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Publications

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    • Faculty Publications  (297)

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    • All HBS Web  (2,437)
      • Faculty Publications  (297)

      Professor Michael NortonRemove Professor Michael Norton →

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      • 2008
      • Chapter

      I Read Playboy for the Articles: Justifying and Rationalizing Questionable Preferences

      By: Zoe Chance and Michael I. Norton
      When people behave in ways that might appear selfish, prejudiced or perverted, they engage in a host of strategies designed to justify questionable behavior with rational excuses: “I hired my son because he's more qualified”; “I promoted Ashley because she does a... View Details
      Keywords: Decision Choices and Conditions; Ethics; Behavior; Strategy
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      Chance, Zoe, and Michael I. Norton. "I Read Playboy for the Articles: Justifying and Rationalizing Questionable Preferences." In The Interplay of Truth and Deception, edited by M. S. McGlone and M. L. Knapp. Routledge, 2008.
      • Article

      Spending Money on Others Promotes Happiness

      By: Elizabeth W. Dunn, Lara B. Aknin and Michael I. Norton
      Keywords: Money; Happiness
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      Dunn, Elizabeth W., Lara B. Aknin, and Michael I. Norton. "Spending Money on Others Promotes Happiness." Science 319, no. 5870 (March 21, 2008): 1687–1688.
      • 2008
      • Working Paper

      Variance-Seeking for Positive (and Variance-Aversion for Negative) Experiences: Risk-Seeking in the Domain of Gains?

      By: Jolie Mae Martin, Gregory M. Barron and Michael I. Norton
      In contrast to research which has conflated losses with negative experiences and gains with positive experiences, we argue that because reference points are set by memories of extremely good and bad experiences, most outcomes are seen as losses in positive domains and... View Details
      Keywords: Change; Experience and Expertise; Marketing; Research; Risk and Uncertainty; Loss; Perspective
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      Martin, Jolie Mae, Gregory M. Barron, and Michael I. Norton. "Variance-Seeking for Positive (and Variance-Aversion for Negative) Experiences: Risk-Seeking in the Domain of Gains?" Harvard Business School Working Paper, No. 08-070, February 2008.
      • 21 Jan 2008
      • Other Presentation

      Competitiveness as an Engine for Economic Growth: Implications for Saudi Arabia

      By: Michael E. Porter
      This presentation draws on ideas from Professor Porter's articles and books, in particular, The Competitive Advantage of Nations (The Free Press, 1990), "Building the Microeconomic Foundations of Competitiveness," in The Global Competitiveness Report 2006 (World... View Details
      Keywords: Economics; Saudi Arabia
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      Porter, Michael E. "Competitiveness as an Engine for Economic Growth: Implications for Saudi Arabia." Global Competitiveness Forum, Riyadh, Saudi Arabia, January 21, 2008.
      • January 2008
      • Article

      How Actions Create—Not Just Reveal—Preferences

      By: Dan Ariely and Michael I. Norton
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      Ariely, Dan, and Michael I. Norton. "How Actions Create—Not Just Reveal—Preferences." Trends in Cognitive Sciences 12, no. 1 (January 2008): 13–16.
      • 2008
      • Article

      Learning (Not) to Talk About Race: When Older Children Underperform in Social Categorization

      By: Evan P. Apfelbaum, Kristin Pauker, Nalini Ambady, Samuel R. Sommers and Michael I. Norton
      The present research identifies an anomaly in sociocognitive development, whereby younger children (8 and 9 years) outperform their older counterparts (10 and 11 years) in a basic categorization task in which the acknowledgment of racial difference facilitates... View Details
      Keywords: Transition; Age; Race; Society; Cognition and Thinking
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      Apfelbaum, Evan P., Kristin Pauker, Nalini Ambady, Samuel R. Sommers, and Michael I. Norton. "Learning (Not) to Talk About Race: When Older Children Underperform in Social Categorization." Developmental Psychology 44, no. 5 (2008).
      • Article

      Seeing Race and Seeming Racist? Evaluating Strategic Colorblindness in Social Interaction

      By: Evan P. Apfelbaum, Samuel R. Sommers and Michael I. Norton
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      Apfelbaum, Evan P., Samuel R. Sommers, and Michael I. Norton. "Seeing Race and Seeming Racist? Evaluating Strategic Colorblindness in Social Interaction." Journal of Personality and Social Psychology 95, no. 4 (October 2008): 918–932.
      • January 2008
      • Article

      The Five Competitive Forces That Shape Strategy

      By: Michael E. Porter
      This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. In 1979, a young associate professor at Harvard Business School published his first... View Details
      Keywords: Profit; Five Forces Framework; Industry Growth; Industry Structures; Business and Government Relations; Competitive Strategy
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      Porter, Michael E. "The Five Competitive Forces That Shape Strategy." Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008): 78–93.
      • 2007
      • Other Unpublished Work

      Competitiveness at the Crossroads: Choosing the Future Direction of the Russian Economy

      By: Michael E. Porter, Christian H.M. Ketels, Mercedes Delgado and Richard Bryden
      In early 2006, the Center for Strategic Research (CSR) in Moscow commissioned Professor Michael Porter and his team to conduct a review of the existing evidence on Russian competitiveness. The objective of this report is to synthesize, interpret, and draw implications... View Details
      Keywords: Economics; Growth and Development; Russia
      Citation
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      Porter, Michael E., Christian H.M. Ketels, Mercedes Delgado, and Richard Bryden. "Competitiveness at the Crossroads: Choosing the Future Direction of the Russian Economy."
      • December 2007
      • Article

