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Show Results For
- All HBS Web
(16,297)
- People (43)
- News (3,080)
- Research (10,078)
- Events (75)
- Multimedia (253)
- Faculty Publications (8,268)
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- 2009
- Working Paper
Do Friends Influence Purchases in a Social Network?
By: Raghuram Iyengar, Sangman Han and Sunil Gupta
Social networks, such as Facebook and Myspace have witnessed a rapid growth in their membership. Some of these businesses have tried an advertising-based model with very limited success. However, these businesses have not fully explored the power of their members to... View Details
Keywords: Marketing; Network Effects; Sales; Power and Influence; Social and Collaborative Networks; Web Sites; South Korea
Iyengar, Raghuram, Sangman Han, and Sunil Gupta. "Do Friends Influence Purchases in a Social Network?" Harvard Business School Working Paper, No. 09-123, April 2009.
- August 2010 (Revised July 2012)
- Case
Cork'd: Building a Social Network for Wine Lovers
Lindsay Ronga and Gary Vaynerchuk are launching Cork'd, an online social network for wine lovers. Despite Gary's status as a celebrity wine connoisseur, the team faces a significant challenge: several other wine social networks are well established and already have... View Details
Keywords: Entrepreneurship; Product Launch; Network Effects; Market Entry and Exit; Social and Collaborative Networks; Competitive Strategy; Food and Beverage Industry
Coles, Peter. "Cork'd: Building a Social Network for Wine Lovers." Harvard Business School Case 911-026, August 2010. (Revised July 2012.)
- July 2021
- Supplement
Transformative Social Impact: KaBOOM! (B)
Video supplement for HBS Case No. 519-106. View Details
Rangan, V. Kasturi. "Transformative Social Impact: KaBOOM! (B)." Harvard Business School Multimedia/Video Supplement 522-701, July 2021.
- 2006
- Book
Gestión efectiva de emprendimientos sociales
By: James E. Austin, Roberto Gutierrez, Enrique Ogliastri and Ezequiel Reficco
- December 2008
- Article
Fundamental Dimensions of Social Judgment
By: A. Abele, A.J.C. Cuddy, C. Judd and V. Yzerbyt
Abele, A., A.J.C. Cuddy, C. Judd, and V. Yzerbyt. "Fundamental Dimensions of Social Judgment." European Journal of Social Psychology 38, no. 7 (December 2008): 1063–1065.
- June 2011 (Revised June 2012)
- Case
Sephora Direct: Investing in Social Media, Video, and Mobile
By: Elie Ofek and Alison Berkley Wagonfeld
Julie Bornstein, senior vice president of Sephora Direct, is seeking to double her budget for social media and other digital marketing initiatives for 2011. A number of digital efforts implemented in the past two years seem to be bearing fruit and there is a desire to... View Details
Keywords: History; Leadership; Marketing Strategy; Marketing; Emerging Markets; Investment Return; Investment Funds; Budgets and Budgeting
Ofek, Elie, and Alison Berkley Wagonfeld. "Sephora Direct: Investing in Social Media, Video, and Mobile." Harvard Business School Case 511-137, June 2011. (Revised June 2012.)
- 1983
- Book
The Social Psychology of Creativity
By: T. M. Amabile
Keywords: Creativity
Amabile, T. M. The Social Psychology of Creativity. New York: Springer-Verlag, 1983.
- 2014
- Chapter
Corporate Social Responsibility and Multinational Corporations
By: Nien-he Hsieh and Florian Wettstein
A central question that arises from the perspective of global ethics is what standards ought to apply to the activities of multinational corporations (MNCs). This chapter surveys the contemporary theoretical literature on this question. The first section provides... View Details
Keywords: Multinational Corporation; Multinational Firms and Management; Corporate Social Responsibility and Impact; Standards
Hsieh, Nien-he, and Florian Wettstein. "Corporate Social Responsibility and Multinational Corporations." Chap. 19 in The Routledge Handbook of Global Ethics, edited by Darrel Moellendorf and Heather Widdows, 251–266. London: Routledge, 2014.
