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Publications

Publications

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  • All HBS Web  (361)
    • People  (2)
    • News  (80)
    • Research  (252)
    • Events  (1)
  • Faculty Publications  (48)

Show Results For

  • All HBS Web  (361)
    • People  (2)
    • News  (80)
    • Research  (252)
    • Events  (1)
  • Faculty Publications  (48)
← Page 13 of 361 Results →
  • 19 Jul 2011
  • First Look

First Look: July 19

still a "toy for techies," the case is set in 1998 when Internet IPOs were red-hot. Internet Securities provides hard-to-find financial, business, economic, and political information on emerging markets. Information from over... View Details
Keywords: Sean Silverthorne
  • 19 Jan 2022
  • In Practice

7 Trends to Watch in 2022

As 2022 gets underway we asked our faculty to highlight some trends worth watching in the coming year. Ariel Stern: A new future for digital health care While 2020 and 2021 were years of rapid innovation and deployment of new health care technologies and delivery... View Details
Keywords: by HBS News
  • 16 Oct 2013
  • Op-Ed

Response to Readers: Combating Climate Change with Nuclear Power and Fracking

to beat coal in India and China in less than 10 years. It will take new ideas to break coal's momentum and to open up the minds of policymakers. This is a time when small teams can often uncover brand new or even forgotten paths to new... View Details
Keywords: by Joe Lassiter; Energy; Utilities
  • 25 Oct 2016
  • First Look

October 25, 2016

insulate consumers from cost sharing, thereby undermining insurers’ ability to influence drug utilization. We study the impact of copay coupons on branded drugs first facing generic entry between 2007 and 2010. To overcome endogeneity... View Details
Keywords: Sean Silverthorne
  • 17 Oct 2006
  • First Look

First Look: October 17, 2006

planning, and analysis role for Over-the-Counter in Venezuela, a fast-growing business in a volatile political and economic environment. Examines whether the skills that made these executives successful are portable from one country or... View Details
Keywords: Sean Silverthorne
  • 17 Aug 2010
  • First Look

First Look: August 17

display promotions away from smaller revenue brands toward larger ones following periods of poor financial performance. This indicates the behavior is determined by parties above brand managers in the firm.... View Details
Keywords: Martha Lagace
  • 12 Dec 2018
  • News

Lesson Plan

on Iraq. For the Japanese in the room, it’s a sobering reminder of how war, and its aftermath, can affect a country and its people for decades. For the American, it indicates a clear need for political change. When her two-year commitment... View Details
Keywords: Julia Hanna; photographed by Chris Sorensen
  • Web

Trade Catalogs - The Art of American Advertising

of “Posting” Brand Name Management A Marketing Revolution “The contents of a catalogue . . . must tell their story in about the same way as the well-posted salesman would orally present the advantages of the goods.” Fowlers Publicity... View Details
  • 05 Jun 2007
  • First Look

First Look: June 5, 2007

brand mix that would be carried. Results from the pilot store (a remodeled hypermarket in Beijing) were encouraging, with revenues and profits up and customers spending more on each visit. The company must decide how quickly to roll out... View Details
Keywords: Martha Lagace
  • 01 Mar 2017
  • News

Alumni and Faculty Books for March 2017

of the most powerful political and economic jobs in the world, this book charts Al-Naimi’s extraordinary rise to power. Dual Transformation: How to Reposition Today’s Business and Create the Future by Scott D. Anthony (MBA 2001), Clark... View Details
  • 10 Apr 2007
  • First Look

First Look: April 10, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=207020 Li Ning-Anything Is Possible Harvard Business School Case 507-024 A leading sporting goods company in China competes aggressively against global brands Nike and Adidas,... View Details
Keywords: Martha Lagace
  • Profile

Marla Malcolm Beck

into a highly-regarded brand and a destination location. Seeking faster growth, Beck recently sold the company to Macy’s for $210 million but it was not an exit strategy. The Becks will continue to run Bluemercury as an independent... View Details
  • 12 Feb 2019
  • First Look

New Research and Ideas, February 12, 2019

the current review integrates multiple streams of research relevant to brokerage and brokering—including those on structural holes, organizational innovation, boundary spanning, social and political skill, workplace gossip, third-party... View Details
Keywords: Dina Gerdeman
  • 15 Dec 2015
  • News

The Year in Ideas 2015

large food brands have earned accolades for recent decisions to eliminate GMOs from their supply chain. It was into this market that Haven Baker (MBA 2009), Simplot’s VP of plant sciences, launched the first direct-to-consumer produce... View Details
Keywords: Julia Hanna, Christine Lejeune, Dan Morrell, and April White
  • Web

Impact Stories - Business & Environment

policies, customer preferences, pure economics, and a whole slew of technology developments are shaping the industry." Carter Roberts MBA 1988 | The Business of Perspective “A combination of political courage, technological innovation,... View Details
  • 01 Sep 2005
  • News

London Forum Highlights the Best of HBS

globalized, it’s been Americanized.” If you wanted to build a global brand or service, you had to dominate the U.S. market, he explained. That is rapidly changing with the rise of multinationals in China, India, and even Korea.... View Details
Keywords: Roger Thompson; Business Schools & Computer & Management Training; Educational Services
  • 01 Dec 2000
  • News

Latin America's Decade

still wary of Mexico in the wake of a series of economic crises. In addition, he notes, "We now must compete against Internet companies for capital as e-commerce firms attract investors seeking high returns. But I think as our country settles in with new View Details
Keywords: Garry Emmons and Julia Hanna; Latin America; research; infrastructure; Hospitality; Securities, Commodities, and Other Financial Investments; Finance; Management, Scientific, and Technical Consulting Services; Professional Services
  • 12 Aug 2008
  • First Look

First Look: August 12, 2008

2001. In 1990 the German consumer goods company Benkiser began acquiring fragrance and cosmetics brands with the intent of developing a beauty business. These included the long-established, but relatively small, U.S. fragrance company... View Details
Keywords: Sean Silverthorne
  • 01 Apr 1997
  • News

HBS Conferences Explore Range of Issues

regulatory infrastructure. Political corruption, restrictions by China on the free flow of information and opinion, or other official interference could be potential areas of conflict, he said. Organized by the Asian Business Club at HBS... View Details
  • December 2018 (Revised May 2019)
  • Case

Bord Bia: Strategically Growing Irish Exports

By: Jose B. Alvarez, Forest L. Reinhardt and Emer Moloney
Agriculture was Ireland’s largest indigenous industry. Its agri-food sector was export driven, with almost 90% of production exported. Bord Bia was the Irish government agency charged with the promotion, trade development, and marketing of the Irish food, drink, and... View Details
Keywords: Agribusiness; Trends; Disruption; Communication Strategy; Experience and Expertise; Talent and Talent Management; Public Sector; Trade; Education; Food; Geography; Geographic Location; Rural Scope; Corporate Governance; Government Administration; Information; Knowledge Dissemination; Marketing Channels; Brands and Branding; Marketing Communications; Marketing Strategy; Planning; Business and Government Relations; Environmental Sustainability; Public Opinion; Business Strategy; Diversification; Agriculture and Agribusiness Industry; Food and Beverage Industry; Public Administration Industry; Retail Industry; Republic of Ireland; United Kingdom; Europe
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Alvarez, Jose B., Forest L. Reinhardt, and Emer Moloney. "Bord Bia: Strategically Growing Irish Exports." Harvard Business School Case 519-043, December 2018. (Revised May 2019.)
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