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Show Results For
- All HBS Web
(656)
- News (120)
- Research (446)
- Events (6)
- Multimedia (4)
- Faculty Publications (139)
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- 24 Mar 2015
- First Look
First Look: March 24
Search listing. The authors consider implications of these findings for competition policy and for online marketing strategies. Download working paper: http://www.benedelman.org/publications/gfs-2015-03-09.pdf Markets with Price Coherence... View Details
Keywords: Sean Silverthorne
- 11 Sep 2012
- First Look
First Look: September 11
revenues, it was still the biggest CE retailer, but sales were flat and profits had collapsed. Meanwhile, Amazon's sales in Best Buy's categories were growing at more than 50% p.a. and its total sales, at... View Details
Keywords: Sean Silverthorne
- 11 May 2016
- Research & Ideas
Fix This! Why is it so Painful to Buy a New Car?
1989 about service in the auto industry, Ford Motor Co.: Dealer Sales and Service, puts it best: “Nothing much has changed over 25 years. The experience is still generally awful.” Sure, there have been pockets of customer-service... View Details
- 08 Jun 2010
- First Look
First Look: June 8
to accomplish the following: mine your sales data to identify "homerun" products you're missing; reinvent your forecasting and pricing strategies; build end-to-end agility into your supply chain; establish incentives that align... View Details
Keywords: Martha Lagace
- 06 Jan 2014
- Research & Ideas
Technology Re-Emergence: Creating New Value for Old Innovations
brand of colorful Swatch watches. A portmanteau of "second watch," Swatch essentially introduced the idea of an inexpensive quartz watch as a fashion accessory. The strategy was wildly successful, with sales exceeding 50 million... View Details
- 17 Dec 2014
- Research & Ideas
How Our Brain Determines if the Product is Worth the Price
will appear in a forthcoming issue of the Journal of Marketing Research. The research could help retailers and marketers decide when it's best to lead with price, which products work best with that strategy, and how to frame sales... View Details
- 28 Oct 2014
- First Look
First Look: October 28
disproportionately affected the most visited travel sites, reducing use of organic listings sending no-charge traffic to those sites by lowering their prominence and perceived importance, while highlighting paid listings to the same sites. The authors consider the... View Details
Keywords: Carmen Nobel
- 23 Jul 2012
- Research & Ideas
The Power of Conversational Leadership
technology." The book provides a quick overview of the social technology that helps global corporate communication mimic personal conversation: internal blogs (in which leaders share their thoughts and employees have a chance to comment), wikis (which enable... View Details
Keywords: by Carmen Nobel
- 13 Nov 2013
- Research & Ideas
Should Men’s Products Fear a Woman’s Touch?
percent of Porsche-driving television and movie characters have been male. SUVs, however, are commonly associated with women drivers. To gauge the effect of the change among loyal Porsche owners, Avery analyzed online conversations among... View Details
- 23 Nov 2021
- Research & Ideas
The Vinyl Renaissance: Take Those Old Records Off the Shelf
Streaming accounts for about 85 percent of today’s music consumption, but sales of vinyl records have grown steadily over the past decade, owing to their rediscovery by members of Gen Z who view them as a timeless medium that offers... View Details
- 01 May 2017
- Research & Ideas
Bad At Your Job? Maybe It's the Job’s Fault
out that the sales and marketing folks were overtaxed, while the demands were too soft on software engineers. “The tool gave us insight for each job on how to improve it,” he says. Why that job is so hard Prior to developing the View Details
Keywords: by Dina Gerdeman
- 15 Jul 2019
- Book
Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence
researches tax policy, international finance, and corporate finance. The book grew out of his efforts to make finance more accessible through executive education teaching and his online course Leading with Finance. His previous book, The... View Details
Keywords: by Dina Gerdeman
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
When start-up thredUP launched its peer-to-peer online exchange for used children's clothes two and a half years ago, its creators were the latest generation of entrepreneurs competing online as multi-sided... View Details
Keywords: by Julia Hanna
- 06 Mar 2012
- First Look
First Look: March 6
isolate elements that cause people to stop watching and to find ones that keep them engaged. In addition, they make it possible to determine what kinds of ads are most likely to be shared and what types of people are most likely to share them. Here are five big... View Details
Keywords: Sean Silverthorne
- 31 May 2017
- What Do You Think?
Can Amazon Do What Walmart Couldn’t, Stop the 'Wheel of Retailing'?
In 1997, a young entrepreneur visited a class at Harvard Business School taught by my colleague, Len Schlesinger. The class discussed a case based on the visitor’s fledgling online retailing company that had rapidly expanded View Details
- 18 Jun 2018
- Research & Ideas
Warning: Scary Warning Labels Work!
periods as the periods without any labels. The only warning that slowed soda sales were those with graphics and text. The share of sugary drinks purchased in the cafeteria experiment during those periods dropped from 21.4 percent without... View Details
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
Like many business leaders, Donovan Neale-May routinely seeks out information on business innovation and management trends. He reads reports from market analysis firms, white papers from companies in his field, and articles in online... View Details
- 18 Feb 2019
- Book
What’s Really Disrupting Business? It’s Not Technology
models to forge new sales channels, revenue streams, and customer segments. Could you give an example? Teixeira: Incumbents tend to respond to decoupling by gluing back the part of the value chain that was broken. The other alternative is... View Details
- 28 Apr 2022
- Research & Ideas
Can You Buy Creativity in the Gig Economy?
Writers may lament the uncertainties of the digital age, as many turn to online markets to distribute their work with no promises of fame or fortune. But when authors are guaranteed a cut of their own book sales, they tend to work harder... View Details
Keywords: by Pamela Reynolds
- 06 May 2021
- HBS Case
How Four Women Made Miami More Equitable for Startups
As CEO of Caribu, Tuchman set about to expand its online library of books and games and became one of the few Latina founders with a technology-based growth company. Miami native Felecia Hatcher held corporate jobs in technology until the... View Details
Keywords: by Carolyn DiPaolo