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Show Results For
- All HBS Web
(1,561)
- People (10)
- News (364)
- Research (853)
- Events (6)
- Multimedia (15)
- Faculty Publications (485)
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- 01 Dec 2014
- News
Making Big Data Fashionable
styles are resonating with consumers. By monitoring data such as social media chatter, shared images, and Google searches, Trendalytics can identify specific trends that a brand can then use to guide... View Details
- 01 Sep 2003
- News
These Are the Good Old Days
the Bulletin about her experiences as an executive, a woman, a mother, and a New Yorker. In doing so, she shed light on some major social and business developments that have shaped — and been enriched by — the lives and careers of her... View Details
- 01 Mar 2016
- News
Delivering Trust
and Jake are well aware of the stigma surrounding fertility issues in an era of “picture-perfect” social media identities. Creating a community where people can share their experiences while improving the... View Details
Keywords: Julia Hanna
- 01 Jun 2010
- News
MBAs on a Mission
museum’s “incredibly supportive and creative building committee.” Working with skilled professionals from a wide range of disciplines is something Houston did often in her experience at New York City’s Lincoln Center, first as an HBS View Details
- 13 Jun 2017
- News
Finding Common Ground
and his partners created SharedXpertise Media and took over Corporate Responsibility Magazine, a publication modeled on CFO and Workforce magazines. “We were betting there would be a corporate responsibility officer who would have a... View Details
Keywords: Ralph Ranalli
- 18 Aug 2021
- News
Alumni on the Black Lives Matter Movement
2021 AUGUST 12 Edwards Lifesciences Corporation recently announced that it has established a $100 million Social Impact Investment Fund “aimed at advancing racial equity through economic development, especially in predominantly Black and... View Details
- 01 Dec 2006
- News
One-on-One with Jeff Hicks
HICKS Illustration by Joe Ciardiello Jeff Hicks (MBA ’97) arrived at HBS with ten years of experience as an advertising executive at Leo Burnett in Chicago. Disillusioned with the trend toward “unbundling” agencies into different functions and View Details
- 01 Jun 2015
- News
Screen Grab
and Amazon are the established players in this new frontier—but the number of upstart media companies vying for viewers means that the landscape could look completely different down the road. “It’s a gold rush,” says HBS senior lecturer... View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment
- 01 Oct 2000
- News
Faculty Retirements
the University of Rochester in 1977 and served as its director until 1988. From 1992 to 1998, he was a member of the steering committee of Harvard's Mind/Brain/Behavior Initiative, an interfaculty effort to study the limitations of the human brain. Jensen is also... View Details
- 01 Sep 2012
- News
Hierarchy's Last Stand
do. The Internet and social media make position in a hierarchy less important than the ability to attract followers. Facebook pages or Twitter feeds are followed for their content, and anyone can claim a... View Details
- 01 Apr 1997
- News
How Green Is the Valley: HBS Students Explore Booming California Industries
equally interested and perhaps equally inexperienced in high technology, are carrying such enthusiasm even further. Rather than wait for Silicon Valley to come to the School, two student organizations - the CMC (Communications, Media &... View Details
Keywords: Daniel Penrice
- 01 Dec 2014
- News
Forecasting ’15
spent consuming digital media has been skyrocketing across the globe, to the point that it is not uncommon for twentysomethings to choose to go without traditional television—a big deal. This is reminiscent of people choosing to go... View Details
- 01 Jun 2014
- News
Screen Saver
past, we relied on the habitual aspect of moviegoing, with consumers doing all the work. Now we're using social media and our AMC Stubs loyalty program to engage with customers and make it easier as a... View Details
- 01 Jun 2025
- News
Alumni Achievement Awards 2025
Edited by Julia Hanna; photographs by Susan Young Award Recipients Video MORE ON THE RECIPIENTS Read more about the 2025 recipients, and learn about past recipients. ALUMNI ACHIEVEMENT AWARDS SITE MORE ON THE RECIPIENTS Read more about the 2025 recipients, and learn... View Details
- 01 Dec 2022
- News
Case Study: Your Call Is Important to Us
social media sites like Facebook,” Lin says. The founders asked themselves how they might build the app if they had been designing for these users from the start. “We realized that it would look pretty... View Details
- 01 Mar 2019
- News
3-Minute Briefing: Richard Edelman (MBA 1978)
Above: “Mainstream media is read by less than half of the people in the United States and Western Europe,” Edelman (MBA 1978) says. “The opportunity is to build your own communities, create your own content, and go direct to the end... View Details
- 25 Aug 2022
- News
Open Market
today. Through social media and the immediate connections people have to brands, customers are able to have direct dialogue with companies they love (or hate). We think about this when we look at our... View Details
- 01 Oct 2002
- News
Thinking Outside the Centerfold
Hicks: showcasing cars, marketing "Truth." Photo courtesy Jeff Hicks With a slumping economy and an increasing number of communications outlets competing for diminishing advertising dollars, media companies have had to give ground to... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
of the wonders that surround each of us is coupled with Flatt’s candid, empowering reflections on existence and his illness. The CMO’s Social Media Handbook by Peter Friedman (MBA 1983) (LiveWorld) Thirty... View Details
- 01 Jun 2014
- News
Net Gains
incredible," he says. He points to China as a prime example of the league's international potential realized. Thanks to a decades-long campaign, the country is now the NBA's largest international market, with more than 100 employees, wide TV distribution on state... View Details
Keywords: Dan Morrell