New Brand Development - Publications - Faculty & Research

25 Aug 2022
News

Action Plan: Fired Up

“We’re not a brand; we’re a community,” says Traeger Grills President and CEO Jeremy Andrus (MBA 2002). At his Salt Lake City–based barbecue equipment company, and throughout his career, Andrus has made developing company culture an... View Details

Keywords: Deborah Blagg; company culture; barbecue; entertaining; food; marketing; brand

01 Jun 2002
News

Up to the Challenge: Ipsita Dasgupta - Global Perspective, Local Results

copresident of the HBS International Business and Development Club, cochaired Orientation, and acted as a key liaison in negotiations between students and administrators in the adoption of a new pilot... View Details

Keywords: Julia Hanna; development; leadership; social issues; management; technology; Finance; Management, Scientific, and Technical Consulting Services; Professional Services

23 Mar 2015
News

President Obama to Announce New Steps to Attract Foreign Investors and Create Jobs through the Continued Expansion of the SelectUSA Initiative

27 Apr 2015
News

Topping Off the Ruth Mulan Chu Chao Center

Keywords: Chao; Executive Education; campus development; campus construction

01 Sep 2014
News

Groundswells

Education instructional space, Hawes Hall, the first new HBS classroom building in fifty years, opened during the tenure of Kim B. Clark. Clark also oversaw the renovation of Aldrich Hall and the construction of Spangler Center, a View Details

Keywords: George F. Baker III; Read Estate Development

01 Dec 2017
News

2017 in Education: Investing in the Next Generation of Workers

for a successful educational experience in later years. And second, there is a new “culture of completion” in higher education, in which institutions are focusing on improving graduation rates for all students. Smart business leaders... View Details

Keywords: Amy McIntosh (MBA 1984) , associate vice chancellor for academic strategy, The City University of New York

01 Dec 2020
News

In the Zone

its goal.) “Being able to hand over a check to communities outside of New York, and knowing those resources will reach the hands of those most in need, was a very special moment,” he observes. HCZ’s formal support of communities beyond... View Details

Keywords: Julia Hanna; nonprofit management; urban development; leadership; public education; Educational Services

12 Apr 2023
News

Step Change

office on the African continent came in tandem with news the firm would partner with the IT Industry Development Agency over the course of three years to offer startup boot camps for seed-stage companies, a... View Details

Keywords: Julia Hanna; entrepreneurship; women; venture capital; Egypt; developing economies; Finance

07 Apr 2022
News

Giving Back: Consumers Care More About How Companies Donate Than How Much

01 Mar 2023
News

Step Change

use a smartphone better than we do,” Shousha says. The announcement that Enan would lead 500 Global’s first office on the African continent came in tandem with news the firm would partner with the IT Industry View Details

Keywords: Julia Hanna; photographed by Abdelrahman Gabr – Koree; entrepreneurship; women; venture capital; Egypt; developing economies; Finance