Publications

April 2025
Case

Adobe: GenAI Opportunity or Threat?

By: Sunil Gupta, Rajiv Lal and Allison Ciechanover

In December 2022, Adobe CEO Shantanu Narayen faced a pivotal strategic decision due to the rapid rise of generative AI image models from OpenAI, Midjourney, and StabilityAI. Adobe, a leader in digital media and marketing software with a 40-year legacy of innovation and... View Details

Keywords: Technology Industry; San Jose

December 1999 (Revised January 2002)
Background Note

Overview of the Project Finance Market, An

By: Benjamin C. Esty, Suzanne I. Harris and Kathleen G. Krueger

This case introduces the field of project finance and supplies a statistical overview of the project finance market as of the mid=to late 1990s. It consists of four sections. The first section defines project finance and contrasts it with other well-known forms of... View Details

Keywords: Markets; Investment; Projects; Project Finance

25 Sep 2007
First Look

First Look: September 25, 2007

For more, under additivity, the geometric mean separates the prices where uniqueness holds and where it fails; it holds for the geometric mean except in one case where refinement is needed. Download the... View Details

Keywords: Martha Lagace

August 2012 (Revised March 2014)
Technical Note

4M: Four-Markets Analysis for Emerging Economies

By: Eric Werker

This technical note describes a methodology for evaluating the political economy of business-government relations in an emerging or frontier economy. The note argues that there are not one but four markets in an emerging economy: the market of "rentiers" such as mining... View Details

Keywords: Frontier Markets; Emerging Markets

When leaders seek out advice, they’re often told to fix themselves. But should they? Leaders are constantly being told to develop their strengths, mine their failures for insight into what to change, and work to correct real or perceived... View Details

November 2017 (Revised August 2018)
Case

Fair Value Accounting at Noble Group (A)

By: Siko Sikochi, Suraj Srinivasan and Quinn Pitcher

Noble Group was a large commodities trader based in Hong Kong and listed on the Singapore Stock Exchange. In 2012, Noble shifted its business strategy towards an asset-light model. Under this model, Noble did not own mines or farms to produce commodities but built... View Details

Keywords: Fair Value Accounting; Policy; Goods and Commodities; Contracts; Valuation

February 2005 (Revised May 2005)
Case

Intelliseek

Intelliseek harvests, filters, and mines the content of messages posted by consumers online and on discussion boards and blogs. For any specified consumer product brand, Intelliseek measures the volume of work-of-mouth and its valence (proportion of positive and... View Details

Keywords: Internet and the Web; Information Technology; Consumer Behavior; Knowledge Management; Marketing Reference Programs; Web Services Industry

Blog

Inside the Learning: The Impact of a Personal Case

In this video, she discusses how her work during and after AMP enabled her organization to take advantage of a new market opportunity, create a more sustainable business model—and potentially impact the carbon footprint of the entire... View Details

June 2017
Teaching Note

The De Beers Group: Exploring the Diamond Reselling Opportunity

By: Benjamin C. Esty, Daniel P. Gross and Lauren G. Pickle

In September 2014, Tom Montgomery (SVP of strategic initiatives at the De Beers Group) and his team launched a pilot program in the United States to explore $1 billion diamond market for pre-owned (recycled) diamonds. According to Montgomery, the motivation for the... View Details

June 2023
Article

How New Ideas Diffuse in Science

By: Mengjie Cheng, Daniel Scott Smith, Xiang Ren, Hancheng Cao, Sanne Smith and Daniel A. McFarland

What conditions help new ideas spread? Can knowledge entrepreneurs’ position and develop new ideas in ways that help them take off? Most innovation research focuses on products and their reference. That focus ignores the ideas themselves and the broader ideational... View Details

Keywords: Innovation Adoption; Natural Language Processing; Knowledge; Science; Innovation and Invention; Knowledge Sharing; Analytics and Data Science

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February 2017 (Revised May 2022)
Case

The De Beers Group: Exploring the Diamond Reselling Opportunity

By: Benjamin C. Esty, Daniel P. Gross and Lauren G. Pickle

In September 2014, Tom Montgomery (SVP of strategic initiatives at the De Beers Group) and his team launched a pilot program in the United States to explore the $1 billion diamond market for pre-owned (recycled) diamonds. According to Montgomery, the motivation for the... View Details

12 PM – 1 PM EDT, 15 Apr 2020
Webinars: Career

Is Your Career Recession-Ready?

Dick Vietor, Baker Foundation Professor, and former Unit Head of Business, Government and the International Economy (BGIE), and Lauren Murphy, Director, HBS Career & Professional Development (CPD), address what's likely ahead in the global economy and how best to... View Details

Spring 2014
Article

Leveraging Crowdsourced Peer-to-Peer Assessments to Enhance the Case Method of Learning

By: Jill Avery

Many marketing educators use the case method to help their students strengthen their decision-making skills. Rigorous class participation is essential to achieving learning objectives in case method learning. One challenge for case method instructors is the assessment... View Details

Keywords: Case Method Teaching; Marketing; Business Education; Teaching; Education Industry

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Read Now

08 Nov 2018
News

Bookshelf: November / December 2018

Web

HBS Working Knowledge – Harvard Business School Faculty Research

people do. Julian De Freitas and colleagues pit humans against machines in a video game to study AI's current limits and mine insights for the real world. Open Source Software:... View Details

December 2011 (Revised May 2012)
Case

Heavy Metal (A): Baosteel Enters Brazil

What is Baosteel, a top Chinese steelmaker, doing in Brazil? The company is responding to the Chinese government's "go global" policy and to the possible rise in iron ore input costs. But steel mills are complex, capital-intensive projects, and Brazil is an emerging... View Details