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  • 18 Apr 2005
  • Research & Ideas

Selling Luxury to Everyone

part of that growth. "It's at that 'not-too-expensive, but it's not cheap' really effective price point," she said. Langer recalled an old industry saw to the effect that "in a recession, a really View Details
Keywords: by Julie Jette; Consumer Products
  • 20 Apr 2011
  • Research & Ideas

Blind Spots: We’re Not as Ethical as We Think

to discuss some of the ideas behind the book. A book excerpt follows. Sean Silverthorne: Why did you write this book, and who should read it? Max Bazerman: Research over the last two decades has documented that good people do bad things... View Details
Keywords: by Sean Silverthorne
  • December 2004 (Revised April 2006)
  • Case

Managing Diversity at Spencer Owens & Co.

By: Robin J. Ely and Ingrid Vargas
Spencer Owens & Co, a disguised consulting firm, focuses on domestic and international economic development. As an extension of the firm's commitment to social justice, 20 years ago, Spencer Owens management introduced an affirmative action hiring and promotion... View Details
Keywords: Working Conditions; Selection and Staffing; Development Economics; Corporate Social Responsibility and Impact; Employees; Diversity; Cross-Cultural and Cross-Border Issues; Consulting Industry
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Ely, Robin J., and Ingrid Vargas. "Managing Diversity at Spencer Owens & Co." Harvard Business School Case 405-048, December 2004. (Revised April 2006.)
  • October 2021 (Revised December 2021)
  • Case

PhonePe: Democratizing Payments in India

By: Michael Chu and Rachna Tahilyani
The co-founders of PhonePe, India’s leading digital payment platform are considering pursuing various growth opportunities in a huge country just entering the digital age. In a highly competitive industry, the founders are keenly aware that making the right choices is... View Details
Keywords: Digital Platform; Digital Banking; Business Strategy; Growth and Development Strategy; Decision Choices and Conditions; Corporate Entrepreneurship; Digital Platforms; Financial Services Industry; Asia; India
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Chu, Michael, and Rachna Tahilyani. "PhonePe: Democratizing Payments in India." Harvard Business School Case 322-053, October 2021. (Revised December 2021.)
  • 2007
  • Working Paper

A Resource Belief-Curse: Oil and Individualism

By: Rafael Di Tella, Juan Dubra and Robert MacCulloch
We study the correlation between a belief concerning individualism and a measure of luck in the US during the period 1983-2004. The measure of beliefs is the answer to a question related to whether the poor should be helped by the government or if they should help... View Details
Keywords: Energy; Price; Policy; Government and Politics; Poverty; Welfare; Energy Industry; United States
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Di Tella, Rafael, Juan Dubra, and Robert MacCulloch. "A Resource Belief-Curse: Oil and Individualism." Harvard Business School Working Paper, No. 08-035, November 2007.
  • 20 Aug 2001
  • Research & Ideas

Making an Ally of Uncle Sam

on at other levels. Understanding these interactions is critical to devising good influence strategies. 5. Linked games. Many influence games also have both value-net and public interest components. A merger, for example, needs government... View Details
Keywords: by Michael Watkins, Mickey Edwards & Usha Thakrar
  • 04 Mar 2002
  • Research & Ideas

Don’t Lose Money With Customers

at the market level, then translate these into strategies at the market segment level. A paper mill's marketing strategy, for instance, might call for selling newsprint to the publishing industry segment and paperboard to the packaging... View Details
Keywords: by Peter K. Jacobs
  • February 1987 (Revised August 1988)
  • Case

Gillette Personal Care Division: Marketing Planning and Control

Bill Ryan, president of the Gillette Co.'s Personal Care Division, is considering changing the division's planning and control system for marketing. White Rain, the division's most recent success, had been launched by taking shortcuts through the system, while other... View Details
Keywords: Marketing; Management Systems; Consumer Products Industry; United States
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Bonoma, Thomas V. "Gillette Personal Care Division: Marketing Planning and Control." Harvard Business School Case 587-099, February 1987. (Revised August 1988.)
  • 2010
  • Chapter

A Resource Belief-Curse: Oil and Individualism

By: Rafael Di Tella, Juan Dubra and Robert MacCulloch
We study the correlation between a belief concerning individualism and a measure of luck in the US during the period 1983-2004. The measure of beliefs is the answer to a question related to whether the poor should be helped by the government or if they should help... View Details
Keywords: History; Natural Environment; Non-Renewable Energy; Values and Beliefs; Price; Poverty; Policy; Economy; United States
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Di Tella, Rafael, Juan Dubra, and Robert MacCulloch. "A Resource Belief-Curse: Oil and Individualism." In The Natural Resources Trap: Private Investment without Public Commitment, edited by William Hogan and Federico Sturzenegger. Cambridge, MA: MIT Press, 2010.
  • 02 Sep 2008
  • Research & Ideas

