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  • 2016
  • Chapter

Luxury Branding Research: New Perspectives and Future Priorities

By: Anat Keinan, Sandrine Crener and Silvia Bellezza
Several major trends have changed the landscape for luxury brands. These shifts include the increasing role of technology (digital and mobile) as well as the use by consumers of alternative signals of status, such as wearing less prominently branded apparel, being less... View Details
Keywords: Luxury; Brands and Branding
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Keinan, Anat, Sandrine Crener, and Silvia Bellezza. "Luxury Branding Research: New Perspectives and Future Priorities." Chap. 2 in Online Luxury Retailing: Leveraging Digital Opportunities: Research, Industry Practice, and Open Questions, 16–33. Philadelphia: Wharton School, Baker Retailing Center, 2016.
  • January 2015 (Revised November 2016)
  • Case

Stella McCartney

By: Anat Keinan and Sandrine Crener
Stella McCartney launched her own fashion house under her name in a partnership with the luxury conglomerate Kering as a 50/50 joint venture in 2001. A lifelong vegetarian, Stella McCartney does not use any leather or fur in her collections, which include women's... View Details
Keywords: Luxury; Luxury Brand; Luxury Fashion; Fashion; Sustainability; Social Corporate Responsibility; Marketing Partnerships; Entrepreneurship; Cause Marketing; Ethical Marketing; Charity Goods; Sustainable Fashion; Ethical Fashion; Designer Brand; Stella McCartney; Brand Positioning; Growth Strategy; Brand Extension; Brand Communication; Kering Group; H&M; Adidas; Product Positioning; Business Conglomerates; Competitive Advantage; Environmental Sustainability; Brands and Branding; Fashion Industry; Apparel and Accessories Industry
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Keinan, Anat, and Sandrine Crener. "Stella McCartney." Harvard Business School Case 515-075, January 2015. (Revised November 2016.)
  • Research Summary

Managing Customer Information

By: Frances X. Frei
After a service offering is implemented, firms routinely collect significant amounts of data, including customer, employee, and firm financial data. However, service firms are not nearly as effective as they could be in taking advantage of these data. This research... View Details
  • July 2008
  • Exercise

Information Use by Managers in Decision Making: A Team Exercise

By: Amy C. Edmondson and Ann Cullen
The purpose of this exercise is to explore the challenges of information collection and analysis. Students will, experientially, gain insights into how information is used and be exposed to a framework for identifying and evaluating information. In addition, the... View Details
Keywords: Competency and Skills; Decision Making; Knowledge Use and Leverage; Managerial Roles; Business Processes; Groups and Teams
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Edmondson, Amy C., and Ann Cullen. "Information Use by Managers in Decision Making: A Team Exercise." Harvard Business School Exercise 609-027, July 2008.
  • Article

Pride to Cooperate: The Consideration of Pride Promotes Cooperation in a Social Dilemma

By: Anna Dorfman, Tal Eyal and Yoella Bereby-Meyer
In social dilemmas, broad collective interests conflict with immediate self-interests. In two studies, we examine the role of pride in guiding cooperative behavior in a social dilemma. We find that the consideration of pride led to more cooperation compared to the... View Details
Keywords: Social Dilemma; Cooperation; Pride; Joy; Social Emotions
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Dorfman, Anna, Tal Eyal, and Yoella Bereby-Meyer. "Pride to Cooperate: The Consideration of Pride Promotes Cooperation in a Social Dilemma." Journal of Experimental Social Psychology 55 (November 2014): 105–109.
  • 2008
  • Text Book

Corporate Information Strategy and Management: Text and Cases

By: Robert D. Austin, Lynda M. Applegate and Deborah Soule
The 8th edition of Corporate Information Strategy and Management: Text and Cases is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information... View Details
Keywords: Decision Making; Management; Business Strategy; Information Technology
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Austin, Robert D., Lynda M. Applegate, and Deborah Soule. Corporate Information Strategy and Management: Text and Cases. 8th ed. McGraw-Hill, 2008.
  • 2008
  • Working Paper

Media versus Special Interests

By: Alexander Dyck, David A. Moss and Luigi Zingales
We argue that profit-maximizing media helps overcome the problem of "rational ignorance" highlighted by Downs (1957) and in so doing makes elected representatives more sensitive to the interests of general voters. By collecting news and combining it with entertainment,... View Details
Keywords: Voting; Government Legislation; Media; Interests; Power and Influence; United States
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Dyck, Alexander, David A. Moss, and Luigi Zingales. "Media versus Special Interests." NBER Working Paper Series, No. 14360, September 2008.
  • October 1986 (Revised November 1989)
  • Case

