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  • All HBS Web  (9,247)
    • People  (64)
    • News  (2,532)
    • Research  (3,026)
    • Events  (28)
    • Multimedia  (150)
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  • 29 Oct 2007
  • HBS Case

Marketing Maria: Managing the Athlete Endorsement

marketing. "That day, Maria's life changed forever, and so did mine," says Max Eisenbud, her agent at sports agency IMG, as quoted in the recent Harvard Business School case "Maria Sharapova: Marketing a Champion." View Details
Keywords: by Sarah Jane Gilbert; Sports
  • 01 May 2018
  • First Look

First Look at New Research and Ideas, May 1, 2018

find turnover increases for the most productive workers. We detect limited effort responses and find no evidence of different effects based on workers’ expectations of fairness or future promotion. The findings suggest that adjustment constraints stem primarily View Details
Keywords: Sean Silverthorne
  • 09 Jun 2015
  • First Look

First Look: June 9, 2015

Apparel (B) The (B) case provides post-mortem analysis from Quincy's cofounders on why their startup failed and what they could have done differently. Explanations for failure focus on Quincy's ambitious... View Details
Keywords: Sean Silverthorne
  • 10 Nov 2003
  • Research & Ideas

The Hard Numbers on Social Investments

of other experienced investors was an important success factor. Q: What are the most important things that social purpose investors should learn from this research? A: While the findings are important... View Details
Keywords: by Manda Salls
  • 19 May 2015
  • First Look

First Look: May 19

two months. A team of faculty and students from five Harvard schools attended the Kumbh Mela to learn from the phenomenon. The festival was a planning, organizational,... View Details
Keywords: Sean Silverthorne
  • 20 Dec 2004
  • Research & Ideas

How an Order Views Your Company

track where your order is in the assembly process, even before it is ready for shipment. What we have learned from a host of these new applications is indeed important. When we first did the research study,... View Details
Keywords: by Sarah Jane Johnston
  • 18 Oct 2006
  • Research & Ideas

New at the Helm: A Talk with HBS Dean Light

prepared to follow in their footsteps. We are approaching this on two levels. First, we are recruiting from a wide variety of disciplines and providing the resources new faculty need to thrive in terms of both teaching and research. The... View Details
Keywords: by Roger Thompson; Education
  • 27 Feb 2006
  • Research & Ideas

Corporate Values and Employee Cynicism

little hesitant about opening their doors to researchers, but when [we] called up the CEO without ever having met him, he was extremely open to learning from the research and to our spending a great deal of... View Details
Keywords: by Martha Lagace
  • 28 Aug 2007
  • First Look

First Look: August 28, 2007

large economies for the 2001 to 2005 period. We investigate reasons why Chinese firms are more diversified than companies elsewhere. Design/methodology/approach—We collect data on the number of business segments in which publicly traded companies operate View Details
Keywords: Martha Lagace
  • 17 May 2004
  • Research & Ideas

Why We Don’t Study Corporate Responsibility

researchers might be able to address such issues as "how corporate practices contribute to or detract from stable societal institutions or democratic processes, or how might companies advance individual View Details
Keywords: by Manda Salls
  • 26 Jul 2006
  • Research & Ideas

The Strategic Way to Go to Market

more vehicles than they can sell and—unable to make money from new cars—turn to service and trade-ins to eke out margins. And at the bottom of the chain are customers trapped in high-pressure negotiations for a car that isn't the exact... View Details
Keywords: by Sean Silverthorne
  • 23 Jul 2008
  • Sharpening Your Skills

Sharpening Your Skills: Balanced Scorecard in Action

professor and Balanced Scorecard guru Robert S. Kaplan introduces BSC Customer Profitability Metrics. From Balanced Scorecard Report. Key concepts include: In their zeal to delight customers, some companies actually lose money with them... View Details
  • 08 Jan 2020
  • Research & Ideas

NFL Head Coaches Are Getting Younger. What Can Organizations Learn?

particular traits and skills allowing them to maintain relevance. These include adaptability, a proclivity for collaboration and communication, a willingness to delegate tasks when appropriate, and a disposition for curiosity and continuous learning. We believe there... View Details
Keywords: by Boris Groysberg, Evan M.S. Hecht, and Abhijit Naik; Sports
  • 23 Sep 2014
  • First Look

First Look: September 23

Abstract—Do people from different countries and different backgrounds have similar preferences for how much more the rich should earn than the poor? Using survey data from 40 countries (N = 55,238), we... View Details
Keywords: Sean Silverthorne
  • 07 Apr 2003
  • Research & Ideas

How the U.S. Army Develops Leaders

challenging for an individual to develop, and why? A: Upon his return from the first Gulf War, General Norman Schwarzkopf addressed the United States Military Academy at West Point and told the Corps of Cadets that leadership is about... View Details
Keywords: by Martha Lagace
  • 31 May 2017
  • Sharpening Your Skills

10 Harvard Business School Research Stories That Will Make Your Mouth Water

famous fast-food formula for the local market. Customer Feedback Not on elBulli’s Menu The world is beating a path to Chef Ferran Adrià's door at elBulli, but why? In professor Michael Norton's course, students learn about marketing View Details
Keywords: by Sean Silverthorne; Food & Beverage
  • 06 Oct 2014
  • Research & Ideas

Why Businesses Need a Language Strategy

global marketplace, it is imperative for multinational organizations to have clear language strategies. Neeley has coauthored a September Harvard Business Review article with HBS Professor of Management Practice Robert Steven Kaplan on how companies can turn language... View Details
Keywords: Re: Tsedal Neeley
  • 15 Jan 2008
  • First Look

First Look: January 15, 2008

Incompatible Assumptions: Barriers to Producing Multidisciplinary Knowledge in Communities of Scholarship Authors:Corinne Bendersky and Kathleen L. McGinn Abstract Co-locating knowledge workers from different disciplines may be a... View Details
Keywords: Martha Lagace
  • 10 Jan 2008
  • Sharpening Your Skills

Sharpening Your Skills: Operations Management

and improvements, the service industries in general are a long way behind manufacturing. Not all lean manufacturing ideas translate from factory floor to office cubicle. A lean operating system alters the way a company View Details
  • 15 Apr 2014
  • Research & Ideas

Calderón: Economic Arguments Needed to Fight Climate Change

over the world. In talking with Chinese government officials, he said, he learned that China does acknowledge climate change. "But what they didn't want was to obey or follow any instructions coming View Details
Keywords: by Carmen Nobel; Manufacturing
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