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Show Results For
- All HBS Web
(296)
- People (4)
- News (64)
- Research (200)
- Events (1)
- Multimedia (1)
- Faculty Publications (148)
- Profile
Jackie Burgos
desire to see more diverse characters and story lines on Television. At HBS, the Career Services office has been especially supportive of Jackie’s ambition to further continue her success in the Media and Entertainment industry. “I use... View Details
- 01 Sep 2004
- News
Joe Toplyn (MBA 1979)
For over twenty years, Boston native Joe Toplyn has written and produced television comedy. His credits include Late Night with David Letterman, for which he won four Emmy Awards; The Tonight Show with Jay Leno; The Late Show with David... View Details
- 10 Nov 2008
- Research Event
Social Media Leads the Future of Technology
buying?" Tv And The Internet Pressure has been building for a merging of television and the Internet, said Intel's Eric Kim. Consumers now expect Internet service everywhere, with implications for View Details
Keywords: by Martha Lagace
- 01 Sep 2003
- News
Going Down Easy
show (Sundays at 4:30 p.m.) shuns an “overheated” approach. “It doesn’t constantly remind people what a good idea it is to be watching this television show.” View Details
- 01 Sep 2003
- News
These Are the Good Old Days
highest-ranking woman in the AOL Time Warner organization — oversees more than 130 popular magazines, including the company’s high-circulation weeklies Time, Sports Illustrated, People, and Entertainment Weekly, along with well-known... View Details
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
marketing his work, sometimes investing his own money in outlets such as television commercials and billboards that are more frequently used for fast food than books. Whatever the genre (he has also published romance novels, science... View Details
- 28 Apr 2014
- Research & Ideas
Football Stars Debate ‘The Social Capital of the Savvy Athlete’
Nobody understands the power of Twitter better than Seattle Seahawks cornerback Richard Sherman. In a now-infamous television interview in January after a National Football League playoff game, Sherman briefly ranted against rival Michael... View Details
- 01 Dec 2004
- News
Getting Personal
the airline JetBlue, for example: It has no meals and no round-trip airfares, but it does have leather seats and personal entertainment centers that delight and surprise its passengers. JetBlue’s unique combination of features is what... View Details
- 01 Dec 2013
- News
Faster, Bigger, Stronger: Supersizing the NFL
Nickelodeon and Univision. "We know," O'Reilly observes, "that other entertainment and sports interests are competing for these groups and that we can never rest on our laurels." Innovation can mean basics like reducing parking and... View Details
- 31 Jan 2005
- Research & Ideas
Rethinking Marketing’s Conventional Wisdom
attributes. You see that with the success of the airline JetBlue, for example: It has no meals and no round-trip airfares, but it does have leather seats and personal entertainment centers that delight and surprise its passengers.... View Details
- 01 Mar 2017
- News
Lego Stays on Script
approach, in essence, was true to the spirit of Lego’s brand. According to Moynihan, there’s a reason for all of those figures that Lin asked (and was granted permission) to play with in his movie, from Wonder Woman to C-3PO: “Given the way the media and View Details
Keywords: Julia Hanna
- 01 Mar 2006
- News
The Producers
who volunteers to teach dance in the New York City public schools. “I want to make movies that are entertaining and commercially successful but also have the potential to change someone’s outlook on life and make a difference in a good... View Details
- 14 May 2013
- First Look
First Look: May 14
entertainment: building a business around blockbuster products-the movies, television shows, songs, and books that are hugely expensive to produce and market-is the surest path to long-term success. Along the way, I reveal why View Details
Keywords: Sean Silverthorne
- 29 Jan 2014
- Research & Ideas
Super Bowl Ads for Multitaskers
Are you sure you have everything you need to watch the Super Bowl this weekend? Beer? Check. Nachos? Check. Friends? Check. What about your smartphone, tablet, or laptop? When most people sit down to watch the "big game" this Sunday, the View Details
- 01 Mar 2011
- News
Local Hero
he increasingly saw sports as a subset of the entertainment industry, and in 1983 he left the Giants to study at HBS to prepare for a career in that broader arena. After a summer internship with Columbia Pictures, Baer’s first post-HBS... View Details
- 01 Dec 2006
- News
One-on-One with Jeff Hicks
crashes. All we did was bring the entertainment level of television and movies to the issue of safety, which is a tough story to tell in a compelling way. Those commercials have really helped people take... View Details
- 01 Sep 2017
- News
The Biggest Industry You’ve Never Heard Of
watched quietly as the finalists defended earth from pixelated aliens on their television screens. “‘Fweep, fweep, fweep,’ went the lasers. ’Krch, krch, krch,’ went the doomed invaders,” the Associated Press reported from one of the... View Details
- Web
Meet the Team | Information Technology
Chobani. Before joining HBS, she ran a successful video production and media management company for many years, serving a range of corporate, nonprofit, and educational clients. Ruth also has a background in journalism, having served as a reporter and anchor for a... View Details
- 15 Nov 2011
- News
750 World Wonders and counting
bright blue feet,” he says. “It’s the one place on earth where you feel like you’ve travelled back one million years in a time machine.” Main Wilson attributes his energy and inspiration to his father, Dennis Main Wilson, a well-known radio and View Details
- 15 Mar 2021
- Blog Post
Be Unapologetically Yourself: Interview with Singer-Songwriter and Banking Strategist Andrea Mendoza
getting to know one of her classmates, Mendoza offered a fun fact about herself; she had made it to the finals of a televised singing competition. Mendoza shared this “off resume” fact not imagining it would be one her classmate would... View Details