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  • 26 Jun 2018
  • First Look

New Research and Ideas, June 26, 2018

forthcoming Strategic Management Journal Competing with Complementors: An Empirical Look at Amazon.com By: Zhu, Feng, and Qihong Liu Abstract—Platform owners sometimes enter complementors' product spaces to compete against them directly.... View Details
Keywords: Dina Gerdeman
  • 14 Mar 2017
  • First Look

First Look at New Research, March 14

the chances of meaningful behavior change. The results were clear: Merely liking a brand neither increases purchasing nor spurs friends to purchase more. Supporting likes with branded content, however, can prompt meaningful View Details
Keywords: Sean Silverthorne
  • 15 Feb 2011
  • First Look

First Look: Feb. 15

trends. Happiness Adaptation to Income and to Status in an Individual Panel Authors:Rafael Di Tella and Robert MacCulloch Publication:Journal of Economic Behavior and Organization (forthcoming) Abstract We study adaptation to income and... View Details
Keywords: Sean Silverthorne
  • 22 Nov 2011
  • First Look

First Look: November 22

http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1416935 Ethical Discrepancy: Changing Our Attitudes to Resolve Moral Dissonance Authors:L.L. Shu, F. Gino, and M.H. Bazerman Publication:In Behavioral Business Ethics: Shaping an Emerging... View Details
Keywords: Sean Silverthorne
  • 16 Mar 2020
  • Research & Ideas

How the Coronavirus Is Already Rewriting the Future of Business

to the challenge. Think of it as a new strategic initiative facing huge execution challenges. These require senior management to get the best information they can about barriers to execution, and it requires trust and commitment. That... View Details
Keywords: by Dina Gerdeman
  • 15 Nov 2011
  • First Look

First Look: November 15

where a firm monetizes its product through sponsors rather than setting prices to its customer base. We analyze strategic interactions between an innovative entrant and an incumbent where the incumbent may imitate the entrant's business... View Details
Keywords: Sean Silverthorne
  • 12 Mar 2013
  • First Look

First Look: March 12

adoption? Various barriers to uptake and methods to overcome these challenges are explored, with broad implications for technology adoption and health policy. A particular emphasis is placed on the role of behavioral preferences. Purchase... View Details
Keywords: Sean Silverthorne
  • March 2025
  • Article

Does Communicating Measurable Diversity Goals Attract or Repel Historically Marginalized Job Applicants? Evidence from the Lab and Field

By: Erika L. Kirgios, Ike Silver and Edward H. Chang
Many organizations struggle to attract a demographically diverse workforce. How does adding a measurable goal to a public diversity commitment—for example, “We care about diversity” versus “We care about diversity and plan to hire at least one woman or racial minority... View Details
Keywords: Selection and Staffing; Recruitment; Diversity; Goals and Objectives; Communication Intention and Meaning; Behavior
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  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

Imagine a future in which a smart marketing machine can predict the needs and habits of individual consumers and the dynamics of competitors across industries and markets. This device would collect data to answer strategic questions,... View Details
Keywords: by Kristen Senz
  • 02 Aug 2016
  • First Look

August 2, 2016

forthcoming Organizational Behavior and Human Decision Processes Don't Stop Believing: Rituals Improve Performance by Decreasing Anxiety By: Brooks, Alison Wood, Julianna Schroeder, Jane Risen, Francesca Gino, Adam D. Galinsky, Michael I.... View Details
Keywords: Sean Silverthorne
  • 14 Jul 2003
  • Research & Ideas

Understaffed and Overworked: What Now?

conversations with their bosses, notes Thomas DeLong, who teaches organizational behavior at Harvard Business School. "I'm amazed that although organizations are willing to set metrics for success in difficult times, so few... View Details
Keywords: by Paul Michelman
  • 21 Aug 2019
  • Research & Ideas

What Machine Learning Teaches Us about CEO Leadership Style

Operations Management Unit. “We are now able to work on all these rich new sources of visual data.” In a forthcoming paper in the Strategic Management Journal, Machine Learning Approaches to Facial and Text Analysis: Discovering CEO Oral... View Details
Keywords: by Michael Blanding
  • 22 May 2018
  • First Look

New Research and Ideas, May 22, 2018

improved girls’ outcomes by moving households’ human capital investments closer to the efficient frontier. This is consistent with an incomplete contracting model, where negotiation allows daughters to strategically cooperate with... View Details
Keywords: Dina Gerdeman
  • January 2019
  • Case

Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case

By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased... View Details
Keywords: Brand Equity; Marketing; Market Research; Qualitative Research; Marketing Communication; Customer Satisfaction; Brands and Branding; Consumer Behavior; Marketing Communications; Marketing Strategy; Food and Beverage Industry; United States; North America; Italy
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  • 08 Oct 2018
  • Research & Ideas

Knowing What Your Boss Earns Can Make You Work Harder

employers, underscoring how changing the salary of one worker can affect the behavior of other employees. “These externalities can have important implications for the provision of incentives within the firm and for pay transparency,” the... View Details
Keywords: by Rachel Layne
  • April 2020 (Revised January 2022)
  • Case

Uber: Competing Globally

By: Alexander J. MacKay, Amram Migdal and John Masko
This case describes Uber’s global market entry strategy and responses by regulators and local competitors. It details Uber’s entry into New York City (New York), Bogotá (Colombia), Delhi (India), Shanghai (China), Accra (Ghana), and London (United Kingdom). In each... View Details
Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Globalization; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development Strategy; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation; Transportation Networks; Transportation Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai Shi; Shanghai; India; New Delhi; Europe; United Kingdom; England; London; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia
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  • 07 Jan 2019
  • Research & Ideas

The Better Way to Forecast the Future

different fields,” says Grushka-Cockayne, whose research is on data science, forecasting, project management, and behavioral decision-making. “Our work is focused on using crowds for prediction and for forecasting something that is... View Details
Keywords: by Roberta Holland; Air Transportation; Transportation
  • 20 Nov 2012
  • First Look

First Look: November 20

Carney Abstract This experiment tested whether changing one's nonverbal behavior prior to an important social evaluation could improve performance on the evaluated task. Participants adopted expansive, open (high-power) poses or... View Details
Keywords: Sean Silverthorne
  • 18 Jul 2011
  • Research & Ideas

Looking in the Mirror: Questions Every Leader Must Ask

give you fabulous strategic recommendations," he says. "Looking to up-and-comers is not only quite effective in getting great strategic advice but also in motivating these future leaders." Do... View Details
Keywords: by Carmen Nobel
  • 09 Aug 2016
  • First Look

August 9, 2016

forthcoming Organizational Behavior and Human Decision Processes Managing Perceptions of Distress at Work: Reframing Emotion as Passion By: Wolf, Elizabeth Baily, Jooa Julia Lee, Sunita Sah, and Alison Wood Brooks Abstract—Expressing... View Details
Keywords: Sean Silverthorne

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