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- All HBS Web
(2,525)
- People (20)
- News (715)
- Research (1,046)
- Events (4)
- Multimedia (2)
- Faculty Publications (240)
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- 19 Sep 2023
- HBS Case
How Will the Tech Titans Behind ChatGPT, Bard, and LLaMA Make Money?
on. It will transform the world, but the money isn't made on the thing that enabled the transformation. “The issue is, we normally think of intellectual property as being copyrighted or not copyrighted.” Rand: What role will regulation play, do you think? Wu: I View Details
- 17 Apr 2007
- First Look
First Look: April 17, 2007
who offer innovative products. Buyers who trust their current suppliers are less likely to seek information about the new product and they express less interest in purchasing it. Once the product becomes available, they do in fact make... View Details
Keywords: Martha Lagace
- 08 Oct 2007
- Research & Ideas
Management Education’s Unanswered Questions
paths. He met with HBS Working Knowledge to discuss professionalization and how business schools shape—and have been shaped by—societal forces and values. Martha Lagace: What led you into this analysis? Rakesh Khurana: Since I was a graduate student I have been View Details
- Research Summary
Overview
Professor Begenau’s research agenda is directed at better understanding how financial markets work and how they affect the real economy. She uses quantitative analysis to build both prescriptive and descriptive models concerning financial risk in banking, and she also... View Details
- 30 Aug 2011
- First Look
First Look: August 30
customers in the East, emerging markets, and growing interest in health and beauty care among men all over the world. Employing both traditional and innovative marketing techniques, L'Oréal worked to double its customer base to two... View Details
Keywords: Sean Silverthorne
- 31 Oct 2022
- Research & Ideas
Why the Largest Minority Group Faces the Most Hate—and How to Push Back
because it sends you a more concise measure of how likely a minority group is to frighten the majority.” Against a backdrop of interest among companies in racial equity and inclusion, Tabellini’s research offers valuable clues for... View Details
Keywords: by Pamela Reynolds
- 11 Feb 2008
- Research & Ideas
Does Democracy Need a Marketing Manager?
marketing can be used to create a political process that entices consumers (voters) rather than makes them cynical. "We wanted to elevate understanding of the power and importance of marketing as a force for social good," the... View Details
Keywords: by Sean Silverthorne
- 26 Jul 2006
- Research & Ideas
The Strategic Way to Go to Market
network needs to act as a "channel steward" who looks out for the interests of all players and customers. In this interview, Rangan discusses his concept of channel stewards and why companies need them. Q: You note in the book... View Details
Keywords: by Sean Silverthorne
- 03 Oct 2023
- Research Event
Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips
Yeah. Yeah. The [INAUDIBLE] Oprah, why don't you start by talking about how this all came to pass? And why you grew interested in Arthur's work? Winfrey: Well, this all came to pass, and I'm not saying this just because you're here, this... View Details
Keywords: by HBS Staff
- 16 Jul 2018
- Research & Ideas
Kids of Working Moms Grow into Happy Adults
important.” “As we gradually understand that our children aren’t suffering, I hope the guilt will go away” This isn’t about raising happier kids, she continues. “When women choose to work, it’s a financial and personal choice. Women... View Details
Keywords: by Dina Gerdeman
- 29 Nov 2006
- Research & Ideas
Rich or Royal: What Do Founders Want?
successful approach seems to be that the entrepreneur step back to really understand what his or her true motivation is, Rich or King, and then to recurringly make decisions consistent with that motivation. This may reduce the chances of... View Details
- 17 Feb 2020
- Sharpening Your Skills
How Entrepreneurs Can Find the Right Problem to Solve
As an entrepreneur, how confident are you that you fully understand your customer’s pain points or their job to be done? Entrepreneurs I first meet tend to start selling me on their solution before explaining the problem they are trying... View Details
Keywords: by Julia Austin
- Teaching Interest
Design of Field Research Methods (DFRM)
Field research involves collecting original data (qualitative and/or quantitative) in field sites. This course combines informal lecture and discussion with practical exercises to build specific skills for conducting field research in organizations. Readings include... View Details
- 11 Apr 2023
- Op-Ed
The First 90 Hours: What New CEOs Should—and Shouldn't—Do to Set the Right Tone
be lobbying directors to turn against you by saying you “seem very smart but just don’t understand us.” Warn the directors in advance that these complaints will be coming, ask them not to engage with the complainers, and regardless, make... View Details
Keywords: by John Quelch
- 03 Nov 2008
- HBS Case
Economics of the Ethanol Business
falling ethanol prices, and land scarcity. With all of these factors as a backdrop, students analyze several options the MME members must consider: They can pursue a plan (initiated in 2005) to double the plant's size. Utlaut, however, is worried: Not all of the... View Details
- 2015
- Working Paper
Corporate Sponsorship in Culture—A Case of Partnership in Relationship Building and Collaborative Marketing by a Global Financial Institution and a Major Art Museum
By: Ragnar Lund and Stephen A. Greyser
Purpose: This paper examines cultural sponsorship from a partnership and relationship marketing perspective. It studies a case of how a partnership between two international institutions, a bank and a museum, adds value to both in terms of interaction with... View Details
Lund, Ragnar, and Stephen A. Greyser. "Corporate Sponsorship in Culture—A Case of Partnership in Relationship Building and Collaborative Marketing by a Global Financial Institution and a Major Art Museum." Harvard Business School Working Paper, No. 16-041, October 2015.
- Research Summary
Overview
By: Andy Wu
How can technology entrepreneurs build competitive advantage from the ground up? Professor Andy Wu conducts scholarly research and develops course materials that document how technology entrepreneurs can (1) organize for innovation to create new market opportunities... View Details
Keywords: Strategy; Entrepreneurship; Venture Capital; Growth Management; Organizational Design; Organizational Structure; Technology Platform; Technological Innovation; Information Technology Industry; Retail Industry; Pharmaceutical Industry; Video Game Industry; Media and Broadcasting Industry; United States; China; Southeast Asia; South Asia
- 17 Sep 2007
- Research & Ideas
Broadband: Remaking the Advertising Industry
Historians have the wisdom granted by time. But for researchers trying to understand current events, especially in the helter-skelter Internet age, the world can change completely before the digital ink dries on the manuscript. That... View Details
- Fall 2024
- Article
The Credit Rating Agency Market in Africa: Landscape and Future Research Directions
By: Saveshen Pillay and Anywhere Sikochi
We explore the role of credit ratings in global markets and highlight potential opportunities for research on the African credit rating agency market. We trace the evolution of credit ratings and conduct a comprehensive literature review of existing studies globally... View Details
Keywords: Credit Rating; Credit Rating Agencies; Credit; Conflict of Interests; Governing Rules, Regulations, and Reforms; Financial Markets; Africa
Pillay, Saveshen, and Anywhere Sikochi. "The Credit Rating Agency Market in Africa: Landscape and Future Research Directions." Journal of Financial Reporting 9, no. 2 (Fall 2024): 103–122.
- 16 Nov 2016
- Research & Ideas
Turning One Thousand Customers into One Million
more drivers. It created a model to understand and identify factors that caused individuals to be interested in signing up to be a Uber driver. Were they part-time workers? Did they own a car? Were they in... View Details