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Show Results For
- All HBS Web
(4,402)
- People (15)
- News (1,252)
- Research (2,562)
- Events (16)
- Multimedia (10)
- Faculty Publications (970)
- 26 Jul 2006
- Research & Ideas
The Strategic Way to Go to Market
Business School marketing professor V. Kasturi "Kash" Rangan in his new book, Transforming Your Go-to-Market Strategy. The auto industry, he says, is a stark example of why go-to-market strategies need high-level attention and... View Details
Keywords: by Sean Silverthorne
- 22 Aug 2024
- Research & Ideas
Reading the Financial Crisis Warning Signs: Credit Markets and the 'Red-Zone'
credit market dynamics—and investor behavior. HBS Working Knowledge spoke with Robin Greenwood, the George Gund Professor of Finance and Banking at Harvard Business School, about the role markets may play in... View Details
- Article
Intermediary Functions and the Market for Innovation in Meiji and Taisho Japan
By: Tom Nicholas and Hiroshi Shimizu
Japan experienced a transformational phase of technological development during the late nineteenth and early twentieth centuries. We argue that an important, but so far neglected, factor was a developing market for innovation and a patent attorney system that was... View Details
Nicholas, Tom, and Hiroshi Shimizu. "Intermediary Functions and the Market for Innovation in Meiji and Taisho Japan." Business History Review 87, no. 1 (Spring 2013): 121–150.
- Web
Online Entrepreneurial Marketing Course | HBS Online
Intrapreneurs Small- to Medium-Sized Business Owners Establish your venture’s go-to-market strategy and learn how to evolve it over time to achieve scale. "The Entrepreneurial Marketing course provided... View Details
- 2011
- Teaching Note
Xinxing Ductile Iron Pipes: Transforming the Management Control System in Time of Crisis (TN)
By: Ning Jia, F. Warren McFarlan and Xiaohui Li
Xinxing Ductile Iron Pipes Co. is a Chinese state-owned enterprise (SOE) that manufactures cast pipe products and steel products. The company had grown to become a dominant player in the ductile iron pipe industry, holding more than 40% domestic market share and nearly... View Details
Jia, Ning, F. Warren McFarlan, and Xiaohui Li. "Xinxing Ductile Iron Pipes: Transforming the Management Control System in Time of Crisis (TN)." Tsinghua University Teaching Note, 2011.
- June 2020
- Case
Career Karma: Growth in a Time of Global Uncertainty (A)
By: Laura Huang, Elizabeth Jiang and Brandon Yu
Career Karma is a startup focused on helping individuals looking to transition careers into computer engineering roles or similar fields by preparing them for formal technical training programs, or “coding bootcamps,” that would lead to a successful career pivot upon... View Details
Keywords: Business Ventures; Business Growth and Maturation; Business Plan; Business Startups; Education; Training; Entrepreneurship; Corporate Entrepreneurship; Social Entrepreneurship; Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Marketing Strategy; Organizations; Mission and Purpose; Personal Development and Career; Health Pandemics; Technology Industry; Education Industry; Employment Industry
Huang, Laura, Elizabeth Jiang, and Brandon Yu. "Career Karma: Growth in a Time of Global Uncertainty (A)." Harvard Business School Case 420-121, June 2020.
- 02 Aug 2018
- News
Can Marketing Help Halt the Heroin Epidemic?
advertising and marketing filled with stark depictions of the harsh realities of drug use. On this episode of Skydeck, Langford speaks with associate editor Julia Hanna about how they’ll craft these messages, how effective they can be—and... View Details
- 05 Jul 2006
- Working Paper Summaries
A Survey-Based Procedure for Measuring Uncertainty or Heterogeneous Preferences in Markets
- 2009
- Working Paper
Don't Just Survive - Thrive: Leading Innovation in Good Times and Bad
By: Lynda M. Applegate and J. Bruce Harreld
Battered by contracting markets and frozen credit, many businesses today are fighting for survival. Indeed, the current global financial crisis provides a mandate for restructuring. But survival is not the end goal. In fact, cost cutting and restructuring are simply... View Details
Keywords: Organizational Change and Adaptation; Risk Management; Leading Change; Innovation and Management; Crisis Management; Growth and Development Strategy
Applegate, Lynda M., and J. Bruce Harreld. "Don't Just Survive - Thrive: Leading Innovation in Good Times and Bad." Harvard Business School Working Paper, No. 09-127, April 2009. (Revised May 2009.)
