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Show Results For
- All HBS Web
(1,539)
- People (10)
- News (364)
- Research (831)
- Events (5)
- Multimedia (15)
- Faculty Publications (465)
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- 01 Dec 2016
- News
Alumni Books of 2016
of the wonders that surround each of us is coupled with Flatt’s candid, empowering reflections on existence and his illness. The CMO’s Social Media Handbook by Peter Friedman (MBA 1983) (LiveWorld) Thirty... View Details
- 12 Jun 2014
- News
The First Five Years: Minal Mehta (MBA 2011)
work with agencies to execute marketing campaigns, with BollyX, I find myself doing everything from social media posts, website copywriting, event planning, and cold calling, to strategic planning and... View Details
- 01 Jun 2011
- News
Alumni Books
credit cards to the cost of a cheeseburger. Net Profit: How to Succeed in Digital Business by David Soskin (MBA ’79) (Wiley) Soskin, the former CEO of Cheapflights Media and current chairman of mySupermarket.co.uk, has solved the problems... View Details
- 30 Nov 2017
- News
Happy Meals (Are Here Again)
were unveiled: the smaller “junior,” the regular size, and the larger “grand.” “There was an insight that a lot of the social media chatter around the junior Big Mac was actually being driven by women. So we... View Details
- 25 Aug 2022
- News
Open Market
today. Through social media and the immediate connections people have to brands, customers are able to have direct dialogue with companies they love (or hate). We think about this when we look at our... View Details
- 01 Dec 2022
- News
Contributing to a Better Future
their world. “The early results show that trust in most major institutions is declining. People trust the government less, they trust the media less, they trust religion less,” says Debora Spar, the Jaime and Josefina Chua Tiampo... View Details
Keywords: April White
- 01 Dec 2014
- News
Making Big Data Fashionable
styles are resonating with consumers. By monitoring data such as social media chatter, shared images, and Google searches, Trendalytics can identify specific trends that a brand can then use to guide... View Details
- 02 Aug 2011
- News
A Fearless Force for Change
and expertise as a former marketing executive for Ann Taylor and Nickelodeon, Cycle for Survival to date has directly funded over a dozen clinical trials and studies at Memorial Sloan-Kettering. "Jen was a leader extraordinaire, a View Details
- 01 Jun 2023
- News
Alumni and Faculty Books
India’s Pathways to Success: Winning in the Next Decade By Ganesh Natarajan (AMP 169, 2005) and Ejaz Ghani Rupa Publications India Where does India stand today economically, socially and politically, 75 years after independence? Where... View Details
- 01 Dec 2015
- News
Leading Boston and Beyond
and marketing initiative for the program, as well as working on broadening the Mayor’s overall social media strategy. Following his fellowship, Koh went to work at the Huffington Post, but his heart remained... View Details
- 01 Sep 2012
- News
Hierarchy's Last Stand
do. The Internet and social media make position in a hierarchy less important than the ability to attract followers. Facebook pages or Twitter feeds are followed for their content, and anyone can claim a... View Details
- 01 Jun 2017
- News
Alumni and Faculty Books for June 2017
Alumni Books Sex and the Siren: Tales of a Later Dater by Donna Arp Weitzman (OPM 37, 2008) (Howard Bond Media Group LLC) A witty, satirical look at the dating prospects, sexual exploits, and other adventures of a mature single woman in... View Details
- 01 Jun 2011
- News
Mr. Start-Up
online travel guide business, he joined the Internet search giant as director of product management. He was the driving force behind the February 2011 launch of Social Search, which incorporates content shared or created on View Details
- 08 Nov 2024
- News
Latino Alumni Banquet Marks 20th Year, Atlanta Club Celebrates 90 Years of Connection
HBS Latino Alumni Association Banquet Marks 20 Years The HBS Latino Alumni Association (HBSLAA) held its 20th Annual Banquet on October 5, bringing together 80 alumni, guests, and current HBS students for dinner and a panel discussion at the New England Aquarium in... View Details
Keywords: Margie Kelley
- 01 Jun 2010
- News
Michael Depatie
buy key words and use search engine optimization. There’s social media, too. Kimpton has a Facebook page, and a lot of our chefs use Twitter. We haven’t spent money on national ads to date, since we’ve been pretty effective through word... View Details
- 01 Dec 2019
- News
John McArthur
building the faculty through the recruitment and promotion of outstanding faculty members, strengthening research, enhancing Executive Education, and launching important initiatives in ethics and social enterprise. He also oversaw a major... View Details
Keywords: Dean
- 01 Jun 2012
- News
Alumni Book Briefs
Phelps), companies (P&G, Target), and social organizations (Saddleback Church, the civil rights movement). He offers a framework for changing bad habits: identify the routine, experiment with rewards, isolate the cue, and have a plan.... View Details
- 06 Dec 2021
- News
Ink: Talking Shop
Might I Suggest We also reached out to alumni on social media to ask about the books and podcasts that have been keeping them most informed and best entertained over the last year. My sectionmate Wendy Lim... View Details
- 30 Oct 2018
- News
Paths of Victory
teams applied to the New Ventures Competition (NVC), competing in one of three tracks—Alumni, Social Enterprise, and Student Business. While student teams prepared on campus, alumni teams battled it out in 11 regional competitions around... View Details
- 15 Dec 2011
- News
An HBS gift guide
shake this nagging feeling that we weren’t getting great value for our dollar.” View the duo's fashion earrings Next Open the world to disabled travelers Darren Brehm (MBA 2007) Founder, AbilityTrip HBS Social Entrepreneurship Fellow,... View Details