Publications

September 2010 (Revised December 2011)
Case

Southwest Airlines One ReportTM

By: Robert G. Eccles, Beiting Cheng and Susan Thyne

In 2009, Southwest Airlines produced its first integrated annual report, the Southwest Airlines One Report, combing financial and nonfinancial performance information. This case examines Southwest's environmental and corporate social responsibility (CSR) reports... View Details

Keywords: Environmental Accounting; Financial Reporting; Integrated Corporate Reporting; Innovation and Invention; Corporate Social Responsibility and Impact; Environmental Sustainability; Air Transportation Industry; United States

April 2010 (Revised May 2011)
Case

Emerging Nokia?

By: Juan Alcacer, Tarun Khanna, Mary Furey and Rakeen Mabud

By late 2009, Nokia was grappling with the decision of whether to recover its leading position in the high-profit developed markets, where they were losing market share to the likes of Apple and Samsung, or defend its market leadership in the low-margin, high-volume... View Details

Keywords: Innovation and Invention; Emerging Markets; Industry Structures; Competitive Advantage; Corporate Strategy; Telecommunications Industry; Finland

December 1999 (Revised October 2001)
Case

Introducing New Coke

On April 23, 1985, the Coca-Cola Co. announced a decision that would rock the world. The old Coke formula would be taken off the market and replaced with a smoother, sweeter taste. The reaction of the American people was immediate and violent, causing three months of... View Details

Keywords: Failure; Product Development; Brands and Branding; Manufacturing Industry; Food and Beverage Industry

13 Nov 2015
News

If CEOs Care About the Long Term, Why Don’t They Talk About It?

23 Oct 2014
News

How to Gladden a Wealthy Mind

17 Jul 2013
News

How Yelp Might Clean Up the Restaurant Industry

24 Sep 2020
News

We need a COVID-19 D-Day—and the leadership to execute it

09 Nov 2016
News

Trump Is About to Test Our Theory of When Leaders Actually Matter

24 May 2016
News

The EU Has Trust Issues, and It’s Taking Down Greece’s Economy

August 2004
Article

Capital Controls, Risk and Liberalization Cycles

By: Laura Alfaro and Fabio Kanczuk

The paper presents an overlapping-generations model where agents vote on whether to open or close the economy to international capital flows. Political decisions are shaped by the risk over capital and labor returns. In an open economy, the capitalists (old) completely... View Details

Keywords: Business Cycles; Development Economics; Voting; Risk and Uncertainty; Cash Flow; Saving; Investment; Economy; Wages

May 1983 (Revised December 1987)
Case

Technical Data Corp.

By: William A. Sahlman

Describes a decision confronting the president of a small company about selling some or all of the shares in his company to another firm. Technical Data Corp. provides analytical services to professional bond market traders over a system of computer terminals operated... View Details

Keywords: Stocks; Entrepreneurship; Business Startups; Internet and the Web; Information Infrastructure; Mobile and Wireless Technology; Valuation; Negotiation Tactics; Mergers and Acquisitions; Corporate Strategy; Horizontal Integration; Information Industry; Service Industry

February 2004 (Revised April 2004)
Case

Orchid Partners: A Venture Capital Start-up

By: Myra M. Hart and Kristin Lieb

The development of a new venture partnership and the challenges associated with raising its first fund are chronicled. The decision to focus on early-stage investments, the determination of the appropriate size of the fund, the fund-raising process, and the steps in... View Details

Keywords: Business Startups; Venture Capital; Entrepreneurship; Problems and Challenges; Partners and Partnerships; Investment; Motivation and Incentives; Financing and Loans; Personal Development and Career

January 1997 (Revised May 1997)
Background Note

Country Analysis: A Framework to Identify and Evaluate the National Business Environment

A manager's ability to build profitable firms depends upon the business environment within which firms interact. This note presents a framework to help understand, anticipate, and perhaps foster changes in the business environment. Describes building a picture of the... View Details

Keywords: Country; Analysis; Macroeconomics

19 Sep 2019
News

How TiVo is trying to make a comeback

Revealing: The Power of Sharing

Drawing on over a decade and a half of original research, this talk offers a striking new perspective on a fundamental yet under-explored aspect of our lives: how we decide how much to reveal about ourselves and others as we move through the world—and how our... View Details

2024
Dictionary Entry

Jerry R. Green (1946-)

By: Eddie Dekel, John Geanakoplos and Scott Duke Kominers

Jerry Green has a deep and long-standing connection to Harvard University, and in particular with its Economics Department. This paper begins by reviewing his intellectual background, and then turns to exploring how he has influenced scholars through his wide-ranging... View Details

Keywords: Economics; Microeconomics; Theory; History; Game Theory; Decision Choices and Conditions; Education Industry; North America; United States; Cambridge; Massachusetts; Boston

July 2002 (Revised April 2003)
Case

QuickMedx Inc.

By: Richard M.J. Bohmer and Jonathan P Groberg

QuickMedx has created a chain of small kiosks, located in drugstores and shopping malls in the Minneapolis area, that cater to patients with a limited range of very simple primary care conditions. Service is rapid and cheap and patients wait only a few minutes to be... View Details

Keywords: Health Care and Treatment; Decision Making; Disruptive Innovation; Expansion; Service Delivery; Business Processes; Design; Management; Health Industry