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  • All HBS Web  (575)
    • People  (6)
    • News  (121)
    • Research  (268)
    • Multimedia  (1)
  • Faculty Publications  (91)
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  • Web

the Art of American Advertising - Advertising Products

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership View Details
  • Web

Harvard Business School

cell phone and television network business, and started his own phone company. Ed Jones Jr. MBA 1972 In 1973, the Harvard Business Review published Edward Jones's personal account, “What It's Like to Be a Black Manager.” At the time he... View Details
  • 01 Aug 1998
  • News

High Honors

further investments in the newspaper, television, and radio realms, combining them all under the name Landmark in 1967. In 1982, amid considerable skepticism from industry experts, Batten created The Weather Channel, a 24-hour cable View Details
  • February 2020
  • Case

Leading Change in Talent at L'Oréal

By: Lakshmi Ramarajan, Vincent Dessain and Emer Moloney
Jean-Claude Le Grand just stepped into a new role as Executive Vice-President for Human Resources at the global cosmetics company, L’Oréal. He is now responsible for the hiring, development, promotion, and retention of 83,000 employees worldwide. The highly successful... View Details
Keywords: Advertising; Business Headquarters; Business Divisions; Business Organization; Change; Change Management; Transformation; Competency and Skills; Experience and Expertise; Talent and Talent Management; Demographics; Diversity; Gender; Nationality; Multinational Firms and Management; Human Resources; Employees; Recruitment; Retention; Selection and Staffing; Innovation and Management; Jobs and Positions; Employment; Human Capital; Leadership; Leadership Development; Leadership Style; Leading Change; Management Practices and Processes; Marketing; Brands and Branding; Product Marketing; Organizations; Organizational Change and Adaptation; Organizational Structure; Personal Development and Career; Planning; Strategic Planning; Problems and Challenges; Networks; Social Psychology; Attitudes; Power and Influence; Social and Collaborative Networks; Business Strategy; Advertising Industry; Beauty and Cosmetics Industry; Consumer Products Industry; France; Paris
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Ramarajan, Lakshmi, Vincent Dessain, and Emer Moloney. "Leading Change in Talent at L'Oréal." Harvard Business School Case 420-106, February 2020.
  • 11 Feb 2020
  • Sharpening Your Skills

10 Rules Entrepreneurs Need to Know Before Adopting AI

for neural networks increase, as does accessibility to off-the-shelf APIs from big tech and academic institutions that help speed up innovation. Entrepreneurs have also learned the wisdom of targeting AI applications toward specific,... View Details
Keywords: by Rocio Wu
  • 08 Sep 2020
  • Blog Post

2+2 Where Are They Now Spotlight: Ashley Zumwalt-Forbes (MBA 2017)

network-based (fundraising, strategic partnerships, new industry development, etc), and there is no better network to have access to than the HBS alumni network. Additionally, having the “Harvard” brand tied... View Details
  • 23 Jan 2013
  • Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

by facilitating direct connections between multiple types of affiliated customers, which most often leads to network effects. Think of what a shopping mall accomplishes in bringing together a multitude of sellers and buyers who interact... View Details
Keywords: by Julia Hanna
  • 06 Mar 2006
  • Research & Ideas

Winners and Losers at the Olympics

Miller. Here was the number one male skier in the world making it clear to one and all that he just didn't care or worse, was doing his best to do badly. That really hurts. He went from anointed to disjointed. Q: What do you think of the Olympics View Details
Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports
  • 07 Nov 2007
  • Op-Ed

How Marketing Hype Hurt Boeing and Apple

from delayed activation and sluggish email (AT&T's responsibility as the exclusive network provider) to feature shortfalls began to dampen marketplace enthusiasm. The hype had brought forward demand from the Apple afficionistas who... View Details
Keywords: by John Quelch; Aerospace; Consumer Products
  • September 1992 (Revised March 1993)
  • Case

