Filter Results:
(392)
Show Results For
- All HBS Web
(1,291)
- People (5)
- News (392)
- Research (535)
- Events (5)
- Multimedia (17)
- Faculty Publications (169)
Show Results For
- All HBS Web
(1,291)
- People (5)
- News (392)
- Research (535)
- Events (5)
- Multimedia (17)
- Faculty Publications (169)
Sort by
- 01 Sep 2018
- News
The True Value of a Tweet
assumption is the notion that you can make things go viral—and in fact, studies show that’s not easy. A 2012 study of millions of messages on Twitter and Yahoo! found that more than 90 percent of the View Details
Keywords: Jen McFarland Flint
- 04 Sep 2019
- News
Clicks and Mortar
selfies, where you can take a picture of yourself in Glossier pink and share that on social media. They might serve a small number people during a pop-up experience, but if those people send that message out on social media, the effect is... View Details
- 01 Oct 1997
- News
Theory & Practice
covers many of the most important issues currently facing business - strategy, innovation, customer focus, global trends, leadership for change, strategic alliances, compensation systems, and community responsibility. Kanter¹s enduring View Details
- 07 Sep 2021
- News
Alumni Perspective: The Morning After 9/11
Or in the lower right one? There we find what separates the extraordinary from the ordinary. In that HBS faculty meeting on the morning of September 12, 2001, the message Frances heard was: class is important. In this moment of tragic... View Details
- 07 Sep 2021
- News
Summer Fellowship Recipient is a Changemaker in Tanzania
heart of public services decision making.” That’s why DeBere and Helga Mutasingwa, a doctor and public health professional based in Dar es Salaam, Tanzania, cofounded Afya Pamoja in that country in 2020 with Patrick Anyanga and Robert Smith. The mobile patient feedback... View Details
Keywords: April White
- 01 Sep 2020
- News
Giving Amazon the Boot
customers through live chat and messaging channels. “What I have learned from talking to hundreds of our merchants is that when they start a business, it’s really an expression of themselves. And it’s important for their online or... View Details
- 27 Oct 2020
- News
HBS Votes
user-friendly, practical “5 Actions Guide" for business leaders to support the election with a week-by-week communications toolkit they can use to message employees and customers. “The pandemic is creating unprecedented operational... View Details
- 16 Jul 2013
- News
Embracing Chaos
This is a huge opportunity, but the window is going to close. They have to move quickly." Venkatesan knows his message may strike some as zealous, but he's fine with that. "I'm doing it because I love my country," he says. "We need more... View Details
- 10 Mar 2021
- News
Chasing the Silver Tsunami
online community with fitness, wellness, and educational courses, as well as opportunities to connect with other older adults. Oppenheim’s research in the field shows that the message that most resonated with this population is one... View Details
- 01 Jun 2020
- News
Check In
plexiglass shield. Your room might be sealed, with a message that it’s been cleaned, inspected, and certified in the appropriate way. The room probably won’t have had a previous occupant for two to three days. You’re the only person who... View Details
- 01 Jun 2010
- News
$how Me the Money
tax dispute in IRS history, settled in 2006 when GlaxoSmithKline paid the agency some $3.4 billion, a case that the IRS said sent “a strong message of our resolve” in dealing with transfer pricing. Says Wells, “The manipulation of... View Details
- 01 Jun 2022
- News
Closing the 'Network Gap'
she could help. In an open message on LinkedIn, she offered her own contacts and experiences to any Black college student or recent graduate interested in the finance or tech sectors. “The next morning, my entire calendar was booked up,”... View Details
Keywords: April White
- 19 Jan 2016
- News
Electric Avenues
on a Tuesday at 2 p.m., who’s going to show up?” Agora, the online platform Sze launched last year, offers a place for citizens to interact with their elected representatives using everything from message boards to streaming video chats.... View Details
Keywords: Dan Morrell
- 01 Dec 2015
- News
Accelerating Research in China
Campaign supports HBS activities and outreach in the country and recognizes “what the Dean has said to all of us—that we, the alumni, are the School,” says Plummer. “Our group takes that message seriously, and we’re working from abroad to... View Details
- 24 Jun 2014
- News
The First Five Years: Beau D'Arcy (MBA 2010)
emails, texts, and social media messages of support from friends, family, and total strangers." How would you respond to skeptics who question whether such an ambitious project is possible? "It is not uncommon for somebody to judge my... View Details
Keywords: Arts, Entertainment
- 01 Jun 2001
- News
Teaching for the Ages: the MBA Classroom in the 21st Century
value, to promise so much more good than harm. Such is the sobering message about the high stakes of technology decision-making that rings in the ears of tomorrow’s managers as they leave the classroom. Rocket Science and Socrates Taking... View Details
- 01 Dec 2022
- News
Case Study: Your Call Is Important to Us
If you’ve ever tried to call an airline or almost any service business of a certain size, you’re probably familiar with the problem: After navigating a seemingly endless set of options, you’re asked by an automated message to share... View Details
- 22 Apr 2021
- News
Leading for a Better World in Boston; Virtual Event Showcases Japan Fellowship
Director Eileen Chang, past fellowship recipients, and donors focused on the impact and meaning of the fellowship. In total, 108 alumni and potential donors participated. “The many voices in this discussion represented powerful messages... View Details
Keywords: Margie Kelley
- 07 Oct 2021
- News
Bringing Light to the Fight
Today the foundation remains focused on education—it’s “an old message but it’s still the right message,” Smyth concludes—but also has expanded into patient support and research, becoming the biggest nongovernmental funder, and into... View Details
- 01 Jun 2016
- News
Research Brief: The High Cost of Election Expectations
impact of a robust get out the vote effort. The trio visited the country multiple times to develop and roll out a text message campaign to encourage voting, which ultimately reached 2 million—about 40 percent—of Kenya’s registered voters.... View Details
Keywords: Erin Peterson