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  • 16 May 2017
  • First Look

First Look at New Ideas and Research, May 16

additional revenue streams and vertical growth capabilities? What about the cohort analysis and data generated from order histories? He motivated the management team to come up with new ideas to put the vast amount of transaction data to use. The case describes... View Details
Keywords: Re: Multiple Faculty
  • 31 Jul 2015
  • Research & Ideas

The Faculty Reader: Who is Reading What This Summer?

Union.” The second book, one I am well into, is my colleague Shoshanna Zuboff’s magisterial The Age of Surveillance Capitalism. This book is one of genius. It provides a sweeping description the rise and impact of business models that are premised on harvesting and... View Details
Keywords: by Carmen Nobel; Information; Publishing
  • 15 May 2012
  • First Look

First Look: May 15

and monetize their sites, all in shadow of a deeply entrenched incumbent. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/912009-PDF-ENG Tequila Mobile SA Hanna Hałaburda, Jerzy Surma, and Aldo SesiaHarvard Business School Case... View Details
Keywords: Carmen Nobel
  • 13 Sep 2011
  • First Look

First Look: September 13

and Competitive Imitation: The Case of Sponsor-Based Business Models Authors:Ramon Casadesus-Masanell and Feng Zhu Abstract We study sponsor-based business model innovations where a firm monetizes its product through sponsors rather than... View Details
Keywords: Sean Silverthorne
  • 02 Mar 2016
  • News

The New Space Race

are parked at all the Walmarts in the world, so hedge funds can [then] long or short the stock without waiting for the quarterly reports. It’s another way to monetize those images.” Balance sheets can take some of the romance out of... View Details
Keywords: Robert S. Benchley
  • 12 Jul 2020
  • Book

The Harvard Business School Faculty Summer Reader 2020

well into, is my colleague Shoshanna Zuboff’s magisterial The Age of Surveillance Capitalism. This book is one of genius. It provides a sweeping description of the rise and impact of business models that are premised on harvesting and View Details
Keywords: by Staff
  • 12 Jul 2016
  • First Look

July 12, 2016

partners? And how could edX monetize its services to recoup Harvard and MIT's investments and reward participating universities? This case presented the history of edX and the online education market as background for a discussion about... View Details
Keywords: Sean Silverthorne
  • 30 Mar 2010
  • First Look

First Look: March 30

stay focused on the company's core competence, i.e., developing superior search solutions and monetizing them through targeted advertising. Another option is to branch into new arenas, for example, build Google into a portal like Yahoo or... View Details
Keywords: Sean Silverthorne
  • 19 May 2014
  • Research & Ideas

Why Companies Should Compete for Your Privacy

information as possible. Both firms monetize consumer information: Google exploits it to generate disclosure revenues, and Microsoft exploits it to personalize its service and sustain high prices. Of course, this affects which consumers... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 24 Sep 2013
  • First Look

First Look: September 24

and Governance at Yahoo! Inc. Yahoo! faces a number of governance and strategic challenges in late 2011 as it tries to compete with rivals such as Google and find ways to monetize its shareholding and business links with Alibaba Group in... View Details
Keywords: Sean Silverthorne
  • 26 Jun 2025
  • News

The Vinyl Revival

think the aha moment for me was I was giving a presentation at Google about the state of the music industry, and to just illustrate the monetization differences, had an infographic up that showed 100 vinyl records is equivalent to about 2... View Details
  • 23 Oct 2018
  • First Look

New Research and Ideas, October 23, 2018

Dora Stern Abstract—This study sheds new light on first- and early-mover advantages. Research on this classic topic often assumes that each firm participates in the entirety of the innovation process and that all firms aim to monetize... View Details
Keywords: Dina Gerdeman
  • 13 Feb 2018
  • First Look

New Research and Ideas, February 13, 2018

startup, two MBAs compare the different profiling, matching, and monetization approaches employed by five incumbent dating services: Coffee Meets Bagel, OKCupid, Jiayuan, Dating Ring, and HurryDate. Purchase this case:... View Details
Keywords: Sean Silverthorne
  • 21 Jun 2011
  • First Look

First Look: June 21

principles include ensuring thickness, alleviating congestion stemming from overuse, addressing asymmetric information, ensuring that it is safe and straightforward for users to participate, and designing monetization strategies that do... View Details
Keywords: Sean Silverthorne
  • 12 May 2009
  • First Look

First Look: May 12, 2009

monetize the value they would create? Would investors see as much potential in BCM as its founders? And how would the company's cash constraints impact the strategy in the current economic environment? Purchase this case:... View Details
Keywords: Martha Lagace
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

concrete level, given that p2p file sharing networks are likely to improve in performance as Internet infrastructure develops, the content industry must make tough choices regarding their revenue models. Moves towards monetizing products... View Details
Keywords: by Sean Silverthorne; Music
  • 05 Feb 2019
  • First Look

New Research and Ideas, February 5, 2019

email address, LinkedIn account, and contact list. Fishbowl has several hundred thousand users and is now looking for ways to monetize the platform. As such, founders Loren Appin and Matt Sunbulli face a mission-critical decision: should... View Details
Keywords: Dina Gerdeman
  • 12 Jun 2018
  • First Look

New Research and Ideas, June 12, 2018

stock calls on the basis of creative data analysis. Now Cowen Inc. had opened a new subsidiary, Kyber, which would attempt to monetize new data science products. Robert Fagin, head of research, had to consider what Kyber’s risks were,... View Details
Keywords: Dina Gerdeman
  • 30 Jul 2024
  • News

Reddit’s Rise

okay with it. So that was kind of how I thought about the personal calculus. But then at the same time, it’s like it’s Reddit, it’s a pillar of the internet. It’s been around since 2005. It has so many users, it had no monetization model.... View Details
  • 25 Sep 2007
  • First Look

First Look: September 25, 2007

the public equity markets for their own funds, and whether they should do the same. They are also pondering how to monetize their own stake in the firm, and whether taking the firm itself public may be a viable option. Purchase this case: View Details
Keywords: Martha Lagace