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August 2023
Case

Tenkara Outfitters

By: Christina Wallace, Jo Tango and Johnson Elugbadebo

After taking over from their parents, Sebastian Maxwell and Alexandra Ito, CEO and COO of Minnesota-based outdoor adventure brand Tenkara, must decide how they want to resource and grow this formerly family-run business. After outdoor activities exploded during the... View Details

Keywords: General Management; Innovation; Entrepreneurship; Innovation and Management; Family Business; Entrepreneurial Finance; Business Growth and Maturation

February 2021 (Revised June 2021)
Case

Brainlab: Imaging a MedTech Future

By: Regina E. Herzlinger, Gregory P. Licholai and Federica Gabrieli

Can Brainlab, a privately held firm, compete with giants like Medtronic and Amazon in delivering the Digital Operating Room of the future? The CEO is pondering solutions for secure exchange of medical information, pricing a new robotic imaging device, and reorganizing... View Details

December 2010 (Revised November 2014)
Case

Steven Carpenter at Cake Financial

By: Thomas R. Eisenmann and Alison Berkley Wagonfeld

After investing $9 million of venture capital, Cake Financial had failed to reach critical mass. In early 2010 Cake's assets were sold and the company was dissolved. Founded in 2006, the San Francisco-based Internet company allowed users to monitor their investments... View Details

Keywords: Corporate Entrepreneurship; Business or Company Management; Business Model; Growth and Development Strategy; Business Strategy; Internet; Financial Services Industry; Web Services Industry

November 2008 (Revised January 2012)
Case

Teena Lerner: Dividing the Pie at Rx Capital (Abridged)

By: Boris Groysberg, Victoria Winston and Robin Abrahams

Teena Lerner, the CEO of Rx Capital, had a problem. Her three-year-old hedge fund was highly profitable, but in 2004, one of her four equities analysts lost a lot of money for the firm. If Lerner followed her existing compensation system, designed to reward teamwork,... View Details

Keywords: Compensation and Benefits; Employee Relationship Management; Performance Evaluation; Groups and Teams; Financial Services Industry

February 2008 (Revised April 2009)
Case

Citigroup: Re-Branding in 2007 (A)

By: Rohit Deshpandé and Carin-Isabel Knoop

With its history of growth through acquisition, Citigroup has a conglomeration of sub-brands that need to be integrated and rationalized. Ajay Banga, CEO of Citi's Global Consumer Group International, chairs a task force to work through the process of re-branding the... View Details

Keywords: Mergers and Acquisitions; Business Conglomerates; Customer Focus and Relationships; Globalization; Growth Management; Brands and Branding; Organizational Culture; Competitive Strategy; Financial Services Industry

October 2007 (Revised March 2008)
Case

First National Bank's Golden Opportunity

By: Shawn A. Cole, Peter Tufano, Daniel Schneider and Daryl Collins

Executives at First National Bank in South Africa are considering whether to launch a potentially exciting, but rather unorthodox, new savings product. Instead of paying interest, this product gives depositors the chance to win large cash prizes each month. Michael... View Details

Keywords: Decision Choices and Conditions; Banks and Banking; Investment; Innovation and Invention; Product Launch; Demand and Consumers; Banking Industry; South Africa

September 2005 (Revised August 2008)
Case

Philip McCrea: Once an Entrepreneur...(A)

By: William W. George and Andrew N. McLean

In the spring of 2005, an exhausted Philip McCrea, president and CEO of software development company VitesseLearning, reflects on the demands of his successful start-up and his desire to be closer to his growing family. Profiles the youth, career, family life,... View Details

Keywords: Business Startups; Entrepreneurship; Personal Development and Career; Family and Family Relationships; Opportunities; Motivation and Incentives

May 2003
Case

International Federation of Red Cross and Red Crescent Societies

By: John A. Quelch

Didier Cherpitel, CEO of the International Federation of Red Cross and Red Crescent Societies (IFRC), is implementing a new strategy that will fundamentally change the role of its International Secretariat. The organization is in the early stages of implementing a best... View Details

Keywords: Globalized Firms and Management; Nonprofit Organizations; Brands and Branding

February 2002 (Revised May 2004)
Case

U.S. Labs

By: Michael J. Roberts and Robert F. Higgins

Describes the evolution of a start-up venture in the pathology lab segment of the clinical lab business. U.S. Labs tries a series of business models before running out of cash. The company is in dire need of financing, as its venture capital backers are refusing to put... View Details

Keywords: Entrepreneurship; Business Startups; Venture Capital; Financial Strategy; Financing and Loans; Business Model; Business or Company Management; Planning; Business Strategy; Health Industry