Becton Dickinson & Co.: VACUTAINER Systems Division

By: Frank V. Cespedes
Concerns negotiations between managers of Becton Dickinson's (BD) VACUTAINER division (which manufactures and sells blood collection products) and managers of a large hospital buying group. Recent changes in the health care industry are the background for the... View Details
Keywords: Distribution; Negotiation Participants; Negotiation Process; Price; Sales; Manufacturing Industry; Medical Devices and Supplies Industry; Health Industry; United States
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Cespedes, Frank V. "Becton Dickinson & Co.: VACUTAINER Systems Division." Harvard Business School Case 587-085, October 1986. (Revised November 1989.)
  • 2020
  • Working Paper

Older People Are Less Pessimistic About the Health Risks of COVID-19

By: Pedro Bordalo, Katherine B. Coffman, Nicola Gennaioli and Andrei Shleifer
A central question for understanding behaviour during the COVID-19 pandemic, at both the individual and collective levels, is how people perceive the health and economic risks they face. We conducted a survey of over 1,500 Americans from May 6–13, 2020, to understand... View Details
Keywords: Health Pandemics; Risk and Uncertainty; Perception; Age
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Bordalo, Pedro, Katherine B. Coffman, Nicola Gennaioli, and Andrei Shleifer. "Older People Are Less Pessimistic About the Health Risks of COVID-19." NBER Working Paper Series, No. 27494, July 2020.
  • September 2015
  • Technical Note

FIELD 2: Situation Analysis

By: Jill Avery
In this note, we present a method, the 5 C's Analysis, for collecting and analyzing information about the internal and external environments that firms face. This analysis will enable you to develop design ideas for a new product or service for your Global Partner that... View Details
Keywords: Design Thinking; Innovation; Market Research; Marketing; Customers
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Avery, Jill. "FIELD 2: Situation Analysis." Harvard Business School Technical Note 316-081, September 2015.
  • March 1987 (Revised July 1996)
  • Case

Kansas City Zephyrs Baseball Club, Inc.

By: Kenneth A. Merchant, Krishna G. Palepu and Joseph P. Mulloy
Describes a dispute between the owners of the major league baseball teams and the players' union about the profitability of the baseball teams. The issue is important because of the ongoing collective bargaining negotiations. A consultant is brought in to decide... View Details
Keywords: State Ownership; Compensation and Benefits; Entrepreneurship; For-Profit Firms; Accounting; Activity Based Costing and Management; Resource Allocation; Cost Accounting; Cost Management; Labor and Management Relations; Financial Management; Sports; Sports Industry; Kansas
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Merchant, Kenneth A., Krishna G. Palepu, and Joseph P. Mulloy. "Kansas City Zephyrs Baseball Club, Inc." Harvard Business School Case 187-088, March 1987. (Revised July 1996.)
  • 1993
  • Book

Coalitions and Collaboration in International Business

By: G. Jones
This volume provides a selection of the most important research on the history of international business collaboration from the nineteenth century until the present day. The selected essays cover the extensve literature on international cartels, other forms of... View Details
Keywords: International Business; Collaboration; Joint Ventures; Trade; Equity; Body of Literature; Relationships; Research
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Jones, G., ed. Coalitions and Collaboration in International Business. Aldershot, England: Edward Elgar Publishing, 1993.
  • 2019
  • Working Paper

Real Exchange Rate Behavior: New Evidence from Matched Retail Goods

By: Alberto Cavallo, Brent Neiman and Roberto Rigobon
We use a dataset containing daily prices for thousands of matched retail products in nine countries to study tradable-goods real exchange rates. Prices were collected from the websites of large multi-channel retailers and then carefully matched into narrowly-defined... View Details
Keywords: Purchasing Power Parity; Online Prices; Real Exchange Rate; Macroeconomics; Currency Exchange Rate; Price; Internet and the Web
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Cavallo, Alberto, Brent Neiman, and Roberto Rigobon. "Real Exchange Rate Behavior: New Evidence from Matched Retail Goods." Harvard Business School Working Paper, No. 20-040, January 2019.
  • March 2017
  • Case

A. Lange & Söhne

By: Stefan Thomke and Daniela Beyersdorfer
The case describes how A. Lange & Söhne became one of world's leading watch companies. Its obsession with quality and innovation were behind its initial rise in the 19th century and, after a 40-year involuntary hiatus under the East German regime, again at the end of... View Details
Keywords: Watches; Operational Excellence; Brand & Product Management; Product Development; Leadership; Growth and Development Strategy; Marketing Strategy; Product Positioning; Brands and Branding; Management; Operations; Production; Innovation and Invention; Price; Business History; Germany
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Thomke, Stefan, and Daniela Beyersdorfer. "A. Lange & Söhne." Harvard Business School Case 617-058, March 2017.
  • November 1999 (Revised February 2000)
  • Case

Granny's Goodies, Inc.

