Show Results For
- All HBS Web
(3,577)
- Faculty Publications (287)
Show Results For
- All HBS Web
(3,577)
- Faculty Publications (287)
- November 1987 (Revised August 1989)
- Case
Dorio Printing Co.
- July 1986 (Revised December 1986)
- Case
McGraw-Hill Book Co. (Condensed)
- March 1986 (Revised November 1990)
- Case
Valerie Morgan
- March 1983 (Revised April 1987)
- Teaching Note
McGraw-Hill Book Co.: Micro Computer Resource Center, Teaching Note
- August 1981 (Revised June 1986)
- Case
McGraw-Hill Book Co.: Micro Computer Resource Center
- June 1981 (Revised February 1983)
- Case
West Point: The Cheating Incident (A)
- April 1973
- Case
Gruner & Jahr AG & Co.
- Research Summary
- Research Summary
(formerly Leonard-Barton) Creating and Exploiting Knowledge-Based Assets
- Research Summary
Areas of Interest
Additional Topics: alliances, cognition, conflict, creativity, crisis management, decision-making, electronic... View Details
- Research Summary
Business History
- Research Summary
Capital Markets, Investment, and Competition
- Research Summary
Consumer-Driven Health Care
- Research Summary
Corporate Reputation
- Research Summary
Creativity and Innovation
Starting in 2016, I undertook several new projects on creativity and innovation. The first, a revision of my 1988 componential theory of creativity and innovation, was coauthored with Michael Pratt (Boston College) and published in Research in Organizational... View Details
- Research Summary
Current Research
Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.
Professor John’s work has been published in leading... View Details
- Teaching Interest
Digital Marketing Strategy
When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details
- Research Summary
Entrepreneurial Failure
- Research Summary
Financial Risk Management
- Research Summary