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- All HBS Web (290)
- Faculty Publications (137)
- 26 Jul 2010
- Research & Ideas
Yes, You Can Raise Prices in a Downturn
including 40 kinds of cheesecake. The average per-person check and return visits per restaurant are an estimated 50 percent higher than the industry average. In the kitchen, a modular menu process (revised every six months) keeps costs... View Details
- 23 Feb 2010
- First Look
First Look: Feb. 23
supplying superior bottleneck components while outsourcing non-bottleneck components. I show that a firm pursuing this strategy will have a higher return on invested capital (ROIC) than competitors with a less modular design. Over time,... View Details
Keywords: Martha Lagace
- 05 Mar 2020
- News
Green Light
“We have to produce 70 percent more calories than we produce today to feed that population.” Addressing a problem with that kind of span requires scaling beyond the 8' x 40' units—and beyond Millis. “The modular unit that’s going into... View Details
- 07 Feb 2012
- First Look
First Look: February 7
hypothesis predicts that these different organizational forms will produce products with distinctly different architectures. Specifically, loosely coupled organizations will develop more modular designs than tightly coupled organizations.... View Details
Keywords: Sean Silverthorne
- 04 Apr 2017
- First Look
First Look at New Research, April 4
platform systems, showing that, in contrast to step processes, this technology rewards the multiplication of options, increasing risk, and modularity. Moreover, given a modular architecture, a platform system can be open, with different... View Details
Keywords: Sean Silverthorne
- 07 Jun 2016
- First Look
June 7, 2016
strategy. Firms can also strategically “break the mirror” in two ways: by implementing modular partitions within their own boundaries or by building relational contracts that support technical interdependency across their boundaries.... View Details
Keywords: Sean Silverthorne
- 28 May 2012
- Research & Ideas
A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy
shipping systems, and felt driven by a moral obligation to remake every facet of the company's ecosystem. The initiative drastically changed how Interface manufactured, distributed, and sold its carpet--including the production of carpet not as entire floor units, but... View Details
Keywords: by Dina Gerdeman
- 18 Sep 2007
- First Look
First Look: September 18, 2007
boundaries and high in their interiors. Several novel implications arise from this work. Among these: Modularizations create new module boundaries, hence new transaction locations where entry and competition can arise. Areas in the task... View Details
Keywords: Martha Lagace
- 28 Oct 2008
- First Look
First Look: October 28, 2008
teams tend to develop products with more modular architectures. Furthermore, the differences between systems are substantial—the pairs we examine vary by a factor of eight, in terms of the potential for a design change to propagate to... View Details
Keywords: Martha Lagace
- 21 Dec 2010
- First Look
First Look: December 21
China. It first considers legal aspects of reverse engineering in strong property rights regimes like the United States as a way of unpacking the legal issues. It considers the importance of tacit or unexposed knowledge, and whether View Details
- 06 Mar 2012
- First Look
First Look: March 6
separated from manufacturing. When modularity is low, product designs can't be clearly specified and design choices affect manufacturing processes in subtle, difficult-to-predict ways (and vice versa). The second is the maturity of the... View Details
Keywords: Sean Silverthorne
- Web
Faculty & Advisors | MBA
software development, where his research reveals the benefits of agile processes and the value of modular designs Elizabeth Christoforetti Elizabeth Bowie Christoforetti is the founding principal at Supernormal, an architecture, urban... View Details
- 12 Feb 2008
- First Look
First Look: February 12, 2007
the thin crossing points of the task network, which correspond to module boundaries. Therefore, transactions are more likely to be located at module boundaries than in their interiors. Several implications arise from this theory. Among these: View Details
Keywords: Martha Lagace
- 10 Mar 2015
- First Look
First Look: March 10
and then go further to consider ways the domain of innovation itself has changed. We suggest that because of fundamental shifts in communication and information processing costs and the increasing modularity of products and services, the... View Details
Keywords: Carmen Nobel
- 26 Apr 2011
- Op-Ed
HBS Faculty Comment on Environmental Issues for Earth Day
Earth Day focuses the world's attention on the both the dangers and opportunities facing the planet. But sustainability and the intersection between business and the environment are issues that need to be addressed all the time, as cities grow, resources diminish, and... View Details
- 16 Sep 2008
- First Look
First Look: September 16, 2008
multi-sided markets. In this paper we argue that there is a fundamental unity in the architecture of platforms. Platform architectures are modularizations of complex systems in which certain components (the platform itself) remain stable,... View Details
- 29 Jul 2008
- First Look
First Look: July 29, 2008
a shift in the perceived boundaries in the value chain. Global Unichip sees itself as a "virtual integrated device manufacturer," a throwback to the vertically integrated model that fell out of favor for most chips. The case offers an opportunity to examine a... View Details
Keywords: Martha Lagace
- 23 Aug 2004
- Research & Ideas
Strategy for Small Fish
focused niche strategy have an ultimate advantage in the creation of novelty. This is partly because a focused new idea can more closely correspond to a new firm than is possible in vertical or modular industry structures: Everything... View Details
Keywords: by Marco Iansiti & Roy Levien
- 10 May 2016
- First Look
May 10, 2016
broadly than operational boundaries, is likely to be a superior strategy. Firms can also strategically “break the mirror” in two ways: by implementing modular partitions within their own boundaries or by building relational contracts that... View Details
Keywords: Carmen Nobel
- 22 Feb 2011
- Research & Ideas
The Most Important Management Trends of the (Still Young) Twenty-First Century
modular architectures, and good stewardship of legacy systems. It rests on multiple, complementary platforms. It requires intellectual property rights to be present, but not too strong. Finally, it requires participants—both users and... View Details
Keywords: by Sean Silverthorne