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  • 21 Jun 2011
  • First Look

First Look: June 21

by Beijing is unlikely to suffice. Product Positioning in a Two-Dimensional Vertical Differentiation Model: The Role of Quality Costs Authors: Dominique Lauga and Elie Ofek Publication: Marketing Science (forthcoming) Abstract We study a... View Details
Keywords: Sean Silverthorne
  • 10 Jan 2005
  • Research & Ideas

Motivation and the Cross-Sector Alliance

tool, whether for minimizing the occurrence of previously identified risks, or for being prepared to face their consequences, were they to occur. In the third sector, these collaborations contributed to the diversification of revenue... View Details
Keywords: by James Austin, Ezequiel Reficco & SEKN research team
  • 08 Nov 2016
  • First Look

November 8, 2016

to understand the resilience as well as effectiveness of that corporate model remains inside the business group itself. As the business groups flexibly evolve, they can adapt and fit in to remain viable organizational models even in... View Details
Keywords: Sean Silverthorne
  • 26 Apr 2011
  • Op-Ed

HBS Faculty Comment on Environmental Issues for Earth Day

its country. The group has influenced customers and suppliers to change their practices, whether by helping a fish harvesting operation in the coastal swamps minimize pollution or encouraging a motorcycle courier company to reduce... View Details
Keywords: by Staff; Energy; Utilities
  • 17 Oct 2017
  • First Look

First Look at New Research and Ideas, October 17, 2017

responsibilities—including product management, marketing, growth, and sales—to help you figure out if you want to join a startup and what to expect if you do. You'll gain insight into how successful startups operate and learn to assess... View Details
Keywords: Sean Silverthorne
  • 12 Apr 2010
  • Research & Ideas

One Report: Better Strategy through Integrated Reporting

may be the most important environmental objective, and in others it may be reducing the amount of water used. Racial and gender diversity can be a priority, but so too is ensuring some minimal amount of training for all employees every... View Details
Keywords: by Martha Lagace
  • 01 Oct 2008
  • Research & Ideas

How Much Time Should CEOs Devote to Customers?

customer intimacy but product innovation; the CEO will need to spend time with his chief scientists, medical opinion leaders, government regulators, and CEOs of the companies distributing pharmaceuticals, but not so much time with end... View Details
Keywords: by John Quelch
  • 15 Jun 2016
  • Research & Ideas

These VC Partners May Make Your Firm Less Innovative

of students, the researchers surmised it may dampen innovation among competitive companies. To test that hypothesis, McDonald, Pahnke, Hallen and Wang looked at close to 200 medical device startups that developed products for View Details
Keywords: by Michael Blanding; Financial Services; Banking
  • 12 Jun 2006
  • Research & Ideas

The Promise of Channel Stewardship

Rewards Of Channel Stewardship The concept of channel stewardship is meant to appeal to any organization in the distribution channel that wants to bring a disciplined approach to channel strategy. As mentioned, a channel steward might be the maker of the View Details
Keywords: by V. Kasturi Rangan & Marie Bell; Consumer Products
  • 08 Jul 2015
  • What Do You Think?

Do Americans Work Too Much and Think About Work Too Little?

would have you, and themselves, believe in how 'hard' they work it's about productivity in spite of how workers report about how hard any of us 'feel' we work." TNoble101, arguing for better economic justice for overtime workers,... View Details
Keywords: by James Heskett; Financial Services
  • 25 May 2010
  • First Look

First Look: May 25

an innovative methodology to measure management practices in over 300 manufacturing firms in the U.K. We then match this management data to production and energy usage information for establishments owned by these firms. We find that... View Details
Keywords: Martha Lagace
  • 19 Jul 2004
  • Research & Ideas

Your Customers: Use Them or Lose Them

offers free cradle-to-grave service on a financial software product that costs, at most, $50, said Frei. If Intuit fielded the same number of customer service calls as its competition, it would be out of business, she said. "The... View Details
Keywords: by Martha Lagace
  • 24 Aug 2016
  • Research & Ideas

Can Obamacare Be Saved?

many carriers may have to develop a fundamentally different business model—the commercial segment model is not viable for the public exchanges.” INGREDIENTS FOR SUCCESS From consumers: Consumers need to learn how to make smarter choices... View Details
Keywords: by John A. Quelch and Emily Boudreau; Insurance; Health
  • 24 Sep 2014
  • Op-Ed

Tackling Climate Change Will Cost Less Than We Think

costs fell by more than 60 percent. We've seen change of a similar magnitude in civilian industries as well. Less than 2 percent of the US population/workforce now works on the land, but agricultural production has only continued to... View Details
Keywords: by Rebecca Henderson; Energy; Utilities
  • 10 Apr 2006
  • Research & Ideas

Lessons from the Browser Wars

diffused into the market. The debate was this: Did Microsoft win because its Internet Explorer was the technologically superior product to Netscape Navigator, or was Microsoft just more successful at the distribution end by convincing... View Details
Keywords: by Sara Grant; Consumer Products; Consumer Products; Consumer Products
  • 13 May 2019
  • Research & Ideas

The Unexpected Way Whistleblowers Reduce Government Fraud

contracts.” In fixed-price contracts, the supplier provides a product or service to the government at a fixed price. In cost-plus contracts, the supplier bills the government based on reported production... View Details
Keywords: by Kristen Senz; Service; Construction
  • 09 Aug 2013
  • Research & Ideas

Read All About It: Digital CEO Buys Traditional Media!

understanding what they want. And there's the rub. Newspapers have historically not been centered around this. Instead, their natural center of gravity—and one that served it in good stead for a long time—has long been their product... View Details
Keywords: by Jim Aisner; Journalism & News; Publishing
  • 03 Jun 2015
  • What Do You Think?

Is the Time Right for Self-Management?

Martin when a long-term strategic plan was put in place that called for the company to distribute its products through more than 100,000 locations of various kinds. The 25-fold increase in the number of distribution points called for more... View Details
Keywords: by James Heskett; Retail
  • 21 Mar 2017
  • First Look

First Look at New Research, March 21

activity the CEOs undertake during one workweek and (ii) a machine learning algorithm that projects these data onto scalar CEO behavior indices. Low values of the index are associated with plant visits and one-on-one meetings with View Details
Keywords: Sean Silverthorne
  • 06 Apr 2009
  • Research & Ideas

Cheers to the American Consumer

sheer number of Americans promotes an attention to individual differentiation that is less prevalent in more conformist and homogeneous societies. Among 300 million curious consumers, it is possible for almost any innovation to find a View Details
Keywords: by John Quelch
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