      Psychology and Experimental Economics: A Gap in Abstraction

      By: Dan Ariely and Michael I. Norton
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      Ariely, Dan, and Michael I. Norton. "Psychology and Experimental Economics: A Gap in Abstraction." Current Directions in Psychological Science 16, no. 6 (December 2007): 336–339.
      • 01 Nov 2007
      • Conference Presentation

      Decision Amnesia: Motivated Forgetting of Difficult Choices

      By: Zoe Chance and Michael I. Norton
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      Chance, Zoe, and Michael I. Norton. "Decision Amnesia: Motivated Forgetting of Difficult Choices." Paper presented at the Society for Judgment and Decision Making Annual Meeting, Long Beach, CA, November 01, 2007.
      • 2007
      • Working Paper

      The 'Fees → Savings' Link, or Purchasing Fifty Pounds of Pasta

      By: Michael I. Norton and Leonard Lee
      Many consumers have had the experience of entering discount membership clubs to make a few purchases, only to leave with enough pasta to outlast a nuclear winter. We suggest that the presence of membership fees can lead consumers to infer a "fees → savings" link,... View Details
      Keywords: Price; Profit; Spending; Consumer Behavior; Retail Industry
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      Norton, Michael I., and Leonard Lee. "The 'Fees → Savings' Link, or Purchasing Fifty Pounds of Pasta." Harvard Business School Working Paper, No. 08-029, November 2007.
      • 25 Oct 2007
      • Conference Presentation

      Decision Amnesia: Why Taking Your Time Leads to Forgetting

      By: Zoe Chance and Michael I. Norton
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      Chance, Zoe, and Michael I. Norton. "Decision Amnesia: Why Taking Your Time Leads to Forgetting." Paper presented at the Association for Consumer Research Annual Conference, Memphis, TN, October 25, 2007.
      • September 2007 (Revised March 2009)
      • Exercise

      Pitch Yourself!

      By: Thomas J. Steenburgh and Michael I. Norton
      Helps students develop an elevator pitch for their most important asset—themselves. Before class students are asked to interview a potential employer and to develop preliminary elevator pitches. Once in class, students work through an exercise that helps them refine... View Details
      Keywords: Spoken Communication; Selection and Staffing; Job Interviews; Marketing; Personal Development and Career
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      Steenburgh, Thomas J., and Michael I. Norton. "Pitch Yourself!" Harvard Business School Exercise 508-039, September 2007. (Revised March 2009.)
      • 14 Sep 2007
      • Other Presentation

      Colombian Competitiveness: Moving to the Next Level

      By: Michael E. Porter
      This presentation draws on ideas from Professor Porter’s books and articles, in particular, “Building the Microeconomic Foundations of Prosperity,” in The Global Competitiveness Report 2005-06 (World Economic Forum, 2005); “Clusters and the New Competitive Agenda for... View Details
      Keywords: Economics; Colombia
      Citation
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      Porter, Michael E. "Colombian Competitiveness: Moving to the Next Level." Expogestion, Bogotá, Colombia, September 14, 2007.
      • 7 Jul 2007
      • Other Presentation

      The Competitive Advantage of Nations, States and Regions

      By: Michael E. Porter
      Presentation delivered to the National Council of Professors in Kuala Lumpur, Malaysia. View Details
      Keywords: Economics; Malaysia
      Citation
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      Porter, Michael E. "The Competitive Advantage of Nations, States and Regions." Majlis Profesor Negara, Kuala Lumpur, Malaysia, July 7, 2007.
      • Jun 2007
      • Other Presentation

      Creating a Competitive Rwanda

      By: Michael E. Porter
      This presentation draws on ideas from Professor Porter"s articles and books, in particular, The Competitive Advantage of Nations (The Free Press, 1990), "Building the Microeconomic Foundations of Competitiveness," in The Global Competitiveness Report 2006 (World... View Details
      Keywords: Economics; Rwanda
      Citation
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      Porter, Michael E. "Creating a Competitive Rwanda." Institute for Strategy and Competitiveness, Kigali, Rwanda, June 2007.
      • June 2007
      • Article

      Race-Based Judgments, Race-Neutral Justifications: Experimental Examination of Peremptory Use and the Batson Challenge Procedure

      By: Samuel R. Sommers and Michael I. Norton
      Citation
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      Sommers, Samuel R., and Michael I. Norton. "Race-Based Judgments, Race-Neutral Justifications: Experimental Examination of Peremptory Use and the Batson Challenge Procedure." Law and Human Behavior 31, no. 3 (June 2007): 261–273.
      • 04 May 2007
      • Conference Presentation

      Choice Amnesia: Tough Choice? Fahgeddaboutit!

      By: Zoe Chance and Michael I. Norton
      Citation
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      Chance, Zoe, and Michael I. Norton. "Choice Amnesia: Tough Choice? Fahgeddaboutit!" Paper presented at the Whitebox Advisors Graduate Student Conference, May 04, 2007.
      • April 2007
      • Teaching Note

      Sell Yourself! (TN)

      By: Thomas J. Steenburgh and Michael I. Norton
      Citation
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      Steenburgh, Thomas J., and Michael I. Norton. "Sell Yourself! (TN)." Harvard Business School Teaching Note 507-069, April 2007.
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