November 2001 (Revised September 2005)
Case

What's the BIG Idea? (A)

By: Clayton M. Christensen and Scott Duncan Anthony

CEO Michael Collins must decide if and how a process he developed to further innovation in the kids' industry could port over to other industries. The process was based on Collins' experiences as an inventor and as a venture capitalist, and it allowed his company to be... View Details

Keywords: Innovation and Management; Entrepreneurship

20 May 2014
News

The Misdirected War on Corporate Short-Termism

01 Jul 2011
News

Corporates need to hard sell strategy to their people

22 Jan 2018
News

Activist chiefs fill the vacuum left by government

01 May 2024
What Do You Think?

Have You Had Enough?

many. We’ve asked what many leaders should do, among them Facebook’s Mark Zuckerberg, Microsoft’s Satya Nadella, YouTube’s Susan Wojcicki, Apple’s Tim Cook, and Disney’s Susan Arnold. We’ve explored the leadership legacy of, among others, Vanguard Founder John Bogle,... View Details

Keywords: by James Heskett

12 Mar 2024
HBS Case

How Used Products Can Unlock New Markets: Lessons from Apple's Refurbished iPhones

Some of Apple’s most loyal customers think nothing of upgrading to the latest iPhone every time one comes out. But what about consumers who can’t splurge on a $1,000 iPhone 15 Pro? And what about the electronic waste that would accrue if people threw away functional... View Details

Keywords: by Rachel Layne; Electronics; Information Technology

April 2019
Case

Boxed

By: Laura Huang, Andy Wu and Jiayi Bao

Boxed.com (“Boxed”) is an ambitious e-commerce retailer start-up, founded by visionary CEO Chieh Huang in 2013. From starting in Huang’s garage in 2013, to winning Emerging E-Retailer of the Year in 2016, to having 4 operational distribution centers in 2018, Boxed used... View Details

Keywords: Entrepreneurial Management; Business Startups; Leadership; Strategy; Success; E-commerce; Retail Industry

October 2018 (Revised August 2019)
Case

Beth Israel Deaconess: Consolidating to Strengthen, or to Stave Off, Competition?

By: Leemore Dafny

In July 2017, CEO Kevin Tabb of Boston's Beth Israel Deaconess Medical Center announced his plan to consolidate 11 Massachusetts hospitals under a common management structure. These hospitals collectively generated $5 billion in patient revenue and 25% of... View Details

Keywords: Beth Israel Deaconess; Lahey; Partners; Health Care; Hospitals; Payers; Providers; Anti-trust; Health Care Regulation; Mergers and Acquisitions; Health Care and Treatment; Market Design; Duopoly and Oligopoly; Negotiation; Consolidation; Competition; Health Industry; Massachusetts; Boston

December 2017
Case

Mondelēz International

By: David Bell, Kerry Herman and Amram Migdal

Mondelēz International is a packaged foods company competing primarily in “snacks” around the globe. The case describes how and why the Kraft Inc. CEO, and later Mondelēz CEO, Irene Rosenfeld, created Mondelēz and how she positioned it as a growth company at a time... View Details

Keywords: Agribusiness; Food; Growth and Development Strategy; Food and Beverage Industry; Europe; Asia; China; Latin America; Middle East

June 2017
Case

Guillermo Jaime—An Endeavor Entrepreneur

By: Lynda M. Applegate, Sarah Mehta and Aldo Sesia

Guillermo Jaime was the founder and CEO of Mejoramiento Integral Asistido (MIA), a for-profit company providing affordable housing to low-income Mexicans living at the base of the pyramid (BOP). This case tells the story of Jaime and Endeavor, a nonprofit dedicated to... View Details

Keywords: Base Of The Pyramid; Social Capitalism; Housing; Emerging Markets; Social Enterprise; Society; Wealth and Poverty; Social Entrepreneurship; Construction Industry; Mexico

February 2015 (Revised April 2015)
Case

The Board of Directors at Market Basket

By: Jay W. Lorsch and Emily McTague

The firing of Market Basket CEO Arthur T. Demoulas by his cousin, Arthur S. Demoulas, and directors affiliated with him set off employee protests throughout the grocery store chain. Industry specialists estimated that Market Basket was losing close to ten million... View Details

Keywords: Organizational Behavior; Shareholder Votes; Board Of Directors; Board Dynamics; Board Decisions; Boards; Grocery; Organizational Culture; Organizational Structure; Business and Shareholder Relations; Corporate Governance; Food and Beverage Industry; New England

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