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  • 22 Feb 2021
  • Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

example of sales-related hyperbole, Cespedes points to the dire predictions that online buying will eventually cause the real-life “death of a salesman.” While online information sources affect selling,... View Details
Keywords: by Kristen Senz
  • 30 Oct 2017
  • Research & Ideas

Asking Questions Can Get You a Better Job or a Second Date

Source: FangXiaNuo New research suggests that people who ask questions, particularly follow-up questions, may become better managers, land better jobs, and even win second dates. “Compared to those who do not ask many questions, people who do are better liked and View Details
Keywords: by Rachel Layne
  • 10 Nov 2009
  • First Look

First Look: Nov. 10

http://cb.hbsp.harvard.edu/cb/product/110024-PDF-ENG Zappos.com 2009: Clothing, Customer Service and Company Culture Frances X. Frei, Robin J. Ely, and Laura WinigHarvard Business School Case 610-015 On July 17, 2009, Zappos.com, a privately held View Details
Keywords: Martha Lagace
  • 09 Dec 2019
  • Research & Ideas

Identify Great Customers from Their First Purchase

and advances in machine learning technology. Ascarza expects her research will be published early next year and at that point plans to make the code for her model available online for free. With the help of... View Details
Keywords: by Kristen Senz; Retail; Service
  • March 2024 (Revised August 2024)
  • Case

Darktrace: Scaling Cybersecurity and AI (A)

By: Jeffrey F. Rayport and Alexis Lefort
In 2023, Darktrace CEO Poppy Gustafsson was contemplating her growth strategy at a leading U.K.-based cybersecurity venture, launched in 2013 by a group of anti-terror cyber specialists, University of Cambridge mathematicians, and artificial intelligence (AI) experts.... View Details
Keywords: Technology; Talent; Scaling; Entrepreneurship; Cybersecurity; Leadership; Business Growth and Maturation; Recruitment; Resignation and Termination; AI and Machine Learning; Growth and Development Strategy; Organizational Culture; Going Public; Technology Industry; United Kingdom; Europe; United States
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  • 16 May 2017
  • First Look

First Look at New Ideas and Research, May 16

had lower rather than higher creative talent prior to introducing the system. The findings of our study shed light on when information sharing systems can affect the quality and performance consequences of employees’ creative work. Rationalizing Outcomes:... View Details
Keywords: Re: Multiple Faculty
  • 27 Apr 2020
  • Research & Ideas

How Remote Work Changes What We Think About Onboarding

practice of onboarding new employees. Although hiring is already a forgotten luxury for many firms, at least for the time being, others are still bringing aboard new people, such as those who made hiring commitments before the outbreak worsened. And then there are... View Details
Keywords: by Boris Groysberg
  • 08 Mar 2011
  • First Look

First Look: March 8

Moneybookers Limited, one of the top three e-payment solution providers in Europe. However, approximately 70% of Moneybookers revenues were related to transactions from online gaming sites (down from 100% in 2002). Although the thesis was... View Details
Keywords: Sean Silverthorne
  • 23 Nov 2021
  • Research & Ideas

The Vinyl Renaissance: Take Those Old Records Off the Shelf

Austin, Texas, in 2017, and Ryan Raffaelli, the Marvin Bower Associate Professor at HBS, to learn more about the vinyl renaissance. The interview has been edited for clarity and length. Gazette: Why have vinyl records come back into favor... View Details
Keywords: by Christine Pazzanese, Harvard Gazette; Music
  • 15 May 2017
  • Sharpening Your Skills

The Promises and Limitations of Big Data

scattered everywhere. John Quelch discusses approaches to integrate patient data so that medical professionals and patients can make better decisions. Related Research Papers How the Water Industry Learned to Embrace Data Most current... View Details
Keywords: by Sean Silverthorne; Financial Services; Utilities; Public Administration; Health
  • 28 Oct 2014
  • First Look

First Look: October 28

to plan and follow through on a goal and not related to impulsivity, suggesting that some children are poorer at holding the norm in mind and following through on enacting it. We discuss the implications of these results for education and programs that promote social... View Details
Keywords: Carmen Nobel
  • 07 May 2020
  • Research & Ideas

The One Good Thing Caused by COVID-19: Innovation

drastic changes in their interactions with consumers. In education, teachers from elementary schools to universities transformed content and delivered it online or through phones. Retailers started to license Amazon's Just Walk Out... View Details
Keywords: by Hong Luo and Alberto Galasso
  • 13 Nov 2013
  • Research & Ideas

Should Men’s Products Fear a Woman’s Touch?

percent of Porsche-driving television and movie characters have been male. SUVs, however, are commonly associated with women drivers. To gauge the effect of the change among loyal Porsche owners, Avery analyzed online conversations among... View Details
Keywords: by Carmen Nobel; Consumer Products; Food & Beverage; Auto
  • 05 Jul 2011
  • First Look

First Look: July 5

  Working PapersTo Groupon or Not to Groupon: The Profitability of Deep Discounts Authors:Benjamin Edelman, Sonia Jaffe, and Scott Duke Kominers Abstract We examine the profitability and implications of online discount vouchers, a new... View Details
Keywords: Sean Silverthorne
  • 22 Apr 2002
  • Research & Ideas

Does Spirituality Drive Success?

in the Boston-Cambridge area, but was financing over 50 percent of AIDS housing, Glassman said. In addition to outreach and socially responsible investing, the bank offers online donation functionality to any nonprofit that is a bank... View Details
Keywords: by Martha Lagace, Sean Silverthorne & Wendy Guild
  • 22 Jun 2010
  • First Look

First Look: June 22

  PublicationsPathologies of Online Display Advertising Marketplaces Author:Benjamin Edelman Publication:ACM Sigecom Exchanges, June 2010 Abstract Much has been written about online search advertising, where... View Details
Keywords: Martha Lagace
  • 21 Sep 2010
  • First Look

First Look: September 21, 2010

welfare. We attempt to insert the desires of "regular" Americans into these debates by asking a nationally representative online panel to estimate the current distribution of wealth in the United States and to "build a... View Details
Keywords: Sean Silverthorne
  • 11 May 2016
  • Research & Ideas

Fix This! Why is it so Painful to Buy a New Car?

(Editor’s note: Fix This! is a series of occasional stories about industries that provide bad consumer experiences and how they can be fixed.) Consumers routinely list buying a car as the worst shopping experience imaginable. So it may be comforting to View Details
Keywords: by Sean Silverthorne; Auto
  • 05 Sep 2018
  • Research & Ideas

The Hidden Benefit of Giving Back to Open Source Software

productivity from using the software by as much as 100 percent, when compared with free-riding competitors. "Companies that contribute and give back learn how to better use the open source software in their own environment" The... View Details
Keywords: by Kristen Senz; Computer
  • 03 Jun 2014
  • First Look

First Look: June 3

the Finger Lakes region of New York State, was at a crossroads. The business was poised for growth, and its owners, Laura and Alan Falk, were considering signing a deal with Groupon, the online coupon firm, to see if a Groupon deal would... View Details
Keywords: Sean Silverthorne

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