Publications

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November 2010 (Revised January 2012)
Case

CHS Inc.: Cooperative Leadership in a Global Food Economy

By: Ray A. Goldberg and Matthew Preble

CHS- the largest farm cooperative in the US- was planning its 2020 vision statement and the role the cooperative should play in the food system. View Details

Keywords: Agribusiness; Global Strategy; Goals and Objectives; Cooperative Ownership; Strategic Planning; Agriculture and Agribusiness Industry; United States

1986
Chapter

Consumer Satisfaction with Food Products

By: J. Quelch and S. Ash

February 1995 (Revised January 1996)
Teaching Note

Birds Eye and the U.K. Frozen Food Industry (A) TN

By: David J. Collis

Teaching Note for (9-792-074). View Details

Keywords: Food and Beverage Industry; United Kingdom

November 2016 (Revised March 2018)
Background Note

Note on the Impact of Millennials on the Food System

By: José B. Alvarez, James Weber and Natalie Kindred

In 2016, the millennial generation (those age 19 to 35 in 2016), the largest generation by population in the U.S., was entering its prime home buying, family forming, earning and spending years. This generation was showing different beliefs and behaviors than previous... View Details

Keywords: Millennials; Consumer Packaged Goods; Food; Age; Consumer Behavior; Agribusiness; Demographics; Values and Beliefs; Consumer Products Industry; Agriculture and Agribusiness Industry; Food and Beverage Industry; United States

11 Oct 2015
News

Students favour menu of food industry courses

April 1978
Case

General Foods: Opportunities in the Dog Food Market

Illustrates uses of various sources of market and consumer behavior data, including psychographics, product positioning, and market segmentation decisions for a new dog food product. Based on cases by E.T. Popper and L.S. Ward. View Details

Keywords: Product Positioning; Consumer Behavior; Product Development; Food and Beverage Industry; Food and Beverage Industry

09 May 2018
Research & Ideas

A Simple Way for Restaurant Inspectors to Improve Food Safety

Restaurant inspectors can be the last line of defense between you and moldy bread. (HighLaZ) Simple tweaks to the schedules of food safety inspectors could result in hundreds of thousands of currently... View Details

Keywords: by Carmen Nobel; Food & Beverage; Food & Beverage

2023
Working Paper

Rapport in Organizations: Evidence from Fast Food

By: Achyuta Adhvaryu, Parker Howell, Anant Nyshadham and Jorge Tamayo

Common identity often provides a foundation for workplace rapport. Though gender is perhaps the most frequently studied dimension of identity among workers, little is known about how gender match between managers and their workers might affect team performance. Using... View Details

Keywords: Management; Relationships; Gender; Labor and Management Relations; Organizational Change and Adaptation; Employees; Food and Beverage Industry; Colombia

Read Now

19 Oct 2021
Cold Call Podcast

Should Global Beer Company Molson Coors Dive into the Cannabis Beverages Business?

Keywords: Re: Derek C. M. van Bever

Article

Consumer Satisfaction with Food Products

By: John A. Quelch and Stephen B. Ash

Find at Harvard

16 May 2018
News

Changes in food safety inspectors' schedules could improve the standards

March 2021 (Revised January 2023)
Background Note

The Pandemic's Impact on the U.S. Food System

By: José B. Alvarez and Natalie Kindred

This note is intended not as a comprehensive account but as a starting point for discussion about the impact of the COVID-19 pandemic on the U.S. food system. Written in late 2020, the note describes, in part through the voices of industry leaders, how the pandemic... View Details

Keywords: COVID-19 Pandemic; Agribusiness; Risk and Uncertainty; Risk Management; Leadership; Change Management; Safety; Health; Health Pandemics; Disruption; Adaptation; Supply Chain; Supply Chain Management; Consumer Behavior; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; United States

March 1982
Supplement

General Foods: Food Service Division, Video

By: John P. Kotter

Keywords: Food; Food and Beverage Industry

Find at Harvard

May 2020
Case

Big Boom Beverages: Fight or Flight?

By: Stephen A. Greyser and William Ellet

Four college friends market a beverage that combines ingredients like those in a drink they consumed in college bars. It includes a caffeinated energy drink, malt liquor, and a soft drink flavoring. They launch the business, Big Boom Beverages (BBB), with their own... View Details

Keywords: Alcoholic Beverages; Energy Drinks; Regulation; Entrepreneurship; Ethics; Marketing Communications; Corporate Social Responsibility and Impact; Reputation; Communication Strategy; Decision Making

February 2011 (Revised February 2018)
Case

Greg Mazur and the Purchase of Great Eastern Premium Pet Foods

By: Richard S. Ruback and Royce Yudkoff

Greg Mazur decided to purchase a small business after graduating from the Harvard Business School. The case explores his decision about whether or not he should finalize his deal to purchase Great Eastern Premium Pet Foods, Inc. ("GEPP"). It gives students the... View Details

Keywords: Mergers and Acquisitions; Entrepreneurship; Financing and Loans; Negotiation Deal; Negotiation Preparation; Strategic Planning; Valuation

21 Oct 2014
News

Showdown In The Produce Aisle: Whole Foods Vs. Walmart

October 1988 (Revised November 1988)
Case

NutraSweet Co.: Technology to Tailor-Make Foods

By: Ray A. Goldberg

Keywords: Food; Information Technology; Competitive Strategy; Food and Beverage Industry