By: Das Narayandas and Katherine B. Korman
The young entrepreneurs of Granny's Goodies, Inc., a corporate gift package specialist, face the challenge of finding ways to create consistent revenue streams and reduce sales costs. Outside of a few long-term contracts, the two founders have had to work very hard for... View Details
Keywords: Budgets and Budgeting; Customer Relationship Management; Entrepreneurship; Cost Management; Marketing Strategy; Product Design; Problems and Challenges; Sales; Segmentation; Service Industry
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Narayandas, Das, and Katherine B. Korman. "Granny's Goodies, Inc." Harvard Business School Case 500-049, November 1999. (Revised February 2000.)
  • October 2021 (Revised May 2023)
  • Case

Project Maji: Pricing Water in Sub-Saharan Africa

By: Elie Ofek, Marco Bertini, Dilyana Karadzhova Botha and Esel Çekin
In July 2021, Sunil Lalvani, founder and CEO of Project Maji, a non-profit social enterprise headquartered in Dubai that had already provided sustainable, clean water solutions to 80,000 people living in rural communities across Ghana and Kenya, was facing an important... View Details
Keywords: Water; Pricing; Nonprofit Organizations; Projects; Price; Decision Making; Social Enterprise; Growth and Development Strategy; Equity; Green Technology; Social and Collaborative Networks; Africa; Dubai
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Ofek, Elie, Marco Bertini, Dilyana Karadzhova Botha, and Esel Çekin. "Project Maji: Pricing Water in Sub-Saharan Africa." Harvard Business School Case 522-043, October 2021. (Revised May 2023.)
  • September 2002 (Revised October 2002)
  • Case

Orient-Express Hotels

By: Frances X. Frei and Corey B. Hajim
Describes how a hotel and leisure company provides high-end service through its distinctive hotels and trains. Provides an opportunity to learn about the company's unusual quality practices and puts into doubt the unquestioned use of well-known practices, such as... View Details
Keywords: Service Operations; Quality; Management; Opportunities; Practice; Programs; Motivation and Incentives; Brands and Branding; Service Industry; Accommodations Industry
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Frei, Frances X., and Corey B. Hajim. "Orient-Express Hotels." Harvard Business School Case 603-024, September 2002. (Revised October 2002.)
  • November 2019 (Revised January 2020)
  • Case

Bayer Crop Science

By: David E. Bell, Damien McLoughlin, Natalie Kindred and James Barnett
In mid-2019, a year after German conglomerate Bayer Group closed its acquisition of U.S.-based seeds giant Monsanto, the leadership of Bayer’s Crop Science division (which absorbed Monsanto) is reflecting on the opportunities ahead. Some observers have questioned... View Details
Keywords: Agribusiness; Research and Development; Innovation and Invention; Innovation Strategy; Mergers and Acquisitions; Consolidation; Customer Value and Value Chain; Change Management; Agriculture and Agribusiness Industry; Technology Industry; United States; Germany
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Bell, David E., Damien McLoughlin, Natalie Kindred, and James Barnett. "Bayer Crop Science." Harvard Business School Case 520-055, November 2019. (Revised January 2020.)
  • June 2025
  • Article

Passive Ownership and Price Informativeness

By: Marco Sammon
I show that passive ownership negatively affects the degree to which stock prices anticipate earnings announcements. Estimates across several research designs imply that the rise in passive ownership over the last 30 years has caused the amount of information... View Details
Keywords: Passive Ownership; ETFs; Market Efficiency; Price; Investment Funds; Stocks; Communication
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Sammon, Marco. "Passive Ownership and Price Informativeness." Management Science 71, no. 6 (June 2025): 4582–4598.
  • August 2021
  • Article

Crowdsourcing Memories: Mixed Methods Research by Cultural Insiders-Epistemological Outsiders

By: Tarun Khanna, Karim R. Lakhani, Shubhangi Bhadada, Nabil Khan, Saba Kohli Davé, Rasim Alam and Meena Hewett
This paper examines the role that the two lead authors’ personal connections played in the research methodology and data collection for the Partition Stories Project—a mixed-methods approach to revisiting the much-studied historical trauma of the Partition of British... View Details
Keywords: Mixed Methods; Insider-outsiders; Myth Of Informed Objectivity; Hybrid Research; Oral Narratives; Research; Analysis; India
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Khanna, Tarun, Karim R. Lakhani, Shubhangi Bhadada, Nabil Khan, Saba Kohli Davé, Rasim Alam, and Meena Hewett. "Crowdsourcing Memories: Mixed Methods Research by Cultural Insiders-Epistemological Outsiders." Academy of Management Perspectives 35, no. 3 (August 2021): 384–399.
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