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- Faculty Publications (81)
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- All HBS Web (542)
- Faculty Publications (81)
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
exciting. For the other 364 days a year, consumers go out of their way to avoid commercials. Kenny: The case gets into some data about how much brands are spending on advertising, generally speaking. I mean, what does that number look... View Details
- 08 Aug 2017
- First Look
First Look at Research and Ideas, August 8, 2017
data-sharing partnership that provided officials with traffic incident and congestion data. Since 2015, her program had enabled officials in Kentucky and elsewhere to share more reliable traffic information more quickly with drivers. Now, the program that Eisnor and... View Details
Keywords: Sean Silverthorne
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
question: The data and analysis in the latest IPCC report amplified the reality that climate change is widespread, rapidly intensifying, and attributable to human activity. It also signaled both a responsibility and a real opportunity to... View Details
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
own emissions based on their spending data they could be spending less or more in any given month, so people who emit less might pay as little as $10 a month. For instance, students who have lower credit card purchases or people who have... View Details
- 15 Jun 2007
- Research & Ideas
Remembering Alfred Chandler
many different audiences he reached. We all consider him a world-class scholar, a once-in-several-generations writer and researcher. You can't say Alfred D. Chandler without taking a short pause before you speak, a bit like Jacqueline... View Details
Keywords: by Sean Silverthorne
- Web
Entrepreneurial Management Awards & Honors - Faculty & Research
Western Economic Association International Best Economic Inquiry Article Award for “Big Data and Big Cities: The Promises and Limitations of Improved Measures of Urban Life” with Edward L. Glaeser, Michael Luca, and Nikhil Naik (January... View Details
- 03 May 2010
- Research & Ideas
What Is the Future of MBA Education?
initial interviews, however, we kept hearing the same concern: "Thank goodness you folks are doing this. All of us collectively need to take a hard look at the state of business education." Srikant Datar: With that prompting, we expanded our efforts. We collected... View Details
- 01 Sep 2014
- News
Ask the Expert: Byte-Testing Bitcoin
transactions, but if the merchant’s goal is to leverage Bitcoin to reduce transaction fees, then they can get in and out of Bitcoin within a very short period of time, shielding them from the extreme volatility. What type of companies... View Details
- 01 Mar 2018
- News
March 2018 Alumni and Faculty Books
an in-depth analysis of the opportunities and challenges, both traditional and contemporary, of doing business in India. Great Service Made Simple by Frederic B. Sargent (OPM 2) (The Sustainable Service Institute) A short story with... View Details
- 06 Dec 2018
- News
Source Code
data to find patterns and build an algorithm based on that data. But even with the seeming data dominance, the toddler who’s seen a few dogs has an advantage over the algorithm that has seen millions, says... View Details
- Fast Answer
Bloomberg: Investment Management course tips
information in Bloomberg? Real Estate Investment Securities How can I get real estate information in Bloomberg? Short Interest Data How can I find short interest by company in... View Details
- 15 Jan 2008
- First Look
First Look: January 15, 2008
for several days in the future? Most economic models predict that decisions do not systematically differ on such short timescales. We use a novel panel data from an online grocer to conduct analyses... View Details
Keywords: Martha Lagace
- Web
Once in a Lifetime Opportunities | Social Enterprise | Harvard Business School
assessors to conduct face-to-face interviews with low-income customers living in rural, hard-to-reach areas. “Today, we can use mobile technology to conduct short phone interviews or SMS (texting) surveys.” Before Kasia’s arrival, Acumen... View Details
- 25 Mar 2021
- Research & Ideas
Steer Clear of the Blind Spots That Derail Experiments
critical data point and a unique leg up in thinking about the issue. CTrip is one of many companies using experiments to guide decisions, according to Harvard Business School professor Michael Luca. “Executives need to understand when and... View Details
Keywords: by Danielle Kost
- Web
HBS - From The Dean
community. It was also a year when we made significant progress on several important priorities. At a moment when AI took center stage with the advent of ChatGPT, our own digital transformation—exploring how we can leverage data and... View Details
- 01 Mar 2018
- What Do You Think?
Two Decades Later, is the 'New Economy' Finally Here?
physical business trips in 2017. No vehicle required No printer or paper. Most companies have held on to their executive fat so management has something to do. But that is changing.” Kamal Hossain was enthusiastic about the impact on his... View Details
Keywords: by James Heskett
- 06 Oct 2009
- First Look
First Look: October 6
for tax analysis answers this question in the affirmative. Moreover, a plausible parameterization using data on height and wages implies a substantial height tax: a tall person earning $50,000 should pay $4,500 more in tax than a View Details
Keywords: Martha Lagace
- Fast Answer
Building and Sustaining a Successful Enterprise
This short list of databases is commonly used by students of the course for the paper assignment. We may have more useful resources for your specific topics. Please contact Baker Library Services for assistance.... View Details
- 13 May 2013
- Blog Post
Alumni: Where are they now? Featuring Aaron…
activity of change management. We have to change culture and attitudes in order to change the way we acquire talent. Aside from spending 70% of my day between MS Outlook (sending and receiving hundreds of emails a day), MS Excel and PowerPoint (Analyzing and presenting... View Details
- 10 Aug 2016
- Research & Ideas
Prospective Students Steer Clear of Schools Rocked by Scandal
decisions” It’s not good news in other ways. “Having fewer applicants can impact rankings and prestige but may also make it difficult to craft the ideal class, whether it be falling short in enrollment and tuition revenue or enrolling... View Details