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Show Results For
- All HBS Web
(15,818)
- People (43)
- News (3,080)
- Research (10,127)
- Events (75)
- Multimedia (253)
- Faculty Publications (8,268)
- 02 Jun 2014
- Research & Ideas
Secrets to a Successful Social Media Strategy
Why are people so drawn to social media? The question long haunted Mikolaj "Misiek" Piskorski and eventually led to his new book, A Social Strategy: How We Profit from Social... View Details
Keywords: by Carmen Nobel
- 2019
- Presentation
Courageous Self Awareness for Social Change
- January 15, 2021
- Article
Social Media Companies Should Self-Regulate. Now
By: Michael A. Cusumano, Annabelle Gawer and David B. Yoffie
We argue that social media firms should ramp up self-regulation of content in 2021. This argument is based on research on numerous industries where firms and/or industry associations devised self-regulatory strategies that successfully limited or forestalled more... View Details
Keywords: Self-regulation; Internet and the Web; Governing Rules, Regulations, and Reforms; Business and Government Relations; Social Media
Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. "Social Media Companies Should Self-Regulate. Now." Harvard Business Review (website) (January 15, 2021).
- 11 Jul 2011
- News
Mutual Benefit: Investing in the Social
- 22 Feb 2011
- News
Invested in Social Change
- 25 Jul 2014
- Video
Managing Social Enterprise: Professor Alnoor Ebrahim
- 13 Jul 2020
- News
Use Your Social Network as a Tool for Social Justice
- 01 Mar 2013
- News
Sizing Up Social Impact
nonprofit leaders today," says Associate Professor Alnoor Ebrahim, a member of the School's General Management Unit and Social Enterprise Initiative who focuses on the challenges of performance management, accountability, and governance... View Details
- Teaching Interest
Transforming Education through Social Entrepreneurship
This course is designed for students who want to understand the central role that education plays in our economy and society and who may want to play an active role (e.g., as entrepreneur, board member, etc.) in shaping the future workforce, bringing about a more... View Details
- August 1983
- Article
The Social Psychology of Creativity: A Componential Conceptualization
By: T. M. Amabile
Considers the definition and assessment of creativity and presents a componential framework for conceptualizing this faculty. Including domain-relevant skills, creativity-relevant skills, and task motivation as a set of necessary and sufficient components of... View Details
Keywords: Theory; Social Psychology; Creativity; Cognition and Thinking; Motivation and Incentives; Personal Characteristics
Amabile, T. M. "The Social Psychology of Creativity: A Componential Conceptualization." Journal of Personality and Social Psychology 45, no. 2 (August 1983): 357–377.
- 14 May 2019
- Video
25 Years of Social Enterprise at HBS
- 21 Mar 2014
- Working Paper Summaries
Speaking of Corporate Social Responsibility
- May 1991 (Revised May 1991)
- Background Note
Focusing the Concept of Social Marketing
Examines those social marketing situations that pose challenges for adoption of conventional marketing principles. In addition to discussing how they differ the note explores underlying reasons and suggests alternate ways of conceptualizing such problems. View Details
Keywords: Social Marketing
Rangan, V. Kasturi. "Focusing the Concept of Social Marketing." Harvard Business School Background Note 591-047, May 1991. (Revised May 1991.)
- 18 Apr 2013
- News
Social Progress: Beyond GDP
- 09 Apr 2010
- News
Marketing's social and economicfunctions
- 10 Jun 2021
- Video
Women in Social Enterprise
- September 2010 (Revised January 2016)
- Case
Grameen Danone Foods Ltd., a Social Business
By: V. Kasturi Rangan and Katharine Lee
Grameen Danone is a joint venture between the Grameen Group (a sister company of Grameen Bank) and Groupe Danone, a $2 billion (revenues) French food company. The company's goal was to provide nutritional yogurt (brand name Shoktidoi) for the nearly 50 million... View Details
Keywords: Business Model; Social Entrepreneurship; Food; Distribution; Supply Chain Management; Corporate Social Responsibility and Impact; Food and Beverage Industry; Bangladesh; France
Rangan, V. Kasturi, and Katharine Lee. "Grameen Danone Foods Ltd., a Social Business." Harvard Business School Case 511-025, September 2010. (Revised January 2016.)
- Article
Relational Reconciliation: Socializing Others Across Demographic Differences
By: Lakshmi Ramarajan and Erin M. Reid
In demographically diverse organizations, employees charged with socializing others—
socialization agents—must navigate a deep tension between the organization’s needs to
integrate individuals into a collective and individuals’ needs for recognition of their
unique... View Details
Ramarajan, Lakshmi, and Erin M. Reid. "Relational Reconciliation: Socializing Others Across Demographic Differences." Academy of Management Journal 63, no. 2 (April 2020): 356–385.
- October 2018
- Article
The Operational Value of Social Media Information
By: Ruomeng Cui, Santiago Gallino, Antonio Moreno and Dennis J. Zhang
While the value of using social media information has been established in multiple business contexts, the field of operations and supply chain management have not yet explored the possibilities it offers in improving firms' operational decisions. This study attempts to... View Details
Cui, Ruomeng, Santiago Gallino, Antonio Moreno, and Dennis J. Zhang. "The Operational Value of Social Media Information." Special Issue on Big Data in Supply Chain Management. Production and Operations Management 27, no. 10 (October 2018): 1749–1774.
- January 2009 (Revised February 2009)
- Case
Grupo Bimbo: Growth and Social Responsibility
By: V. Kasturi Rangan and Regina Garcia-Cuellar
Bimbo, headquartered in Mexico with 2008 sales of $7 billion, was one of the largest bakery companies in the world. Even as it had grown spectacularly in the last several decades, the company had earned a stellar reputation for its corporate social responsibility... View Details
Keywords: Global Strategy; Growth and Development Strategy; Corporate Social Responsibility and Impact; Reputation; Expansion; Food and Beverage Industry; Mexico
Rangan, V. Kasturi, and Regina Garcia-Cuellar. "Grupo Bimbo: Growth and Social Responsibility." Harvard Business School Case 509-025, January 2009. (Revised February 2009.)