shopping - Publications - Faculty & Research

19 Apr 2010
Research & Ideas

The History of Beauty

significant national player. More recently, home shopping channels such as HSN and QVC have become important places to launch new brands. However, the impact of television was not limited to marketing. Color television drove innovation in... View Details

Keywords: by Sean Silverthorne; Beauty & Cosmetics

13 May 2024
Research & Ideas

Picture This: Why Online Image Searches Drive Purchases

Professor of Business at HBS, who is a coauthor of the new research. “Companies are finally coming to this realization and adjusting online search tools accordingly.” The market for AI technology in retail—and the promise of a more intuitive View Details

Keywords: by Rachel Layne; Information Technology; Technology; Consumer Products; Retail

05 May 2022
Research & Ideas

Why Companies Raise Their Prices: Because They Can

including whether the move to online sales during this time period spurred consumers to pay more for products. While they saw some categories were more affected by online shopping than others, web shopping... View Details

Keywords: by Rachel Layne

25 Oct 2011
First Look

First Look: October 25

PublicationsJoining a Nonprofit Board: What You Need to Know Authors:Marc J. Epstein and F. Warren McFarlan Publication:Jossey-Bass/Wiley, 2011 An abstract is unavailable at this time. Publisher's Link:... View Details

Keywords: Sean Silverthorne

17 Apr 2012
First Look

First Look: April 17

PublicationsHappiness Runs in a Circular Motion: Evidence for a Positive Feedback Loop between Prosocial Spending and Happiness Authors:Lara B. Aknin, Elizabeth W. Dunn, and Michael I. Norton Publication:Journal of Happiness Studies 13 (2012) Abstract We examine... View Details

Keywords: Carmen Nobel

04 Jan 2012
First Look

First Look: January 4

PublicationsCases about Redefining Global Strategy Authors:Pankaj Ghemawat and Jordan I. Siegel Publication:Harvard Business Publishing, 2011 An abstract is unavailable at this time. Publisher's Link:... View Details

Keywords: Carmen Nobel

08 Mar 2021
In Practice

COVID Killed the Traditional Workplace. What Should Companies Do Now?

A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to... View Details

Keywords: by Dina Gerdeman

20 Nov 2007
Working Paper Summaries

The “Fees → Savings” Link, or Purchasing Fifty Pounds of Pasta

Keywords: by Michael I. Norton & Leonard Lee; Retail

25 Oct 2010
HBS Case

Tesco’s Stumble into the US Market

California families. The result was perhaps a bias toward gaining evidence in support of a predetermined strategy. California is a car culture. Most households undertake a weekly shopping expedition, supplemented with stock-up purchases... View Details

Keywords: by Sean Silverthorne; Retail

16 Nov 2016
Research & Ideas

Turning One Thousand Customers into One Million

Few companies in the past few years have rocketed to success faster than Uber, Airbnb, and Etsy, which together have transformed the way we hail a cab, plan a vacation, and shop for handmade gifts, respectively. In a previous HBS Working... View Details

Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations

25 Nov 2013
Working Paper Summaries

Standard-Essential Patents

Keywords: by Josh Lerner & Jean Tirole; Legal Services

15 Aug 2023
HBS Case

(Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?

online shopping experience today is currently lacking a sense of immersion and customization that, in theory, a 3D virtual world would provide.” What should businesses do? Wu believes the metaverse will eventually impact most... View Details

Keywords: by Jay Fitzgerald; Technology; Computer; Information Technology

04 May 2021
Book

Best Buy: How Human Connection Saved a Failing Retailer

managers to kick off the holiday shopping season. I always find the simplicity and humanity of the answers striking. Often, managers talk about friends, family, and colleagues. For a market retail field trainer, it is “being able to see... View Details

Keywords: by Michael Blanding; Retail

17 Sep 2018
Research & Ideas

Welcome to Retirement. Who Am I Now?

reinvented identity. One man opened a handyman shop more as a hobby than a business, yet he said the business cards he created gave him “a new sense of purpose.” “These are important findings because they can make people more aware of the... View Details

Keywords: by Dina Gerdeman; Entertainment & Recreation

26 Sep 2023
Research & Ideas

Unpacking That Icky Feeling of 'Shopping' for Diverse Job Candidates

says Jackson. “In some contexts, it'll be like ShopCo, where it was a genuinely felt moral handwringing over how to hire Black and Brown people without feeling like you're shopping for them [But] I could imagine a context where people use... View Details

Keywords: by Kristen Senz

16 Jul 2007
Research & Ideas

Understanding the ‘Want’ vs. ’Should’ Decision

advance of delivery an order is placed, the less a customer is likely to spend. Q: Could your findings be applied to in-person grocery shopping? A: If we were to extrapolate from our results, ignoring the major differences between View Details

Keywords: by Sarah Jane Gilbert; Retail; Entertainment & Recreation

28 Jun 2022
Book

The Moral Enterprise: How Two Companies Profit with Purpose

How can government and business work together in this fractious political moment, when finding solutions to pressing problems like inequality and climate change are more urgent than ever? Rebecca Henderson, Harvard University’s John and Natty McArthur University... View Details

Keywords: by Avery Forman

30 Aug 2004
Research & Ideas

Real Estate: The Most Imperfect Asset

Debates on urban sprawl and so-called new urbanism are the rage among developers and academics. Grayfield debates concern what to do with all of those old shopping malls and parking lots in infill locations. (One friend told me the... View Details

Keywords: by Sarah Jane Johnston; Construction; Real Estate

13 Nov 2017
Research & Ideas

Want to Be Happier? Spend Some Money on Avoiding Household Chores

healthier campers if we eased up on the cooking, scrubbing, and grocery shopping and instead threw a little money at these problems. “We feel like we don’t have enough time to do everything we want to do, and that makes us feel like we’re... View Details