. Regis significantly when he led the company into the plastics field with the purchase of Panelyte Corporation in 1928. Carlisle also diversified the... View Details
          Keywords: Wood, Paper & Forestry
          • ←
          • 132
          • 133
          • …
          • 236
          • 237
          • →
          ǁ
          Campus Map
          Harvard Business School
          Soldiers Field
          Boston, MA 02163
          →Map & Directions
          →More Contact Information
          • Make a Gift
          • Site Map
          • Jobs
          • Harvard University
          • Trademarks
          • Policies
          • Accessibility
          • Digital Accessibility
          Copyright © President & Fellows of Harvard College.