Indulgence vs. Regret: Investing in Future Memories

We all know the moral of Aesop's fable about the industrious ant and the fun-loving grasshopper: Work now and save for the future, or else regret the consequences. And who hasn't been confronted with a similar dilemma? You know you should... View Details
Keywords: by Julia Hanna
  • January 2025 (Revised June 2025)
  • Case

U.S. Steel: Proposed Acquisition by Nippon Steel

By: Willy Shih
The case setting is the proposed acquisition of U.S. Steel by Nippon Steel, which elicited a great deal of controversy. The purpose of the case is to look at the history of the American steel industry since World War II and understand how the steel minimill operators... View Details
Keywords: Disruptive Innovation; Mergers and Acquisitions; Factories, Labs, and Plants; Business History; Technological Innovation; Business Strategy; Manufacturing Industry; Manufacturing Industry; United States
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Shih, Willy. "U.S. Steel: Proposed Acquisition by Nippon Steel." Harvard Business School Case 625-090, January 2025. (Revised June 2025.)
  • July 2006
  • Background Note

Out of Frame: The Coming Digital Disruption of Hollywood

By: Stephen P. Bradley, Brian DeLacey and Reed Martin
The record opening of the Pirates of the Caribbean: Dead Man's Chest, starring Johnny Depp, had finally provided the industry with incontrovertible proof that it was still possible to draw massive audiences to movie theaters. Grossing $136 million during its opening... View Details
Keywords: Disruption; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Film Entertainment; Revenue; Entertainment and Recreation Industry; United States
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Bradley, Stephen P., Brian DeLacey, and Reed Martin. "Out of Frame: The Coming Digital Disruption of Hollywood." Harvard Business School Background Note 707-418, July 2006.
  • 15 Feb 2000
  • Research & Ideas

The Right Connections

From genome research to e-commerce, new ventures are popping up everywhere, competing for the cash needed to turn them into successful enterprises. But when vying against others in industries where high uncertainty, long development... View Details
Keywords: by Judith A. Ross
  • 21 Mar 2016
  • HBS Case

Can Customer Reviews Be 'Managed?'

influence that the industry is making on providing various levels of inauthentic reviews. When you talk to consumers, most of them say, “I’ve gotten pretty good at selecting which ones are inauthentic and... View Details
Keywords: by Brian Kenny; Advertising; Travel
  • February 12, 2021
  • Article

The Commercial Space Age Is Here

By: Matt Weinzierl and Mehak Sarang
In May of 2020, SpaceX made history as the first private company to send humans into space. This marks not only a tremendous technological achievement, but also the first indication that an entirely new “space-for-space” industry—that is, goods and services designed to... View Details
Keywords: Space Economy; New Markets; Emerging Markets; Opportunities; Entrepreneurship; Commercialization; Aerospace Industry
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Weinzierl, Matt, and Mehak Sarang. "The Commercial Space Age Is Here." Harvard Business Review Digital Articles (February 12, 2021).
  • 2013
  • Working Paper

The Dirty Laundry of Employee Award Programs: Evidence from the Field

By: Timothy Gubler, Ian I. Larkin and Lamar Pierce
Many scholars and practitioners have recently argued that corporate awards are a "free" way to motivate employees. We use field data from an attendance award program implemented at one of five industrial laundry plants to show that awards can carry significant... View Details
Keywords: Motivation and Incentives; Service Delivery; Performance Productivity; Failure; Service Industry
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Gubler, Timothy, Ian I. Larkin, and Lamar Pierce. "The Dirty Laundry of Employee Award Programs: Evidence from the Field." Harvard Business School Working Paper, No. 13-069, February 2013.
  • March 2001
  • Article

Strategy and the Internet

By: M. E. Porter
Many of the pioneers of Internet business, both dot-coms and established companies, have competed in ways that violate nearly every precept of good strategy. Rather than focus on profits, they have chased customers indiscriminately through discounting, channel... View Details
Keywords: Strategy; Online Technology
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Porter, M. E. "Strategy and the Internet." Harvard Business Review 79, no. 3 (March 2001): 62–78.
  • 23 Jan 2012
  • Research & Ideas

Break Your Addiction to Service Heroes

excellence in these areas; designing management systems that help employees to succeed at their jobs; and training their customers. Q: To be a great service company, do you have to be equally good at all of those? A: Frei: We usually... View Details
Keywords: by Deborah Blagg; Service
  • 30 Mar 2015
  • Research & Ideas

Managing the Family Business: Preparing to Sell

companies, and those that do sell generally part with them very reluctantly, given all that selling represents. We sympathize with a family's emotional attachment to its company. But given how fast industries are changing and other... View Details
Keywords: by Jonathan Pellegrin; Food & Beverage; Retail
  • 01 May 2009
  • What Do You Think?

Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?

Summing Up Where are the leaders that can help elephants avoid a stall? Like a good case study, this month's question divided respondents nearly down the middle on the question of whether or not organizations naturally "stall"... View Details
Keywords: by Jim Heskett
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