Empresas ICA and the Mexican Road Privatization Program

By: Willis M. Emmons III and Monica Brand
Mexico's largest construction company, Empresas ICA, makes an initial public offering to international equity investors in April 1992 to help fund its participation in an ambitious new private-sector approach to highway development. Under the new program, launched by... View Details
Keywords: Construction; Transportation Networks; Infrastructure; Privatization; Private Equity; Investment; Initial Public Offering; Private Sector; Government and Politics; Policy; Construction Industry; Mexico
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Emmons, Willis M., III, and Monica Brand. "Empresas ICA and the Mexican Road Privatization Program." Harvard Business School Case 793-028, September 1992. (Revised March 1993.)
  • 01 Sep 2009
  • News

Make the Most of HBS Alumni Resources

about the degree you leave with and the incredible network you acquire through your association with HBS. But it can be much more than that. Your alumni status offers you a continuing relationship with the School and ongoing access to... View Details
Keywords: Educational Support Services; Educational Services
  • 07 Jun 2019
  • Book

Are You a Digital Manager?

know it's getting harder. We all need to keep learning and adapting.” We asked Hill, the Wallace Brett Donham Professor of Business Administration, to discuss how managers can work faster, embrace digital transformation to cultivate collaboration within and beyond the... View Details
Keywords: by Martha Lagace
  • Profile

Juan Camargo

in both tech and aesthetics." TARGET THE TASTEMAKERS To reach the cool kids, Camargo and Cadillac partnered with IvyConnect, a members-only social network founded by Philipp Triebel and Beri Meric (both MBA 2010). "Using the... View Details
Keywords: Manufacturing; Technology; Consumer Products
  • 28 Apr 2014
  • Research & Ideas

Football Stars Debate ‘The Social Capital of the Savvy Athlete’

"a sorry receiver," followed by a message for Crabtree: "Don't you ever talk about me!" Twitter members reacted forcefully and en masse, to the point that major news networks published stories with headlines like... View Details
Keywords: by Carmen Nobel; Sports
  • 04 Sep 2019
  • News

Action Plan: A New ’Cue

sketch out Pork & Mindy’s—the fast-casual barbecue brand that will have 65 locations in the West and Midwest by the end of 2019, along with a growing retail line. On that white board Corsello identified three obstacles. Two were... View Details
Keywords: April White
  • 02 Mar 2015
  • Research & Ideas

‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat

associate knowledge with editorials, professional and customer reviews, and ratings systems. Expanding fulfillment networks get products to customers in increasingly shorter time windows, defeating any convenience advantage that category... View Details
Keywords: Re: Rajiv Lal; Retail
  • Career Coach

David Woodman

Managing Director of the Americas for Motive Television, President and co-founder Transformative Content Inc, General Manager Comcast SportsNet New England, Managing Director Sci-Fi Channel Europe, Director of Intl Business Development USA View Details
Keywords: Entertainment / Media; Publishing / Communications / Advertising; Sports
  • Career Coach

Betsy Edwards

working with individuals on all aspects of the job search process and at every stage.  She combines her years of coaching experience and industry expertise with her practical approach and extensive knowledge of HBS networks to help others... View Details
Keywords: Education; Fintech; Financial Services (All); Impact Investing; Financial Services (All); Government; Health Care; Social Enterprise
  • Career Coach

Connie Walsh

team for $5B Staples Brands Group at Staples, Inc. She was responsible for marketing & developing product lines and brands across retail, contract, online and catalogue businesses and for the packaging... View Details
Keywords: Consumer Products; Retail; Social Enterprise; Technology
  • 01 Jun 2008
  • News

Understanding the Digital Frontier

LI AND BERNOFF: Executives can’t afford to turn their backs on social networking. Nothing gives CEOs and marketers instant heartburn more than seeing their hard-won brand equity hijacked by forces beyond their control — too often by... View Details
Keywords: Sean Silverthorne; Management
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