- Research Summary
Performance Measurement and Accountability in the Social Sector
Professor Ebrahim's research examines the pressures for accountability facing social sector organizations, and their implications for organizational performance. How can nonprofits and social enterprises measure performance in order to achieve better results? This... View Details
- 03 Aug 2009
- Research & Ideas
Corporate Social Responsibility in a Downturn
Kasturi "Kash" Rangan, the Malcolm P. McNair Professor of Marketing at Harvard Business School, argues that corporate social responsibility (CSR) initiatives are more necessary than ever. Rangan says that when carefully planned... View Details
Keywords: by Martha Lagace
- 2004
- Working Paper
Social Enterprise Series No. 31--Corporate Social Entrepreneurship: A New Vision of CSR
By: James Austin, Herman Leonard, Ezequiel Reficco and Jane Wei-Skillern
- June 2010 (Revised August 2010)
- Case
State Grid: Corporate Social Responsibility
By: Christopher Marquis, Nancy Dai, Dongning Yang and Hong Wu
In October 2009, State Grid, the largest utility company in the world, and a pioneer and leader in CSR practices in China, was planning its 2009 CSR Report and long-term CSR implementation. Some of the specific challenges faced at the time include: How could the... View Details
Keywords: Corporate Social Responsibility and Impact; Management Systems; Business and Stakeholder Relations; Corporate Accountability; Behavior; Change Management; Global Range; Employees; Utilities Industry; China
Marquis, Christopher, Nancy Dai, Dongning Yang, and Hong Wu. "State Grid: Corporate Social Responsibility." Harvard Business School Case 410-141, June 2010. (Revised August 2010.)
- May 2024
- Supplement
GameStop: Social Media Finds a Cheat Code (B)
By: Joseph Pacelli and Sarah Mehta
This case accompanies “GameStop: Social Media Finds a Cheat Code (A),” no. 124-005. It provides an update on pertinent events from 2021 to 2023. View Details
Pacelli, Joseph, and Sarah Mehta. "GameStop: Social Media Finds a Cheat Code (B)." Harvard Business School Supplement 124-042, May 2024.
- August 2009 (Revised September 2011)
- Case
Whole Foods: Balancing Social Mission and Growth
By: Christopher Marquis, Marya Besharov and Bobbi Thomason
In 2009, Whole Foods stands at a crossroads. Their incredible growth over the past 25 years has vaulted them into the ranks of the largest US supermarkets and they have arguably led to the widespread acceptance of natural and organic foods in the United States. Yet... View Details
Keywords: Business Model; Leadership; Growth and Development Strategy; Corporate Social Responsibility and Impact; Environmental Sustainability; Food and Beverage Industry; Retail Industry; United States
Marquis, Christopher, Marya Besharov, and Bobbi Thomason. "Whole Foods: Balancing Social Mission and Growth." Harvard Business School Case 410-023, August 2009. (Revised September 2011.)
- November 1994
- Background Note
Social Enterprise: Private Initiatives for the Common Good
Presents a model for understanding how private social-purpose ventures (nonprofit and for-profit) differ from traditional business firms in both their objectives and methods of operation. Identifies six dimensions that are useful for understanding the differences. Also... View Details
Keywords: Social Entrepreneurship
Dees, J. Gregory. "Social Enterprise: Private Initiatives for the Common Good." Harvard Business School Background Note 395-116, November 1994.
- Fall 2021
- Article
The Problem of Social Benefit
By: Frank Nagle
Economists have obsessed over the question of negative externalities, but market arrangements can also generate positive externalities. We should consider how to harness them for public good. View Details
Nagle, Frank. "The Problem of Social Benefit." Stanford Social Innovation Review 19, no. 4 (Fall 2021): 34–39.
- March 2020 (Revised June 2020)
- Case
Social Salary Setting at Spiber
By: Ashley Whillans and John Beshears
Can a “set your own salary” system boost employee happiness and motivation? Spiber made synthetic silk built from proteins mimicking the proteins found in spider silk, the world’s toughest known material by weight. Kazuhide Sekiyama and Junichi Sugahara established... View Details
Keywords: Compensation and Benefits; Motivation and Incentives; Happiness; Negotiation Tactics; Cross-Cultural and Cross-Border Issues; Biotechnology Industry; Japan; United States
Whillans, Ashley, and John Beshears. "Social Salary Setting at Spiber." Harvard Business School Case 920-050, March 2020. (Revised June 2020.)
- September 2020
- Article
Relaxing Household Liquidity Constraints Through Social Security
By: Sylvain Catherine, Max Miller and Natasha Sarin
More than a quarter of working-age households in the United States do not have sufficient savings to cover their expenditures after a month of unemployment. Recent proposals suggest giving workers early access to a small portion of their future Social Security benefits... View Details
Keywords: COVID-19 Pandemic; Personal Finance; Employment; Welfare; Insurance; Government Legislation
Catherine, Sylvain, Max Miller, and Natasha Sarin. "Relaxing Household Liquidity Constraints Through Social Security." Art. 104243. Journal of Public Economics 189 (September 2020).