Mobile Communication Devices - Publications - Faculty & Research

08 Mar 2019
Research & Ideas

Seven Negotiation Lessons from Amazon's HQ Disaster in Queens

thwarting the confident protagonists of an apparently popular project. Actively monitor local currents and cross-currents of opinion. Reportedly, Amazon did not hire a single New Yorker to continuously engage with community groups to... View Details

Keywords: by James K. Sebenius; Real Estate; Construction

16 May 2005
Research & Ideas

Nonprofit Networking: The New Way to Grow

training, independent living skills, and communication skills, to improve services to communities. Peacock told them that Guide Dogs was willing to take on the mobility piece since that was its area of... View Details

Keywords: by Martha Lagace

30 Jan 2018
First Look

January 30, 2018

Physical: Federal Limitations on Regulating Online Marketplaces By: Edelman, Benjamin, and Abbey Stemler Abstract—Online marketplaces have transformed how we shop, travel, and interact with the world. Yet, their unique innovations also present a panoply of challenges... View Details

Keywords: Sean Silverthorne

06 Oct 2020
Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

mobilized to accomplish. Reassess available resources. The relaunch is a time to reexamine information, budgetary resources, and networks that will help the team advance its goals. Understand members’ constraints. A relaunch is an ideal... View Details

Keywords: by Sean Silverthorne

11 Mar 2001
Research & Ideas

Merchants to Multinationals: British Trading Companies in the Nineteenth and Twentieth Centuries

pioneered new industries, from jute manufacture in India and cotton textile manufacture in China, to the oil industry in California."The improvements in transport and communications from the 1870s resulted in opportunities and... View Details

Keywords: by Geoffrey Jones

16 Mar 2020
Research & Ideas

How the Coronavirus Is Already Rewriting the Future of Business

gone. This is an opportunity to learn Slack and Zoom and have a mentor teach you how to use these tools. The second thing is, working remotely is very effective if you can also restructure the organizational processes for how View Details

Keywords: by Dina Gerdeman

17 Nov 2016
Op-Ed

What's Behind the Unexpected Trump Support from Women

working-class women about diminished possibilities for their husbands and sons to provide for their families. Many supporters’ families work in blue-collar occupations such as construction, transportation, and infrastructure; live in low View Details

Keywords: by Laura Morgan Roberts and Robin Ely

February 2021
Case

Apple: Privacy vs. Safety (A)

By: Henry McGee, Nien-hê Hsieh, Sarah McAra and Christian Godwin

In 2015, Apple CEO Tim Cook debuted the iPhone 6S with enhanced security measures that enflamed a debate on privacy and public safety around the world. The iPhone 6S, amid a heightened concern for privacy following the 2013 revelation of clandestine U.S. surveillance... View Details

Citation

Educators

Purchase

13 Nov 2019
Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

Imagine a future in which a smart marketing machine can predict the needs and habits of individual consumers and the dynamics of competitors across industries and markets. This device would collect data to answer strategic questions,... View Details

Keywords: by Kristen Senz

20 Dec 2010
Research & Ideas

Panama Canal: Troubled History, Astounding Turnaround

years of construction of the Panama Canal proved to be a management foul-up of the first order. The Isthmian Canal Commission tried to supervise construction from Washington. This would have been a bad idea with the communications... View Details

Keywords: by Sarah Jane Gilbert; Transportation

09 Jan 2020
Book

Rethinking Business Strategy in the Age of AI

a traditional business—the gym—into an $8 billion digital offering that pulled in more than $700 million in revenue during the last fiscal year. Foley credits the magic of today’s technology, including software, data, and communication... View Details

Keywords: by Dina Gerdeman

23 Feb 2010
First Look

First Look: Feb. 23

submission reduces the probability of achieving top rank, it increases the community value of the submission. Code structures that are more nonconforming to commonly accepted programming conventions similarly increase the probability of... View Details

Keywords: Martha Lagace

18 Sep 2017
Research & Ideas

'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

conveying long-lasting brand values in the minds of consumers, says Sunil Gupta, the Edward W. Carter Professor of Business Administration. As an example, take a look at location-based mobile marketing. “You walk past a restaurant, and... View Details

Keywords: by Dina Gerdeman; Advertising; Technology

13 Sep 2010
Research & Ideas

The Consumer Appeal of Underdog Branding

succeed when the odds are against them." Marketers can use underdog narratives to positively affect consumers' perceptions of and purchase of brands, she says. "Underdog narratives are often delivered to consumers through the rhetorical View Details

Keywords: by Martha Lagace

07 Apr 2020
Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

the brand logo’s “M” apart to signal social distancing. "Nearly a quarter of brands have gone dark, pausing all of their paid marketing communications for the first and second quarter of the year." Many other Chief Marketing... View Details

Keywords: by Jill Avery and Richard Edelman

April 2020 (Revised January 2022)
Case

Uber: Competing Globally

By: Alexander J. MacKay, Amram Migdal and John Masko

This case describes Uber’s global market entry strategy and responses by regulators and local competitors. It details Uber’s entry into New York City (New York), Bogotá (Colombia), Delhi (India), Shanghai (China), Accra (Ghana), and London (United Kingdom). In each... View Details

Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Globalization; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development Strategy; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation; Transportation Networks; Transportation Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai Shi; Shanghai; India; New Delhi; Europe; United Kingdom; England; London; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia

Citation

Educators

Purchase

18 Jul 2011
Research & Ideas

Looking in the Mirror: Questions Every Leader Must Ask

questions that will help them regroup, mobilize their team, formulate a plan of action, and move forward." In his new book, What to Ask the Person in the Mirror, Kaplan argues against the notion that great leadership is about having... View Details

Keywords: by Carmen Nobel

25 Aug 2003
Research & Ideas

Why IT Does Matter

the Internet, the cost of communications was seen as limiting IT's wider use. Packet switching was invented as a way to digitize voice, data, and video in a matter that enabled digital computers (and its associated economics) to... View Details

Keywords: by F. Warren McFarlan & Richard L. Nolan

10 Oct 2011
Research & Ideas

Retailing Revolution: Category Killers on the Brink

their offerings. Can you be an office supply store if you do not sell paper? What does it mean to be an electronics shop if the focus is on mobile devices and you don't sell televisions? Store productivity... View Details

Keywords: by Rajiv Lal & Jose B. Alvarez; Retail

19 May 2021
Op-Ed

Why America Needs a Better Bridge Between School and Career

help young people from low-income communities launch promising careers. The applications provide an inside look at the interplay among short-term training providers, employers, colleges, and high schools. "Policymakers, employers, and... View Details

Keywords: by Joseph B. Fuller and Rachel Lipson

Publications