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Show Results For
- All HBS Web
(2,692)
- People (3)
- News (529)
- Research (1,337)
- Events (12)
- Multimedia (235)
- Faculty Publications (1,050)
- 28 Oct 2015
- Research & Ideas
A Dedication to Creation: India's Ad Man Ranjan Kapur
I can personalize it—one of my former students built a company that can customize a video for a million different versions. So that part has all changed: targeting, personalization, measurability. The second thing that changed is that in... View Details
- 01 Sep 2016
- News
The Taxi Wars of Jakarta
hiring to anyone currently driving for the competition. To clinch the deal, he appealed to his countrymen’s sense of national pride in supporting an Indonesian company. The video was not widely well received, but the overall approach... View Details
- 06 Dec 2021
- News
Rescue & Recovery
behind her. “Is Uncle Sean coming over tonight?” Her son Colson, 8, has bounced up the stairs and straight into her video frame. Dad catches up seconds later, gives Colson an about-face, and closes the door gently behind them. McKenna is... View Details
- 18 Jan 2021
- Book
How Thinking Like a Startup Helps Governments Solve More Problems
might afford a way for them to actually work together and solve problems. View Video Video: Mitch Weiss, echoing Martin Luther King Jr.’s famous quote that “the time is always right to do right,” says that “these moments we’re living... View Details
Keywords: by Martha Lagace
- 05 Sep 2017
- First Look
First Look at New Research and Ideas, September 5, 2017
cinema chain in Peru, to reinvent the movie-going experience for Peruvians. Cineplanet wishes to better align their operating model with the needs and behaviors of its customers. Please note: This case study includes mandatory video... View Details
Keywords: Sean Silverthorne
- 04 Nov 2008
- First Look
First Look: November 4, 2008
investment in producing video content for the web. The case concludes by presenting various options under consideration by Abrahams-options that dealt both with external challenges (How should he define his brand? Which markets should he... View Details
Keywords: Martha Lagace
- 05 Dec 2011
- Research & Ideas
It’s Alive! Business Scholars Turn to Experimental Research
you may not be able to learn anywhere else," says Alvin E. Roth, a professor in the Negotiation, Organizations & Markets (NOM) Unit at HBS and a longtime champion of experimental economics. For example, to track how viewers watch online View Details
Keywords: by Carmen Nobel
- 01 Apr 1998
- News
World Class Learning
On a blustery late-December afternoon, sixty students sit watching a video case presentation in a darkened Aldrich Hall classroom. Participants in a special HBS orientation program for new international students,* they hail from thirty... View Details
Keywords: Eileen K. McCluskey
- Web
Terms of Use | HBS Online
answers, comments, text, personal information, pictures, videos and file uploads. In some Programs, users may contribute by speaking or appearing on camera, and User Content may include transmissions or recordings of a user’s voice and/or... View Details
- 01 Jun 2018
- News
The Long Run
online prevention program, which provides the information and resources for them to lead interactive classes on the abuse of opioids and heroin. The students watch a “Not Prescribed” video provided by a Colorado nonprofit that includes... View Details
- 01 Oct 1996
- News
Leading In a New Era
Ghoshal, has been translated into nine languages and adapted into a video program. At HBS, he has taught General Management, International Management, and Ethics and Corporate Responsibility. He served for three years as chairman of the... View Details
Keywords: Nancy O. Perry
- 02 Oct 2018
- First Look
New Research and Ideas, October 2, 2018
and the supervised ML coding of facial images with a neural network algorithm. We employ these novel methods to study CEO oral communication, using videos and corresponding transcripts of emerging market CEO interviews to conduct our... View Details
Keywords: Dina Gerdeman
- 05 Sep 2017
- News
Living the Quantitative Life
Subscribe on iTunes Subscribe on SoundCloud More Skydeck episodes Dan Morrell: Paul Grana (MBA 2009) has always been a numbers guy. He was cracking video codes at 13, he was really into math in high school. And that attraction to numbers,... View Details
- 28 May 2013
- First Look
First Look: May 28
decide whether now is the time to sell his firm's investment in Tri-Northern Distribution. Brazos, a middle-market leveraged buyout group, created the company two years earlier through the acquisition of two electronic security distribution companies: Tri-Ed... View Details
Keywords: Sean Silverthorne
- 19 Jan 2016
- First Look
January 19, 2016
Grommet The Grommet, an online product launch platform, was at the brink of scaling its business. The Grommet's daily launch and sale of innovative consumer products, using personal videos created by product makers, had led to its initial... View Details
Keywords: Sean Silverthorne
- 29 Apr 2022
- News
Clean Slate
build toilets, but then use it. JH: The coalition tries to educate the public with several kinds of outreach methods—from town meetings, to videos like these cartoons you can find on their YouTube channel. In this clip, a mother nags her... View Details
- 02 Aug 2016
- First Look
August 2, 2016
households allocate their attention (away from chat and news towards video and social media), and yet we simultaneously identify remarkable stability in how much attention is allocated and how it is allocated. Specifically, we identify... View Details
Keywords: Sean Silverthorne
- 06 Feb 2007
- First Look
First Look: February 6, 2007
world? Discusses the new distribution platforms, including downloads and video streaming. Also, provides a brief background of the evolution of the U.S. TV broadcast networks from the 1970s through the end of the 20th century. Purchase... View Details
Keywords: Martha Lagace
- 01 Mar 2010
- News
Money Matters
publications, mail an educational e-newsletter to 45,000 recipients each week, and produce self-help videos for their own YouTube channel (www.youtube.com/itrustmoneycast). The firm has also taken a leadership role in developing... View Details
- 02 Aug 2018
- News
Can Marketing Help Halt the Heroin Epidemic?
7,000 messages a day in subtle ways, not so subtle ways. And it's everything from things they hear on the radio or other music they're listening to T-shirts people are wearing to video games to things they're seeing online. And so to cut... View Details