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- All HBS Web (374)
- Faculty Publications (95)
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- All HBS Web (374)
- Faculty Publications (95)
- 26 Apr 2016
- First Look
April 26
its stores and its supply chain, lower levels of greenhouse gas emissions, safer products for customers and manufacturers, and better treatment of its workers. The company promoted the idea that its size gave it significant influence in... View Details
Keywords: Sean Silverthorne
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
marketplace status quo. Demanding a voice and sometimes a hand in the products they buy, these digitally empowered consumers― “Me’s”―have inverted the traditional power dynamics of retail into metail. To put it simply, your customers are... View Details
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
expressions of gratitude with another positive-valence emotion: excitement. We show that expressing gratitude promotes self-interested behavior compared to expressing excitement or neutral emotion. In Study 4, we find that gratitude... View Details
Keywords: Sean Silverthorne
- 30 May 2017
- First Look
First Look at New Research and Ideas, May 30
Investment Promote Growth? By: Alfaro, Laura Abstract—Among the prominent economic trends in recent decades is the exponential increase in flows of goods and capital driven by technological progress and a falling number of restrictions. A... View Details
Keywords: Sean Silverthorne
- 29 Jul 2013
- News
Opening New Markets for Black South African Winemakers
Selena Cuffe On a trip to South Africa in 2005, Selena Cuffe (MBA 2003) happened across an advertisement promoting the first Soweto Wine Festival. Cuffe, the director of an exchange-student nonprofit, didn't know a lot about wine. Yet the... View Details
- 23 Oct 2019
- News
A Bid for the Future
When Stephen Moret (MBA 2001) first read of Amazon’s search for a second headquarters in the Wall Street Journal, he was certain the newspaper had made a typo. The online retailer couldn’t be talking about creating 50,000 jobs. Moret’s... View Details
- 08 Sep 2015
- First Look
September 8, 2015
high-level positions as less desirable yet equally attainable. In Studies 5–7, when faced with the possibility of receiving a promotion at their current place of employment or obtaining a high-power position after graduating from school,... View Details
Keywords: Carmen Nobel
- 23 Jan 2020
- Research & Ideas
Businesses Need a 'Catalyst' to Make CSR Practices Stick
obvious sector for such an ecosystem, it is not the only area in which an inclusive growth strategy can work, Kaplan says. Palladium helped set up a service supply network for retail and hospitality companies in El Salvador. That country... View Details
Keywords: by Michael Blanding
- 02 Oct 2018
- First Look
New Research and Ideas, October 2, 2018
Xu Abstract—We investigate how dynamic pricing can lead to more product returns in the online retail industry. Using detailed sales data of more than two million transactions from the Indian online retail... View Details
Keywords: Dina Gerdeman
- 08 Mar 2016
- First Look
March 8, 2016
often work directly with the companies they study. I then survey the factors that influence the quality of UGC. Quality is influenced by factors including promotional content, peer effects between contributors, biases of contributors, and... View Details
Keywords: Sean Silverthorne
- 28 Sep 2015
- Research & Ideas
Six Lessons from Mobile Money Ventures in Developing Countries
business strategy 101 for most entrepreneurs, so why have so many mobile money service offerings failed? It’s a question being studied by Rajiv Lal, the Stanley Roth, Sr. Professor of Retailing at Harvard Business School. “You would think... View Details
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
promotional spending (including that directed toward physicians) as a percentage of pharmaceutical sales remains relatively constant over time and thus the growth of DTCA represents a shift in the mix of View Details
Keywords: by Manda Salls
- 17 Apr 2007
- First Look
First Look: April 17, 2007
transforming locally engaged citizens into viewers consuming programming from distant sources. In response to such concerns, many regulatory agencies, including the Federal Communication Commission in the United States, curtail the integration of media markets to View Details
Keywords: Martha Lagace
- Web
Souvenirs & Novelties - The Art of American Advertising
. helped establish brand familiarity by putting up promotional displays . . . and giving away calendars, glasses, and other items bearing company slogans and trademarks,” business historian Walter Friedman explains. 24 For example,... View Details
- 05 Apr 2010
- Research & Ideas
HBS Cases: iPads, Kindles, and the Close of a Chapter in Book Publishing
future? Olson has some thoughts—but no easy answers—to those questions. What About The Customer? E-book pricing is one of the biggest sources of friction. In a recent dustup between Amazon and Macmillan, the online retailer briefly... View Details
- 06 Feb 2018
- First Look
First Look at New Research and Ideas: February 6, 2018
Quasi-Experiment By: Israeli, Ayelet Abstract—This paper investigates a manufacturer’s ability to influence compliance rates among its authorized online retailers by exploiting changes in the Minimum Advertised Price (MAP) policy and in... View Details
- 13 Jul 2010
- First Look
First Look: July 13
radical or not. While greater market share promotes adoption of all types of business process innovations, this effect is outweighed by additional co-invention and coordination costs whenever a technological advance address strategically... View Details
Keywords: Martha Lagace
- 06 Nov 2007
- First Look
First Look: November 6, 2007
patients' families in an ongoing organizational learning process. The two-case series is particularly distinctive in tracking an organizational change initiative for almost a decade and, as such, uncovers and promotes discussion of the... View Details
Keywords: Sean Silverthorne
- 23 Sep 2014
- First Look
First Look: September 23
conduct-that diffuse global standards. But little is known about the conditions under which companies adhere to these standards. We conduct one of the first large-scale comparative studies to determine which international, domestic, civil society, and market... View Details
Keywords: Sean Silverthorne
- 03 Mar 2009
- First Look
First Look: March 3, 2009
and complementary effects across channels to provide sales forecasting, promotion planning, and customer relationship management guidance to multichannel managers. We investigate three contingencies in a sales analysis of a leading U.S.... View Details
Keywords: Martha Lagace