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Publications

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  • All HBS Web  (324)
    • News  (119)
    • Research  (185)
    • Events  (2)
    • Multimedia  (6)
  • Faculty Publications  (59)

Show Results For

  • All HBS Web  (324)
    • News  (119)
    • Research  (185)
    • Events  (2)
    • Multimedia  (6)
  • Faculty Publications  (59)
← Page 13 of 324 Results →
  • 11 Sep 2000
  • Research & Ideas

Riding the Internet Fast Track

a series of six "filters" to answer this critical question. If a company is going to make the investment required to aggressively pursue an Internet opportunity, management needs to believe in each of the following: Online View Details
Keywords: by Peter Jacobs
  • 17 Aug 2011
  • Research & Ideas

Protecting against the Pirates of Bollywood

middle class, and the fact that India's film industry sold 3.2 billion tickets in 2009. “Movie piracy in India is rampant—you can get one online the day after a release” Harvard Business School Associate Professor Lakshmi Iyer, a native... View Details
Keywords: by Kim Girard; Motion Pictures & Video
  • 19 Feb 2013
  • First Look

First Look: Feb. 19

the last decade, a variety of novel patent intermediaries have emerged. We discuss how several online platforms have started services for buying and selling patents but have failed to gain meaningful traction. And new intermediaries that... View Details
Keywords: Sean Silverthorne
  • 01 Jun 2016
  • News

Case Study: On the Table

Philippe Cahuzac (far right) and his Gaia Design cofounders (Photos courtesy of Gaia Design) Philippe Cahuzac (far right) and his Gaia Design cofounders (Photos courtesy of Gaia Design) Gaia Design is a Mexico-based online furniture... View Details
  • 01 Jun 2016
  • News

How Do I Get Your Job?

Even though at the time these things seem like the worst thing ever, they really made us a stronger company. + ONLINE web-only content OW: How did your aha moment come about? Was it an active process of brainstorming or something that... View Details
Keywords: April White
  • 01 Jan 2007
  • News

Sir Martin S. Sorrell, MBA 1968

into a major multinational marketing services organization. The firm Sorrell bought a stake in was Wire and Plastics Products plc (soon to be renamed WPP Group), a maker of wire shopping baskets. In 1986 he became chief executive of WPP,... View Details
  • 13 Mar 2017
  • Research & Ideas

Hiding Products From Customers May Ultimately Boost Sales

Retailers routinely swap out the products they display to customers. It’s called assortment rotation, and it’s a popular business strategy for many brick-and-mortar and online stores alike. Retailing trends such as “fast fashion” (think... View Details
Keywords: by Carmen Nobel; Retail; Fashion
  • 01 Sep 2009
  • News

Ready for Launch

$25,000 of in-kind accounting and legal services. Traditional Track OFF AND RUNNING: Matthew Prince and Michelle Zatlyn have opened shop in the Bay Area. Business: CloudFlare, a Web security venture that will help Web sites protect... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services; Management of Companies and Enterprises; Management; Management, Scientific, and Technical Consulting Services; Professional Services; Electric Power Generation, Transmission, Distribution; Utilities
  • 01 Mar 2023
  • News

The Latest Model

former consultants and ex-investment bankers). The company handles projects for startups and enterprise clients alike. It also offers online certificate courses through the Wharton School on the economics of blockchain and business in the... View Details
Keywords: Alexander Gelfand; blockchain; cryptocurrency; economic models; innovation; consulting; Management, Scientific, and Technical Consulting Services; Professional Services
  • 19 May 2011
  • Research & Ideas

Empathy: The Brand Equity of Retail

difference between a customer's decision to shop in a store rather than online. This is a key issue at a time when many potential customers will walk into a store, use their smartphone to snap a photo of a product they like, then return... View Details
Keywords: by Carmen Nobel; Health
  • 02 Apr 2015
  • Research & Ideas

Digital Initiative Summit: Who Has the Power in the Music Industry?

the CEO and founder of BandPage, an online service that allows musicians to post information and connect with fans. Their conversation touched on power dynamics, as-yet-untapped areas for future digitization, and a question from the... View Details
Keywords: Re: Felix Oberholzer-Gee; Music
  • 27 Aug 2014
  • Lessons from the Classroom

Learning From Japan’s Remarkable Disaster Recovery

leadership in mobilizing people and resources in highly dynamic situations.” Each winter, 900 HBS students dispatch around the world to see businesses up close, learn what they can about how they are run, and share their own knowledge with the leaders of a wide variety... View Details
Keywords: by Sean Silverthorne; Energy; Utilities; Retail
  • 01 Dec 2017
  • News

In My Humble Opinion: Truth Teller

ahead,” he says of the iconic brand. “What’s important to me is the satisfaction of seeing an organization that has been failing for years become a great place to work, from the shop floor all the way on up, and produce a great result for... View Details
Keywords: Julia Hanna
  • 17 Apr 2017
  • Research Event

The Most Pressing Issues for Platform Providers in the Sharing Economy

side than on the demand side. The key is to persuade suppliers that an online platform can help them suss out the demand for their services. Take Openbay, for example. “These companies have been passed down from generation to generation,”... View Details
Keywords: by Carmen Nobel; Service
  • 15 May 2012
  • First Look

First Look: May 15

Case 512-036 In November 2011, just days before the holiday shopping rush, the senior leadership team of The Home Depot, Inc. (Home Depot), the world's largest home improvement chain, discussed how best to navigate the new interconnected... View Details
Keywords: Carmen Nobel
  • 06 Sep 2005
  • Research & Ideas

When Product Variety Backfires

Prius, would be a good example. In spite of great technological innovation, the Prius drives like any other car on the road. As a result, consumers don't need to change anything about the way they interact with their automobiles. Other innovations, like View Details
Keywords: by Poping Lin; Consumer Products
  • 19 May 2014
  • Research & Ideas

Why Companies Should Compete for Your Privacy

receive lower prices in return but also because, in some cases,firms provide better service. A: There are many examples of how firms exploit consumer personal information to improve online services. Retailers and travel agencies, for... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 25 Feb 2020
  • News

Case Study: The Credit Bureau

moves about a dozen times before buying a home, and all too often the bookshelf purchased for one apartment isn’t needed in the next. As a result, about 10 million tons of furniture go to landfills every year, Ramírez says. He and Aditya Khilnani (MBA 2019) founded the... View Details
Keywords: Jen McFarland Flint; Real Estate
  • 01 Mar 2019
  • News

The One That Got Away

app with a cheap, cheerful, low-friction ethos. The items in the app’s feed are customized based on your online habits, no doubt leveraging the company’s strong technology around contextual ad targeting. The concept took off: Wish is now... View Details
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

hard selling—and a great way to do that is to spend a little brand equity on playfulness to spark conversations. The Rules Of Play Marketing—in the form of the mish-mosh of online posting, uploading, commenting, and sharing on YouTube,... View Details
Keywords: by Dina Gerdeman; Advertising
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