- 23 Jun 2020
- Cold Call Podcast
Is it Time for Big Apple Circus to Fold the Tent?
- 01 Nov 2024
- In Practice
Layoffs Surging in a Strong Economy? Advice for Navigating Uncertain Times
Management Practice in the General Management Unit at HBS. Frances X. Frei and Anne Morriss: Managers, it’s story time The tech sector continues to shed workers after hiring prodigiously during the demand peaks of pandemic living, a shift... View Details
- 2017
- Working Paper
Creating the Market for Organic Wine: Sulfites, Certification, and Green Values
By: Geoffrey Jones and Emily Grandjean
This working paper examines the history of organic wine, which provides a case study of failed category creation. The modern organic wine industry emerged during the 1970s in the United States and Western Europe, but it struggled to gain traction compared to other... View Details
Keywords: Product Launch; Failure; Problems and Challenges; Complexity; Governing Rules, Regulations, and Reforms; Agriculture and Agribusiness Industry; Food and Beverage Industry
Jones, Geoffrey, and Emily Grandjean. "Creating the Market for Organic Wine: Sulfites, Certification, and Green Values." Harvard Business School Working Paper, No. 18-048, December 2017.
- 2007
- Chapter
Legal Origin vs. the Politics of Creditor Rights: Bond Markets in Brazil, 1850-2002
By: Aldo Musacchio
This paper explores the question: Do institutions persist over time and determine current economic outcomes? Specifically, does the adoption or inheritance of a legal tradition in the past determine the subsequent course of institutional and financial development? This... View Details
- 01 Mar 2014
- News
3-Minute Briefing: Frank Blethen (PMD 35, 1978)
SOMETHING NEW happening with the newspaper ownership model. With John Henry, Warren Buffett, and Jeff Bezos, we're starting to get some enlightened buyers. It's the first ray of hope I've seen in a while. The Seattle Times is one of only... View Details
- 20 Jul 2020
- Op-Ed
It's Time for a Bipartisan Health Plan for Employers and Employees
sides will benefit from the control in costs, reduction of Medicare’s costs, and revitalization of the insurance market that this proposal will create. Our proposal charts a bipartisan path. It bolsters the Democratic mandate for... View Details
- Research Summary
The Role of Financial and Information Intermediaries in the Capital Markets
Hutton's research investigates the role of financial analysts and short sellers in the pricing of equity securities. Recently, Hutton examines (with Patricia Dechow and Richard Sloan) the role of sell-side analysts' earnings forecasts in the pricing of common equity... View Details
- 14 May 2001
- Research & Ideas
Are You Managing To a ‘T’? Time To Break With Tradition
benefit companies of almost any size, but they're particularly crucial in large corporations where operating units have been granted considerable autonomy. Although giving business units greater freedom generally increases accountability, spurs innovation, and promotes... View Details
Keywords: by Morten T. Hansen & Bolko Von Oetinger
Don't Just Survive - Thrive: Leading Innovations in Good Times and Bad
Battered by contracting markets and frozen credit, many businesses today are fighting for survival. Indeed, the current global financial crisis provides a mandate for restructuring. But survival is not the end goal. In fact, cost cutting and restructuring are simply... View Details
- 15 Nov 2022
- Op-Ed
Why TikTok Is Beating YouTube for Eyeball Time (It’s Not Just the Dance Videos)
Jax song was charting on Billboard and the CEO of Victoria’s Secret had been drawn into the discussion. “What struck us right away was how fast 'Victoria’s Secret' had spread, at least five times faster than the United Breaks Guitars... View Details
Keywords: by John Deighton and Leora Kornfeld