Market Research - Publications - Faculty & Research

16 Apr 2020
Research & Ideas

Has COVID-19 Broken the Global Value Chain?

Administration at Harvard Business School and a Faculty Research Associate at the National Bureau of Economic Research. Faia is a professor at Goethe University Frankfurt and a Research Fellow at the Center... View Details

Keywords: by Sean Silverthorne

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Understanding Entrepreneurial Opportunity in Kazakhstan - Global Activities 2020

research in the region. “These are fascinating markets with big opportunities,” Ivashina says. “For students who come from the United States or Europe, these cases expose them to something new and test their... View Details

March 2012
Article

The Influence of Prior Industry Affiliation on Framing in Nascent Industries: The Evolution of Digital Cameras

By: Mary J. Benner and Mary Tripsas

New industries sparked by technological change are characterized by high technological, market, and competitive uncertainty. In this paper we explore how a firm's conceptualization of products in this context, reflected in its introduction of product features, is... View Details

Keywords: Technology; Transformation; Risk and Uncertainty; Competitive Strategy; Product; Values and Beliefs; Mathematical Methods; Power and Influence; Behavior; Experience and Expertise; Design; Market Entry and Exit; Employment Industry; Computer Industry

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23 Mar 2010
First Look

First Look: March 23

pharmacovigilance in the present era of large-scale pharmaceutical use for chronic conditions. Crossing Boundaries to Investigate Problems in the Field: An Approach to Useful Research Author: Amy C. Edmondson Publication: In Doing View Details

Keywords: Martha Lagace

01 Apr 2014
First Look

First Look: April 1

Rory Abstract—Prior research examines how firms compete effectively in established markets. This study investigates new markets and traces how entrepreneurial rivals in such a View Details

Keywords: Sean Silverthorne

06 Jul 2016
What Do You Think?

How Do We Pay for the Costs of Globalization?

of backlash fostered by a long period of neglect of globalization’s effect on labor markets worldwide. Globalization takes many forms: common markets; free flows of workers including refugees and migrants; and multinational organizations... View Details

Keywords: by James L. Heskett; Manufacturing

24 Apr 2012
First Look

First Look: April 24

supplement:http://cb.hbsp.harvard.edu/cb/product/412066-PDF-ENG Customer Discovery and Validation for Entrepreneurs Frank V. Cespedes, Thomas R. Eisenmann, and Steven G. BlankHarvard Business School Note 812-097 Provides practical guidelines for conducting View Details

Keywords: Carmen Nobel

21 Aug 2019
Research & Ideas

What Machine Learning Teaches Us about CEO Leadership Style

CEOs are communicators. Studies show that CEOs spend 85 percent of their time in communication-related activities, including speeches, meetings, and phone calls with people both inside and outside the firm. Now, new research using machine... View Details

Keywords: by Michael Blanding

October 2023
Article

Speedy Activists: Firm Response Time to Sociopolitical Events Influences Consumer Behavior

By: Jimin Nam, Maya Balakrishnan, Julian De Freitas and Alison Wood Brooks

Organizations face growing pressure from their consumers and stakeholders to take public stances on sociopolitical issues. However, many are hesitant to do so lest they make missteps, promises they cannot keep, appear inauthentic, or alienate consumers, employees, or... View Details

Keywords: Brands and Branding; Public Opinion; Social Media; Social Issues

15 Mar 2017
Lessons from the Classroom

More Than 900 Examples of How Climate Change Affects Business

This word cloud is composed of blog posts by more than 900 students describing how individual organizations are likely to be affected by climate change. Image by Patrick Clapp Last fall, first-year MBA students at Harvard Business School received a new assignment in... View Details

Keywords: by Carmen Nobel; Green Technology

24 Nov 2003
Research & Ideas

Boards and Corporate Governance: A Balanced Scorecard Approach

results. Other Interesting Points Expansion of earnings multiple. Companies usually focus on increasing their market capitalization by growing earnings. However, a result of transparency and sound governance can be the creation of... View Details

Keywords: Re: Robert S. Kaplan & Krishna G. Palepu

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Serving the Public Interest Through Competition: British Railroads - Railroads and the Transformation of Capitalism | Harvard Business School

HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Railroads: The Transformation of Capitalism Introduction The Pre-Industrial Era The First... View Details

01 Mar 2024
News

Giving All Stakeholders a Voice

“Now with blockchain, network effects are turbocharged, while bringing back principles of open innovation that Web 1.0 had,” Wu says. Read more about Building open-source applications with logic encoded in smart contracts helps businesses get to View Details

Keywords: April White

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Agents of Change: The Founding of the AASU - The Value of Business Education

Naylor Fitzhugh became a professor of accounting at Howard University, where he developed a marketing program, was known for incorporating field research in his teaching, and mentored many Howard students.... View Details

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Sustainable Business Strategy Course | HBS Online

solving some of the world’s most pressing problems. "The course has completely changed me today. I feel like a new person, with a new thought process, driven by purpose, committed to doing the right thing." Mayank Dubey Manager, Marketing... View Details

15 Nov 2018
Book

Can the Global Food Industry Overcome Public Distrust?

JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details

Keywords: by Sean Silverthorne; Agriculture & Agribusiness

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HBS - Financials | Supplemental Financial Information

present over the future in a manner inconsistent with an endowment's fundamental purpose of maintaining intergenerational equity. The University executes on this obligation in determining each year's endowment payout rate—that is, the percentage of the endowment's fair... View Details

30 Jan 2020
Research & Ideas

The Upside of Highlighting a Product's Downsides

The researchers also monitored whether customers closed their accounts during that time. The data helped researchers compare the loyalty and profit potential of customers who received each View Details

Keywords: by Danielle Kost

01 Aug 1998
News

High Honors

Baker Scholar. After spending a year at HBS as assistant to the legendary Professor Georges F. Doriot, Barford moved on to work as a financial analyst at Doriot's American Research & Development Corporation, one of the first U.S. venture... View Details

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Introducing One-Step Photography - Edwin H. Land & Polaroid | Harvard Business School

A RESEARCH & MANUFACTURING COMPANY Commercialization of the Polarizer Innovation and the War Effort A Rewarding Working Life INSTANT PHOTOGRAPHY The Idea of Instant Photography Research and Development,... View Details

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