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  • All HBS Web  (1,033)
    • People  (1)
    • News  (207)
    • Research  (648)
    • Events  (1)
  • Faculty Publications  (135)
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  • 08 Sep 2014
  • Research & Ideas

The Strategic Way To Hire a Sales Team

or trainer. Technology is increasing these possibilities via game-like simulations, virtual video environments, and online media that allow more behavioral assessments by more people with less travel and time. The real constraint in many... View Details
Keywords: by Carmen Nobel
  • 28 Feb 2023
  • Research & Ideas

Can Apprenticeships Work in the US? Employers Seeking New Talent Pipelines Take Note

in school with the option to join the company when they graduate, Fuller’s analysis finds that three-quarters of employers wind up happy with their trainees and two-thirds of apprentices go on to college or career. “Employers see a View Details
Keywords: by Michael Blanding
  • 27 Feb 2006
  • Research & Ideas

When Rights of First Refusal Are a Bad Deal

rejects the deal, the landlord is free to offer the property to a third party. But the tenant is still in the game. If the owner and a third party agree on a price below the $100,000 originally offered to the tenant, the tenant has the View Details
Keywords: by Sean Silverthorne; Real Estate; Real Estate; Real Estate
  • 10 Dec 2014
  • Research & Ideas

Minimum Wage Debate Is Really About Social Values

tackles several large questions underlying the issue. April White: When we talk about a minimum wage increase in the United States, what are we really talking about? Matthew Weinzierl: The US federal minimum wage is not very high—it's much lower in View Details
Keywords: by April White; Retail; Manufacturing
  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

needs. The velocity or rate of adaption that firms need to adjust to a new directional reality will depend on customer demand. Industries with decreasing customer demand—offline entertainment, hospitality, real estate, industrial... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • 28 Jun 2022
  • Book

The Moral Enterprise: How Two Companies Profit with Purpose

How can government and business work together in this fractious political moment, when finding solutions to pressing problems like inequality and climate change are more urgent than ever? Rebecca Henderson, Harvard University’s John and Natty McArthur University... View Details
Keywords: by Avery Forman
  • 13 Sep 2010
  • Research & Ideas

The Consumer Appeal of Underdog Branding

purchase intentions and consumers' real choices. “Brand biographies can be used to avoid anticorporate consumer backlash and mitigate the 'curse of success.' ” Because the underdog narrative is an underexplored topic in consumer research,... View Details
Keywords: by Martha Lagace
  • 14 Jun 2010
  • Research & Ideas

The Hard Work of Measuring Social Impact

you're trying to achieve," he states. "That's affected by two things: your theory of change and your operational strategy." A theory of change is an organization's rationale for how its actions will... View Details
Keywords: by Julia Hanna
  • 18 Nov 2002
  • Research & Ideas

Where Morals and Profits Meet: The Corporate Value Shift

of mutuality, or "sponsoring members" that practice an ethic of contribution. But, as a practical matter, they can no longer choose ethical indifference as orthodox corporate theory has long maintained. Q: What about the global... View Details
Keywords: by Carla Tishler
  • 28 Nov 2005
  • Research & Ideas

Unilever: Transformation and Tradition

shareholders. Unilever's historical legacy provided organizational and cultural constraints on the options available. It entered the 1960s with an organization that was so decentralized as to be fragmented. The British and Dutch... View Details
Keywords: by Geoffrey Jones; Consumer Products
  • 06 Mar 2006
  • Research & Ideas

Four Strategies for Making Concessions

Richard E. Walton and Robert B. McKersie's book A Behavioral Theory of Labor Negotiations: An Analysis of a Social Interaction System (ILR Press, 1991). The head of a manufacturing firm was preparing to initiate talks with the leadership... View Details
Keywords: by Deepak Malhotra
  • 11 Aug 2003
  • Research & Ideas

Why Budgeting Kills Your Company

keep a tight rein on costs—but the dynamics of the budgeting process often undermine this effort. "In tough times like these, any significant real cost growth feels imprudent and is hard to justify for most businesses," writes... View Details
Keywords: by Loren Gary
  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

practice. “We propose to step back and ask how we can best integrate machine learning to solve previously untenable marketing problems facing real companies?” Combining man and machine A product of the 11th Triennial Invitational Choice... View Details
Keywords: by Kristen Senz
  • 01 Feb 2010
  • Research & Ideas

The ‘Luxury Prime’: How Luxury Changes People

decision-making to be more "other-oriented." Yet their seemingly "immoral" decisions stem not so much from a real desire to hurt others but more from over self-indulgence. Perhaps besides limiting the size of bonuses,... View Details
Keywords: by Sarah Jane Gilbert
  • 21 Feb 2005
  • Op-Ed

Is Business Management a Profession?

implicated in recent acts of corporate malfeasance—could have become so depraved, this is probably the wrong question. Given that human nature does not change much from age to age, the real issue is the effectiveness of the constraints... View Details
Keywords: by Rakesh Khurana, Nitin Nohria & Daniel Penrice
  • 07 Aug 2013
  • What Do You Think?

Is There Still a Role for Judgment in Decision-Making?

decision theory in which we were advised to construct decision trees, mapping outcomes, attaching values to each one, and estimating probabilities that various combinations of outcomes might occur. Judgment entered into the construction... View Details
Keywords: by James Heskett
  • 23 Oct 2013
  • Research & Ideas

Overcoming Nervous Nelly

people anxious by listening to a short music clip and see how they suffer in mock negotiations, then we can extrapolate the effects of anxiety to the pressures of the real world, where it's likely to have an even more profound... View Details
Keywords: by Michael Blanding
  • 04 Jul 2005
  • What Do You Think?

How Can Business Schools Be Made More Relevant?

difference. . . ." Fernando das Neves Gomes suggests that "If ways are found . . . in the classroom . . . [to address issues such as] how to win real clients, how to deal with competition—then the courses will become closer to... View Details
Keywords: by James Heskett
  • 14 Apr 2022
  • Op-Ed

Let’s Move Forward from COVID—Without Forgetting What We’ve Learned

quickly allows employees to assess their options and find new opportunities within the industry, pivoting to another sector or starting an entrepreneurial venture to find more meaningful work. Two things companies should be doing now:... View Details
Keywords: by Hise O. Gibson and MaShon Wilson
  • 04 Dec 2019
  • Book

Creating the Experimentation Organization

subtle tweaks to everything from varying shades of color to alternative placement of links and menu options for booking properties. It’s part of an innovative culture of experimentation that pervades every aspect of how the company... View Details
Keywords: by Michael Blanding
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