Sales Calls - Publications - Faculty & Research

09 Mar 2003
Research & Ideas

Six Keys to Building New Markets by Unleashing Disruptive Innovation

markets, but they can create new growth. The disruption of integrated steel mills by steel minimills demonstrates how low-end disruptors harness what we call asymmetries of motivation. Minimills first took hold in the steel industry in... View Details

Keywords: by Clayton M. Christensen, Michael E. Raynor & Scott D. Anthony

12 Mar 2021
News

My Favorite Case

a fintech unicorn that spans multiple verticals. After another sales record during the 2016 Global Shopping Festival with Alibaba, Ant Financial’s chief strategy officer contemplates the various opportunities and challenges associated... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

11 Aug 2003
Research & Ideas

Why Budgeting Kills Your Company

tool for achieving strategic alignment. How Fixed-performance Contracts Ensure Underperformance At its simplest, a company's budget process consists of each unit producing a sales forecast (assuming it's a profit center) and a capital... View Details

Keywords: by Loren Gary

10 Jan 2012
First Look

First Look: January 10

inspired by the mission of the A.R.T.-to expand the boundaries of theater-hastened a shift in the A.R.T. business model. Her new plans included operating two unique segmented venues, creating and presenting varied content that aimed to be both challenging and popular,... View Details

Keywords: Sean Silverthorne

01 Aug 2001
News

Richard B. Fisher (MBA '62)

investment banking institution had a staff of 110 and annual revenues of about $8 million. Today, the firm has more than 64,000 employees in offices stretching from New York to Beijing. Revenues last year totaled more than $26 billion, the result of a broad position in... View Details

Keywords: Richard B. Fisher; Warren A. Law; Alumni Achievement Award; Finance; Management of Companies and Enterprises; Management

30 Jul 2007
Research & Ideas

Repugnant Markets and How They Get That Way

engage in a voluntary transaction, it must be because they both want to, and it makes them better off. The kinds of things I'm calling repugnant are transactions that some people don't want other people to engage in. Repugnant is... View Details

Keywords: by Martha Lagace

26 Jun 2013
News

How a Trivial Pursuit Became a Significant Case

response north of the border to the 1980 Canadian board game, Trivial Pursuit, which was only just then being introduced in America. Reiss realized that other sorts of trivia games could be big sellers, too. With no introduction or insider connections—in what Reiss... View Details

Keywords: Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Miscellaneous Store Retailers; Retail Trade

Web

Baker Library / Bloomberg Center | About

pealed atop the gate tower of the Danilov Monastery and comprise one of a few sets that survived Stalin’s reign. Bells are known as “singing icons” in the Russian Orthodox Church, calling the people to prayer and serving as daily... View Details

06 Jan 2014
Research & Ideas

Technology Re-Emergence: Creating New Value for Old Innovations

brand of colorful Swatch watches. A portmanteau of "second watch," Swatch essentially introduced the idea of an inexpensive quartz watch as a fashion accessory. The strategy was wildly successful, with sales exceeding 50 million... View Details

Keywords: by Carmen Nobel; Apparel & Accessories; Technology; Consumer Products

06 Jan 2020
Research & Ideas

Motivate Your High Performers to Share Their Knowledge

“People might be intimidated to approach the sales superstar and reveal that they are having problems because of self-image issues,” Stanton says. “And the best salespeople may want to hold on to their information because it gives them... View Details

Keywords: by Michael Blanding

13 Sep 2011
First Look

First Look: September 13

Advertising (DTCA), detailing, and Meetings and Events (M&E). We then propose an alternative choice model specification that relaxes the IPS property-the so-called "flexible substitution" logit (FSL) model. The (random coefficient) FSL model predicts that... View Details

Keywords: Sean Silverthorne

Web

2022 Reunion Presentations - Alumni

critical job we "hire" employers to do for us—make progress in our lives and careers—and how divorced that progress has become from the progression organizations offer. Participants will leave this "working on material" session (as comedians would View Details

12 Dec 2011
HBS Case

HBS Cases: Clocky, the Runaway Alarm Clock

follow-up case, "Nanda Home," which Ofek began teaching this fall, revisits Nanda and her company, Nanda Home, a few years into Clocky's tenure, when sales had begun to flatten. Revenues in 2009 were $990,000, down from $1.5... View Details

Keywords: by Carmen Nobel; Consumer Products

12 Sep 2023
Blog Post

Harvard Climate Entrepreneurs Circle: Taking Climate Solutions from Idea to Action, Faster

and sales advice. He changed the structure of his company and figured out the manufacturing challenges (all in the midst of the pandemic – no small feat). Now Harvard is looking to install one of his chargers on the HBS campus. Here’s how... View Details

11 Apr 2011
Lessons from the Classroom

Teaching a ‘Lean Startup’ Strategy

doing that, and waste a lot of money on sales and marketing trying to sell that wrong product," says Tom Eisenmann, a professor in the Entrepreneurial Management Unit at Harvard Business School. "It takes a lot of time, time... View Details

Keywords: by Carmen Nobel; Technology; Computer

15 Jun 2009
Research & Ideas

GM: What Went Wrong and What’s Next

With very clean emissions, 60 and 70 MPG fuel consumption, and lots of power, diesel compacts would provide stiff competition to hybrids. But GM has just lost its ability to develop small cars with the sale of its Opel subsidiary to... View Details

Keywords: by Staff; Auto

03 Dec 2020
Research & Ideas

Cut Payroll Costs with Transparency, Fairness, and Compassion

significant upfront costs in the form of severance. Pay cuts can be temporary or permanent. The challenge with salary cuts is that your best people, the ones with the most work options, may choose to leave the firm. A study of an inbound View Details

Keywords: by Boris Groysberg and Sarah Abbott

11 Aug 2008
Research & Ideas

Strategy Execution and the Balanced Scorecard

Companies often manage strategy in fits and starts. Though executives may formulate an excellent strategy, it easily fades from memory as the organization tackles day-to-day operations issues, doing what HBS professor Robert S. Kaplan View Details